Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Sap
- Oracle
- Microsoft
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
Maersk | Transportation | 100000 | $8.7B | Denmark | Microsoft | Microsoft Azure Hosting | Application Hosting and Computing Services | 2017 | n/a | In 2017 Maersk implemented Microsoft Azure Hosting under the Application Hosting and Computing Services category to digitize supply chain and logistics operations across Denmark and global operations. The Azure deployment was selected as the preferred cloud platform to migrate regional datacenters and to underpin an app marketplace for shipping services. Microsoft Azure Hosting was configured to deliver a mix of IaaS and PaaS capabilities and analytics services, supporting compute, storage, container orchestration, and data analytics workloads for operational visibility and predictive maintenance use cases. Module usage emphasized Azure infrastructure and platform services rather than a discrete Microsoft application module. Operational coverage included supply chain and logistics functions, regional datacenter consolidation, and a global app marketplace that centralized deployment of shipping services and digital offerings. Integrations focused on internal shipping applications and operational data streams used to feed analytics and predictive maintenance workflows. Governance and rollout established cloud onboarding and marketplace governance processes to manage service publishing, access controls, and phased regional sequencing. The implementation improved operational visibility, enabled predictive maintenance and new digital services, and delivered cost and scalability benefits as reported by the vendor. | |
|
|
Maersk | Transportation | 100000 | $8.7B | Denmark | Microsoft | Microsoft Azure RBAC | Identity and Access Management (IAM) | 2017 | n/a | In 2017, Maersk implemented Microsoft Azure RBAC as part of a strategic adoption of Microsoft Azure to modernize global logistics, run IoT for container monitoring, and centralize data for analytics across shipping and terminal operations. Microsoft Azure RBAC is used to enforce subscription and resource level access controls consistent with the Identity and Access Management (IAM) category, providing least privilege access across Maersk’s Azure tenancy. The deployment is anchored on a centralized Azure tenancy architecture that supports role based access controls at subscription, management group, and resource group scopes. Configuration focused on standard Azure RBAC constructs, including reusable role definitions, role assignments scoped to subscriptions and resource groups, and separation of duties between cloud engineering and operational teams. Access control was implemented to govern service principals used by IoT and analytics workloads, and to limit administrative privileges for platform services. The implementation reflects common IAM workflows such as role lifecycle management, delegated administration, and scoped privileged access for platform automation. Integrations align with Azure platform services, supporting Azure IoT for container telemetry ingestion and Azure data services for analytics pipelines, with RBAC applied to protect IoT device identities, data ingestion endpoints, and analytics resources. Operational coverage extends across Maersk’s IT, operations, security, and cloud engineering organizations supporting shipping and terminal sites in multiple regions. The access model centralized authorization decisions in Azure, enabling consistent subscription and resource governance across the company cloud estate. Governance practices emphasized centralized role catalogs and delegated role assignment workflows to reduce ad hoc privilege grants. Role based controls were used to enforce least privilege and to maintain a consistent authorization model for cloud based IoT and analytics workloads. | |
 |
|
Professional Services | 4500 | $8.7B | Germany | SAP | SAP ERP ECC 6.0 | ERP Financial | 2013 | n/a |
|
|
|
|
|
Professional Services | 4500 | $8.7B | Germany | SAP | SAP ERP ECC 6.0 - Financial Accounting (FI) | ERP Financial | 2013 | n/a |
|
|
|
|
|
Professional Services | 4500 | $8.7B | Germany | Microsoft | Microsoft Azure Cloud Services | Application Hosting and Computing Services | 2018 | n/a |
|
|
|
|
|
Professional Services | 4500 | $8.7B | Germany | Microsoft | Microsoft 365 | Collaboration | 2021 | n/a |
|
|
|
|
|
Manufacturing | 60000 | $8.7B | South Korea | SAP | SAP ERP ECC 6.0 | ERP Financial | 2018 | n/a |
|
|
|
|
|
Manufacturing | 60000 | $8.7B | South Korea | SAP | SAP Supply Chain Management | Supply Chain Management | 2018 | n/a |
|
|
|
|
|
Professional Services | 14324 | $8.7B | United States | Microsoft | Microsoft Power BI | Analytics and BI | 2014 | n/a |
|
|
|
|
|
Professional Services | 14324 | $8.7B | United States | SAP | SAP Concur Expense | Expense Management | 2011 | n/a |
|
|