Tweed Heads, 2485, NSW,
Australia
Christech
Christech, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Christech collaboration with software players such as Irisity empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Christech | Irisity | Irisity AgentVi innoVi | Marketing Analytics | CRM |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
|---|---|---|---|---|---|---|---|---|---|---|
|
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The Strand at Coolangatta Australia | Retail | 10 | $7M | Australia | Irisity | Irisity AgentVi innoVi | Marketing Analytics | 2015 |
In 2015, The Strand at Coolangatta Australia deployed Irisity AgentVi innoVi as a Marketing Analytics solution, engaging Christech to lead the site implementation in Queensland, Australia. The deployment used Irisity savVi and Agent Vi technology to instrument mall video streams for marketing and operations purposes.
Irisity AgentVi innoVi was configured to deliver people counting, heat maps and business-intelligence reporting to the shopping centre team. Functional capabilities implemented included dwell time analysis, traffic flow mapping and campaign impact reporting, feeding structured analytics to marketing planners and operations staff.
The solution was integrated with Milestone XProtect as the video management system to ingest camera feeds and generate metadata for downstream reporting. Integration created a continuous operational pipeline from video capture to analytics, enabling security and occupancy monitoring alongside marketing measurement.
Governance and rollout focused on operational use by the marketing team and security/occupancy managers at the single Queensland site, with reporting workflows established for campaign planning and operational scheduling. The Strand used the Irisity-generated BI reports to inform planning and to augment security and occupancy management processes.
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Buyer Intent: Companies Evaluating Christech Services
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