Grand Rapids, 49525, MI,
United States
CQL
CQL, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. CQL collaboration with software players such as Athos Commerce, Shopify and Microsoft empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
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| CQL | Microsoft | Microsoft SQL Server Analysis Services | Analytics and BI | Analytics and BI |
| CQL | Shopify | Shopify Payments | Payment Processing | ERP Financial Management |
| CQL | Athos Commerce | Athos All-in-One Marketplace | eCommerce | eCommerce |
| CQL | Athos Commerce | Athos Ecommerce Site Search | Application, Web and Enterprise Search | Content Management |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Bauer Hockey | Retail | 750 | $250M | United States | Athos Commerce | Athos Ecommerce Site Search | Application, Web and Enterprise Search | 2022 |
In 2022, Bauer Hockey implemented Athos Ecommerce Site Search in the Site Search category as part of a Shopify Plus replatform for its global ecommerce storefront originating from Canada. Bauer Hockey used Athos Ecommerce Site Search to improve online product discovery and to centralize search-driven merchandising across its retail ecommerce channels.
The implementation activated Athos Commerce modules Search & Autocomplete, Category Merchandising, and Personalization, with configuration work focused on relevance tuning, autocomplete indexing, merchandising rule sets, and customer segmentation for personalized recommendations. These functional modules were applied to product discovery workflows, category page curation, and on-site behavioral personalization consistent with Site Search capabilities.
Athos Commerce was integrated into the Shopify Plus storefront to surface merchandised category listings and personalized search results, connecting catalog and storefront signals into the search layer. CQL served as the implementation partner and led integration, configuration, and go-live activities for the global storefront originating from Canada.
The case study credits the combined Shopify Plus replatform and Athos Ecommerce Site Search deployment with a 2.6x increase in revenue from search within four months, highlighting a direct relationship between search, merchandising, and online product discovery. Governance and operational handoffs were implemented alongside the rollout to align catalog, merchandising, and marketing workflows with the new search and personalization capabilities.
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Bauer Hockey | Retail | 750 | $250M | United States | Athos Commerce | Athos All-in-One Marketplace | eCommerce | 2022 |
In 2022, Bauer Hockey implemented Athos All-in-One Marketplace as part of a Q4 2022 replatform to Shopify Plus to improve product discovery, merchandising and personalization across its global e-commerce site. The implementation used the Athos All-in-One Marketplace in the All-in-One Marketplace category to centralize search and merchandising workflows for Bauer.com, with configuration and tuning prioritized for site search relevance and on-site personalization.
Functional workstreams included search relevance tuning, merchandising rules and product discovery configuration, and personalization orchestration tied to catalog and PDP merchandising. Athos All-in-One Marketplace was configured to drive search-driven merchandising and personalization, aligning product listings and promoted inventory with relevance signals and merchandising rules to improve conversion for search users.
The deployment integrated directly with Shopify Plus as the storefront and commerce platform, and CQL acted as the digital agency system integrator responsible for implementation and rollout coordination. Operational coverage focused on Bauer Hockey's global e-commerce site and impacted e-commerce merchandising, digital marketing, and site operations teams.
Governance and rollout were executed as a Q4 2022 program with phased activation across search and merchandising capabilities, and CQL coordinating tuning and go-live activities. Within the first four months after go-live Athos drove a 2.6x increase in revenue generated by site search and lifted conversion rates for search users by 2.2x, demonstrating measurable improvements in e-commerce search and merchandising performance.
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Brighton Collectibles | Retail | 620 | $100M | United States | Shopify | Shopify Payments | Payment Processing | 2022 |
In 2022 Brighton Collectibles implemented Shopify Payments as its Payment Processing solution, engaging CQL to replatform the storefront to Shopify and enable integrated payment methods for the US market. CQL implemented Shopify Payments including Apple Pay and Google Pay to centralize payment acceptance and modernize the checkout experience across channels.
The engagement focused on commerce and finance, configuring checkout and payments capabilities within the Shopify Payments application. Workstreams included checkout flow configuration, payment method enablement for native mobile wallets and card acceptance, and provisioning the omnichannel storefront to present consistent payment options across web and mobile channels.
Operational coverage targeted Brighton Collectibles commerce and finance teams in the United States, with CQL leading replatforming and payment configuration efforts. The implementation delivered a modernized omnichannel storefront with multiple payment methods integrated, intended to improve checkout conversion and the payment experience.
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Professional Services | 10 | $1M | United States | Microsoft | Microsoft SQL Server Analysis Services | Analytics and BI | 2016 |
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Buyer Intent: Companies Evaluating CQL Services
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