Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Professional Services
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
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Microsoft | Professional Services | 221000 | $243.0B | United States | CodeSmith Tools | CodeSmith Generator | Test Automation Platform | 2006 | n/a | In 2006, Microsoft adopted CodeSmith Generator as a Test Automation Platform for internal software development and engineering teams in the United States, a deployment referenced on CodeSmith Tools’ public customer page. The engagement is described at the product level as usage of CodeSmith Generator within developer workflows to accelerate generation of code artifacts and reduce repetitive manual coding tasks across engineering groups. The CodeSmith Generator implementation centered on template-driven code generation and automated scaffolding typical of Test Automation Platform functionality, including generation of test scaffolding and boilerplate code, reusable templates, and scripted artifact production to standardize outputs. CodeSmith Generator was used to embed generation logic into developer toolchains, enabling repeatable creation of test and application code assets and supporting consistent configuration of templates across projects. Operationally the scope focused on software development and engineering functions in the United States, with CodeSmith Generator integrated into day-to-day developer workflows to automate repetitive tasks and enforce template governance. The vendor listing implies outcomes of faster code generation and reduced repetitive work for engineering teams, aligned with standard test automation and code generation practices for the Test Automation Platform category. | |
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Penguin Random House | Professional Services | 100000 | $5.3B | United States | Automation Centre | Automation Centre Time Tracker | Time and Attendance | 2006 | n/a | In 2006, the United States division of Penguin Random House deployed Automation Centre Time Tracker to automate and streamline project and time reporting processes. The deployment targeted project accounting and payroll time capture, with an emphasis on consistent reporting across US operations. The implementation used Automation Centre Project Tracker and Automation Centre Time Tracker modules, configured for project assignment tracking, timesheet submission, approval routing, and standardized time reporting. The Automation Centre Time Tracker implementation leveraged Time and Attendance capabilities such as centralized timesheet management, project time allocation, and reporting to align project and payroll records. Operational scope was limited to the United States division, impacting project management, finance, and payroll functions. Governance changes emphasized standardized time reporting workflows and approval processes to improve consistency in time entries used for project costing and payroll processing. Outcomes included improved visibility and consistency in time reporting for project and payroll processes across the US as reported by vendor materials. The deployment aligned Penguin Random House operations with Time and Attendance best practices through the Automation Centre Time Tracker implementation. | |
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Professional Services | 220 | $40M | Australia | ConnX | ConnX Performance Management | Performance and Goal Management | 2006 | n/a |
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Professional Services | 55 | $6M | Canada | Google Conversion Tracking | Marketing Analytics | 2006 | n/a |
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Professional Services | 25 | $10M | United States | Statcounter | Statcounter | Marketing Analytics | 2006 | n/a |
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Professional Services | 220 | $40M | Australia | Bloomtools | Bloomtools Email Marketing | Marketing Automation | 2006 | n/a |
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Professional Services | 220 | $40M | Australia | Bloomtools | Bloomtools CMS | Content Management | 2006 | n/a |
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Professional Services | 174 | $18M | United Kingdom | TYPO3 | TYPO3 CMS | Web Content Management | 2006 | n/a |
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Professional Services | 1700 | $127M | Australia | Webtrends | Webtrends Analytics | Marketing Analytics | 2006 | n/a |
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Professional Services | 20 | $2M | Australia | OpenText | OpenText Web Experience Management | Web Content Management | 2006 | n/a |
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