Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
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- Analytics and BI
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Banco Fibra SA | Banking and Financial Services | 386 | $275M | Brazil | Microsoft | Microsoft Power Automate (ex Flow) | Process Mining | 2019 | n/a | In 2019, Banco Fibra SA implemented Microsoft Power Automate (ex Flow) to build automation flows that underpin Process Mining-oriented analysis and operational workflows in its commercial organization. Microsoft Power Automate (ex Flow) was used to capture and orchestrate event-level activities from the bank's CRM and marketing touchpoints, providing the automation layer for process discovery and ongoing workflow orchestration. Implementation work focused on developing Power Automate flows and configuring Microsoft Dynamics CRM customizations to support Sales and Marketing process improvements. Functional scope included surveying requirements with Sales and Marketing teams, continuous improvement of commercial and marketing processes, creation of automations using Power Automate, and authoring technical specifications for API-based integrations to ensure data exchange between CRM Dynamics and downstream automation routines. Operational coverage targeted the bank's Sales and Marketing departments, with at least one role explicitly based in Sao Paulo, and activities framed by agile project practices and structured requirements gathering. Governance and rollout elements emphasized CRM Dynamics user training, functional acceptance defined by commercial stakeholders, and iterative improvement cycles driven by the CRM Functional Analyst role responsible for configuring automations and documenting integration specifications. | |
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Verst Logistics | Transportation | 2200 | $275M | United States | SAP | SAP BusinessObjects | Analytics and BI | 2020 | n/a | ||
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Professional Services | 1700 | $275M | United Kingdom | Nintex | Nintex K2 Five | Process Mining | 2018 | n/a |
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Leisure and Hospitality | 1000 | $275M | United States | Google Charts | Analytics and BI | 2013 | n/a |
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Banking and Financial Services | 200 | $275M | United States | Plaid Financial | Plaid | Data Warehouse | 2022 | n/a |
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Banking and Financial Services | 300 | $275M | United States | Plaid Financial | Plaid | Data Warehouse | 2024 | n/a |
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Construction and Real Estate | 554 | $275M | Japan | LaKeel | LaKeel BI | Analytics and BI | 2023 | n/a |
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Utilities | 889 | $274M | United States | Oracle | Oracle OBIEE | Analytics and BI | 2015 | n/a |
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Utilities | 889 | $274M | United States | Oracle | Oracle OBIA | Analytics and BI | 2015 | n/a |
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Utilities | 889 | $274M | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2022 | n/a |
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