Newell Brands
Location
6655 Peachtree Dunwoody Road,
Atlanta, 30328, GA,
United States
Website
https://www.newellbrands.com/
Phone
1 770-418-7000
Artw industry
Retail
Employee
Revenue

Newell Brands Technographics

Newell Brands Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Newell Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 23700 Newell Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Newell Brands has purchased the following applications: QlikView for Analytics and BI in 2017, SAP Ariba Invoice for AP Automation in 2018, GoDaddy for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Newell Brands is running and its propensity to invest more and deepen its relationship with Qlik , IBM , Tableau Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Newell Brands revenues, which have grown to $7.58 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Newell Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Newell Brands Data, Technology Stack, and Enterprise Applications
Analytics and BI
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Qlik Legacy QlikView Analytics and BI Analytics and BI n/a 2017 2017
Analytics and BI Analytics and BI 2017 2017
Analytics and BI Analytics and BI 2018 2018
Analytics and BI Analytics and BI 2017 2017
Data Warehouse Analytics and BI 2017 2017
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
SAP Legacy SAP Ariba Invoice AP Automation ERP Financial Management n/a 2018 2019
AR Automation ERP Financial Management 2005 2005
ERP Financial ERP Financial Management 2018 2018
ERP Financial ERP Financial Management 2017 2017
ERP Financial ERP Financial Management 2017 2019
Expense Management ERP Financial Management 2011 2011
Expense Management ERP Financial Management 2008 2008
Expense Management ERP Financial Management 2018 2019
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
GoDaddy Legacy GoDaddy Application Hosting and Computing Services IaaS n/a 2018 2018
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2018 2018
Cloud Storage IaaS 2021 2021
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2018 2018
Database Management IaaS 2021 2021
Database Management IaaS 2017 2017
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Application Performance Management ITSM 2021 2021
PaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Apps Development PaaS 2020 2020
Apps Development PaaS 2021 2021
Master Data Management PaaS 2016 2017
Operating System (OS) PaaS 2017 2017
HCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Candidate Relationship Management HCM 2016 2016
Compensation Management HCM 2018 2018
Core HR HCM 2019 2019
Employee Experience HCM 2022 2022
Learning and Development HCM 2018 2018
Payroll HCM 2019 2019
Performance and Goal Management HCM 2018 2018
Recruiting Chatbot HCM 2020 2020
Recruiting, Applicant Tracking System HCM 2014 2014
Recruiting, Applicant Tracking System HCM 2022 2022
Succession and Leadership Planning HCM 2018 2018
Time and Attendance HCM 2021 2021
Workforce Analytics HCM 2005 2005
Workforce Analytics HCM 2018 2018
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Collaboration Collaboration 2013 2013
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Community Management CRM 2010 2010
Customer Support CRM 2019 2019
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2019 2019
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Content Management Content Management 2017 2017
Digital Signing Content Management 2023 2023
Enterprise Content Management Content Management 2019 2019
Video Editing Content Management 2025 2025
Procurement
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Contract Lifecycle Management Procurement 2018 2019
Procure to Pay Procurement 2018 2019
Procurement Procurement 2009 2010
Procurement Procurement 2018 2019
Procurement Procurement 2018 2019
Sourcing Procurement 2018 2019
Supplier Relationship Management Procurement 2009 2009
SCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Demand Forecasting and Planning, Advanced Planning and Scheduling SCM 2012 2013
Order Management SCM 2023 2024
eCommerce
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
eCommerce eCommerce 2012 2012
Product Information Management eCommerce 2015 2015
EPM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
EPM EPM 2011 2011
AI Development
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Generative AI Platforms AI Development 2025 2025
Generative AI Platforms AI Development 2025 2025
TRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Governance, Risk and Compliance TRM 2020 2020
Governance, Risk and Compliance TRM 2020 2020
Treasury Management TRM 2016 2016
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Identity and Access Management (IAM) CyberSecurity 2021 2021
ERP Services and Operations
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Retail Management ERP Services and Operations 2018 2018
IT Decision Makers and Key Stakeholders at Newell Brands
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Newell Brands Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Newell Brands Technographics

Newell Brands is a Retail organization based in United States, with around 23700 employees and annual revenues of $7.58 billion.

Newell Brands operates a diverse technology stack with applications such as QlikView, SAP Ariba Invoice and GoDaddy, covering areas like Analytics and BI, AP Automation and Application Hosting and Computing Services.

Newell Brands has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Qlik, SAP and GoDaddy.

Newell Brands recently adopted applications including Adobe Express Video in 2025, Adobe Firefly Services in 2025 and Adobe Firefly Custom Models in 2025, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Newell Brands’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Newell Brands’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Newell Brands technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.