Stockholm, 111 22,
Sweden
Visigon
Visigon, a prominent reseller, system integrator, and consulting company, that plays a vital role in numerous system integration and digital transformation initiatives. Visigon collaboration with software players such as Sinch, Adobe Systems and empowers organizations to embrace disruptive technologies and accelerate their journey to the cloud, thus reshaping their business models.
| Reseller and SI | Vendor | Application | Category | Market |
|---|---|---|---|---|
| Visigon | Adobe Systems | Adobe Launch | Tag Management | CRM |
| Visigon | Sinch | Pathwire Mailgun | Transactional Email | PaaS |
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Product | Category | When | Insight |
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Australia Zoo | Leisure and Hospitality | 250 | $20M | Australia | Sinch | Pathwire Mailgun | Transactional Email | 2019 |
In 2019, Australia Zoo implemented Pathwire Mailgun as its Transactional Email solution on their website, deploying the service to support web-driven customer communications for the leisure and hospitality operations in Australia. Visigon served as the integration partner for the implementation and handled project delivery and technical integration work.
Configuration centered on SMTP relay and RESTful API integration, template management for transactional templates, domain authentication using SPF and DKIM, suppression list handling and webhook event streaming for delivery events and bounces. Pathwire Mailgun was configured to manage transactional templates, API key rotation and sending domain provisioning. The implementation included deliverability monitoring and event webhooks to capture opens, clicks, bounces and spam complaints, and security controls with access controls tied to user roles.
Integrations were focused on the public website where triggered messages originate, covering booking confirmations, electronic receipts, account notifications and membership communications. Operational coverage included digital customer experience, ticketing and guest services notification flows and customer support messaging. The technical integration used programmatic sending via Mailgun API with SMTP relay fallback for server side email.
Governance established by Visigon included centralized template lifecycle controls, access controls for API and sending domains and suppression policy management to prevent duplicate or inappropriate sends. Rollout followed a staged approach with domain authentication and webhook validation prior to full production routing on the site. Ongoing responsibilities were assigned to the digital operations team for template updates and to guest services for notification rule management.
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Cars.com | Automotive | 1600 | $624M | United States | Adobe Systems | Adobe Launch | Tag Management | 2020 |
In 2020, Cars.com deployed Adobe Launch for Tag Management on its public website. Visigon led the implementation and configuration, centralizing tag orchestration and rule-based client-side deployment across consumer-facing pages.
The deployment used Adobe Launch properties and environment separation to manage development, staging, and production workflows, and incorporated extension-based tag libraries to standardize tracking snippets. Implementation activities focused on establishing an event-driven data layer, rule triggers, and library management to support marketing and analytics use cases, while governance relied on environment controls, role-based access, and versioned library deployments to enable staged rollouts and rollback procedures for the public web channel.
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Buyer Intent: Companies Evaluating Visigon Services
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