Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Consumer Packaged Goods
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Keurig Dr Pepper | Consumer Packaged Goods | 29400 | $15.4B | United States | Oracle | Oracle Siebel TPM | Trade Promotion Management | 2014 | n/a | In 2014 Keurig Dr Pepper implemented Oracle Siebel TPM to centralize oversight of promotional spend and trade funds across the organization. Oracle Siebel TPM was deployed as the core Trade Promotion Management solution to manage more than $600 million in trade funds across the United States and Canada and to provide operational controls for promotional planning and budgeting. The implementation included central fund management and promotion planning capabilities, along with reporting and scorecarding to monitor promotional compliance. The program also incorporated a Price and Profit Optimizer Planning tool and Revenue Management Mobile Applications, with development, implementation and ongoing technical and business support for those components. Operational coverage extended to revenue management and commercial sales teams, supporting more than 400 users including the field sales force and planning groups. The deployment supported promotional budget orchestration and sales enablement workflows, with the application used by revenue management to standardize promotion lifecycle tasks from planning through post event analysis. Governance and process work centered on training and compliance, with structured training for the sales force on Revenue Management principles and TPM systems and tools. Reports and scorecards were developed to enhance budget controls and promotional planning compliance policy, and day to day technical and business support was provided to sustain system usage and data accuracy. | |
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SunRice | Consumer Packaged Goods | 2000 | $897M | Australia | UKG | UKG Workforce Central Timekeeper (ex Kronos Workforce Timekeeper) | Time and Attendance | 2014 | n/a | ||
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Consumer Packaged Goods | 2000 | $897M | Australia | SAP | SAP SuccessFactors Performance and Goals | Performance and Goal Management | 2014 | n/a |
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Consumer Packaged Goods | 2000 | $897M | Australia | SAP | SAP SuccessFactors Employee Central | Core HR | 2014 | n/a |
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Consumer Packaged Goods | 150 | $25M | Australia | SAP | SAP ERP ECC 6.0 | ERP Financial | 2014 | n/a |
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Consumer Packaged Goods | 500 | $201M | Australia | Fusion5 | Fusion5 EmpowerHR Payroll | Payroll | 2014 | n/a |
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Consumer Packaged Goods | 500 | $117M | Australia | Pronto Software | Pronto XI ERP | ERP Financial | 2014 | n/a |
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Consumer Packaged Goods | 1500 | $1.0B | United States | STARLIMS | Starlims Abbott eScreen | BackGround Screening | 2014 | n/a |
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Consumer Packaged Goods | 10 | $1M | United States | STARLIMS | Starlims Abbott eScreen | BackGround Screening | 2014 | n/a |
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Consumer Packaged Goods | 10 | $1M | United States | AT&T | AT&T Personal Cloud | Application Hosting and Computing Services | 2014 | n/a |
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