Herstal, 4040,
Belgium
DPHI
DPHI, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. DPHI collaboration with software players such as Odoo empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo eCommerce | eCommerce | 2013 |
In 2013, Brainbox implemented Odoo eCommerce to consolidate its customer-facing sales, quoting and webshop processes on a single Odoo platform. Brainbox is a Ciney, Belgium based DIY construction company and the Odoo eCommerce deployment targeted unifying quotations, customer accounts and order handling within one system.
The implementation encompassed Invoicing, Purchase, Sales, Recruitment, Leaves, Email Marketing, Events, eCommerce and CRM applications. Configuration centered on a quote to order workflow where quotations captured by sales representatives are converted into tailored offers and then into orders, with orders recorded for administrative follow up, shipping, order picking and payment. The webshop powered by Odoo eCommerce provides secure customer access to documents, discounts and payments and allows document downloads on demand, while warehouse and HR modules were configured to support workshop fulfillment and leave tracking.
The initial rollout was delivered with partner Eezee-IT and ongoing support and adaptations are managed by Dphi. Dphi purchased and adapted a gateway module between Odoo and HubSpot from an Odoo reseller to meet Brainbox requirements, and the partner practice is to prefer out of the box community modules before custom development to reduce update risk.
Operational coverage includes Brainbox advisers across Wallonia and workshop staff who rely on the warehouse module for order preparation and delivery, with salespeople accessing the system on the move to update quotes and orders in real time. Governance changes included centralizing multiple customer addresses in Odoo CRM to manage delivery and invoicing locations, and deploying an import module to bring webshop quotes into CRM for prospect and customer follow up.
Brainbox reports improved control of business operations, better internal communication across project teams, faster information retrieval and increased revenue without hiring additional staff since the Odoo eCommerce implementation. The combined Odoo platform and the Odoo eCommerce application reduced administrative friction across sales, fulfillment and HR business functions.
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo Sales | Sales Automation,Sales Engagement | 2013 |
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Brainbox | Professional Services | 30 | $4M | Belgium | Odoo | Odoo Procurement | Procurement | 2013 |
In 2013, Brainbox implemented Odoo Procurement as an out-of-the-box Procurement application to standardize purchase workflows across its Ciney, Belgium operations. The deployment addressed an existing mix of disparate IT tools by centralizing quotation capture, offer creation and the quotation to order lifecycle within Odoo Procurement and related modules.
The implementation encompassed the Purchase module alongside Invoicing, Sales, CRM, Warehouse, HR features for Leaves and Recruitment, Email Marketing, Events and eCommerce, with settings tailored to Brainbox business processes. Odoo Procurement was configured to move RFQs and sales quotations into formal purchase and sales orders, and the platform records orders for administrative follow-up, shipping, order picking and payment.
Integrations were explicit and concrete, notably a gateway between Odoo and HubSpot that was purchased from an Odoo reseller and adapted by partner teams, and an import module that brings website quotes into Odoo CRM. Procurement workflows are integrated with the warehouse module to inform preparation and delivery of orders, and with invoicing for downstream financial follow up, enabling a unified procurement to pay and order fulfillment flow.
Implementation and governance began with partner Eezee-IT and operational support transitioned to Dphi, who prioritize community modules and out-of-the-box solutions before customization to reduce update risk. The rollout created a single source of truth for customer addresses and orders, altered processes for quote entry and order tracing, and centralized administrative work across offices and workshops to improve collaboration.
Explicit outcomes reported by Brainbox include better control of business operations, time savings in information retrieval and internal communication, mobile access for sales staff while on the road and increased revenue without hiring additional staff. The narrative underscores Odoo Procurement as the core Procurement application linking purchasing, warehouse and invoicing functions for Brainbox.
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo Invoicing | AP Automation | 2013 |
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo Recruitment | Recruiting | 2013 |
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Professional Services | 30 | $4M | Belgium | Odoo | Odoo Email Marketing | Marketing Automation | 2013 |
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Buyer Intent: Companies Evaluating DPHI Services
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