Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Retail
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Aaron's | Retail | 10060 | $2.3B | United States | Akamai | Akamai CDN | Content Delivery Network | 2021 | n/a | ||
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Aaron's | Retail | 10060 | $2.3B | United States | Artsai | Artsai | Marketing Automation | 2021 | n/a | In 2021 Aaron's implemented Artsai, deploying the Artsai Marketing Automation platform on its public website. The initial scope focused on the retailer's digital storefront and online customer engagement for its United States retail and e-commerce operations. The implementation configured category-aligned functional modules common to Marketing Automation, including campaign orchestration, email and onsite personalization, behavioral tracking and segmentation, lead capture and audience profiling, and experimentation capabilities. Artsai was instrumented to manage dynamic messaging and template-driven campaigns, aligning digital touchpoints with marketing calendar workflows. Deployment architecture centered on embedding Artsai scripts and tracking on www.aarons.com to capture real-time web signals and drive automated campaign triggers, with data flows routed into Artsai workflows for segmentation and campaign execution. Operational coverage aligned with Marketing and Commerce teams, enabling coordinated digital campaigns and audience lifecycle management across the online channel. Governance was established by Marketing leadership to standardize campaign templates, tagging taxonomy, and approval workflows to ensure consistent orchestration across email and onsite channels. The configuration emphasized reusable assets and automation rules to scale personalized engagement through the Artsai Marketing Automation implementation. | |
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Retail | 10060 | $2.3B | United States | Okta | Okta Identity Cloud | Identity and Access Management (IAM) | 2022 | n/a |
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Retail | 10060 | $2.3B | United States | DocuSign | DocuSign eSignature | Digital Signing | 2021 | n/a |
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Retail | 10060 | $2.3B | United States | Ping Identity | PingOne Fraud | AML, Fraud and Compliance | 2021 | n/a |
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Retail | 10060 | $2.3B | United States | Dayforce | Ceridian Dayforce Benefits | Benefits Administration | 2019 | n/a |
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Retail | 10060 | $2.3B | United States | Dayforce | Ceridian Dayforce Payroll | Payroll | 2020 | n/a |
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Retail | 10060 | $2.3B | United States | Absorb | Absorb LMS | Learning and Development | 2015 | n/a |
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Retail | 10060 | $2.3B | United States | ServiceNow | ServiceNow ITSM | IT Service Management | 2022 | n/a |
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Retail | 10060 | $2.3B | United States | Sterling Talent Solutions | Sterling Background Check | BackGround Screening | 2020 | n/a |
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