Burton Snowboards
180 Queen City Park Rd,
Burlington, 5401, VT,
United States
Burlington, 5401, VT,
United States
1 802-660-3200
Retail
Burton Snowboards Technographics
Burton Snowboards Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Burton Snowboards and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 Burton Snowboards employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Burton Snowboards has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2006, Infor M3 for Manufacturing ERP in 2017, Microsoft 365 for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Burton Snowboards is running and its propensity to invest more and deepen its relationship with SAP , Infor , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Burton Snowboards revenues, which have grown to $500.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Burton Snowboards intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Burton Snowboards Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP Financial Management | n/a | 2006 | 2006 |
In 2006, Burton Snowboards implemented SAP ERP ECC 6.0 in an environment coexisting with AFS 6 and CRM V5.0. SAP ERP ECC 6.0 was deployed as the companys ERP Financial backbone, supporting FI/CO financial processes while interfacing with SD and MM transactional workflows.
The implementation included functional work across CRM, FI/CO, SD and MM, with detailed ABAP design and development to support reporting and order processing requirements. Technical deliverables included creation of an ABAP proxy object to provision users in CRM, development of an object for Order processing, addition of custom fields to table BUT0BK and modification of the standard BAPI to accommodate those changes.
Integration work emphasized the integrated SAP stack, connecting SAP ERP ECC 6.0 with AFS 6 and CRM V5.0 to support finance, sales and materials management processes. Operational coverage extended to daily support through a ticketing system, close engagement with business users and the functional team to clarify requirements, and ongoing development of reports and fixes across modules.
Governance and delivery followed a functional specifications driven approach, producing technical specifications, ALV drill down reports for BOMs and delivery lines, a custom aging report with front end download capability, and enhancements to order and material value reports. Support and upgrade activities included adding contracts to an existing Order status report, correcting unit price issues for rejection code J0, and extending the material values report with COGS, Moving average price, Material group, Quantity and other user requested columns.
|
|
|
|
|
Expense Management | ERP Financial Management |
|
2010 | 2010 |
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infor | Legacy | Infor M3 | Manufacturing ERP | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017, Burton Snowboards implemented Infor M3, a Manufacturing ERP, as its global ERP platform. The implementation targeted core business functions including inventory management, finance and reporting, operations, and order management across retail and supply chain teams. The deployment established Infor M3 as the system of record for product flows and financial data.
Configuration work focused on inventory control, warehouse operational workflows, procurement and order to cash capabilities typical of Manufacturing ERP deployments. The team built data analysis and reporting capabilities to support income statement P&L preparation and cross functional decision making for Financial, Operations, Sales & Marketing stakeholders. Warehouse management system touchpoints were configured to guarantee inbound and outbound inventory movement accuracy.
Integrations included direct coordination and operational interfaces with existing warehouse management systems and external logistics partners such as freight forwarders and 3PL providers, enabling visibility of Australasia regional supply chain status. Data feeds were provisioned to supply Marketing with sales and order status reporting, reflecting the role of Infor M3 in unified order management and fulfillment. The implementation also formalized regional order management processes to maximize fulfillment and customer satisfaction.
Governance and rollout emphasized team management, training and mentoring of inventory and business analysts to operationalize the new platform, with a business analyst playing a pivotal role in the migration from SAP to Infor M3. Process documentation and a process guide were produced to streamline order management operations and to improve efficiency to exceed KPIs. The deployment positioned Infor M3 as Burton Snowboards Manufacturing ERP supporting inventory accuracy across warehouse management systems and consolidated financial reporting.
|
|
|
|
|
Retail Management | ERP Services and Operations |
|
2020 | 2011 |
|
|
|
|
|
Retail Management | ERP Services and Operations |
|
2006 | 2006 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019 Burton Snowboards deployed Microsoft 365 as its primary Collaboration platform. The implementation positioned Microsoft 365 to support corporate collaboration across the United States based retailer with approximately 1500 employees, targeting communications, document collaboration, and productivity for merchandising, design, and corporate functions.
The Microsoft 365 deployment included core collaboration services such as Exchange Online for enterprise email, Microsoft Teams for real time meetings and messaging, SharePoint Online for intranet and document management, OneDrive for personal file storage, and Office desktop and web applications for authoring and coauthoring. Configuration emphasis aligned to Collaboration category patterns, including centralized document libraries, team sites, and configured access controls to manage content lifecycle and versioning.
Burton surfaces Microsoft 365 capabilities on its public website, reflecting use of Microsoft 365 for content collaboration workflows and internal communications exposed through web operations. Operational coverage focused on corporate teams and back office business functions, with governance implemented via Microsoft 365 administrative controls and role aligned access to collaboration sites and mailboxes.
|
|
|
|
|
Collaboration | Collaboration |
|
2020 | 2020 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2009 | 2009 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2016 | 2016 |
|
|
|
|
|
Personalization and Product Recommendations | eCommerce |
|
2018 | 2018 |
|
|
|
|
|
Product Information Management | eCommerce |
|
2019 | 2019 |
|
|
|
|
|
Product Review Management | eCommerce |
|
2011 | 2011 |
|
|
|
|
|
Product Review Management | eCommerce |
|
2016 | 2016 |
|
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Real-Time Transportation Visibility | SCM |
|
2020 | 2020 |
|
|
|
|
|
Supply Chain Management | SCM |
|
2015 | 2015 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Data Platform | CRM |
|
2015 | 2015 |
|
|
|
|
|
Customer Experience | CRM |
|
2016 | 2016 |
|
|
|
|
|
Customer Support | CRM |
|
2011 | 2011 |
|
|
|
|
|
Customer Support | CRM |
|
2018 | 2018 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
|
|
|
|
|
Partner Relationship Management | CRM |
|
2021 | 2021 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2018 | 2018 |
|
PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2020 | 2020 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2013 | 2013 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2020 | 2020 |
|
Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IoT Platform | Internet of Things |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Burton Snowboards
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Burton Snowboards Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Burton Snowboards Technographics
Burton Snowboards is a Retail organization based in United States,
with around 1500 employees and annual revenues of $500.0 million.
Burton Snowboards operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, Infor M3 and Microsoft 365,
covering areas like ERP Financial, Manufacturing ERP and Collaboration.
Burton Snowboards has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, Infor and Microsoft.
Burton Snowboards recently adopted applications including
Awin Affiliate Marketing in 2021, Salesforce Sales Cloud in 2021 and Infor CloudSuite Fashion in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Burton Snowboards’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Burton Snowboards’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Burton Snowboards technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.