Atlanta, 30328, GA,
United States
Newell Brands Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Newell Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 23700 Newell Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Newell Brands has purchased the following applications: QlikView for Analytics and BI in 2017, SAP Ariba Invoice for AP Automation in 2018, GoDaddy for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Newell Brands is running and its propensity to invest more and deepen its relationship with Qlik , IBM , Tableau Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Newell Brands revenues, which have grown to $7.58 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Newell Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Qlik | Legacy | QlikView | Analytics and BI | Analytics and BI | n/a | 2017 | 2017 | |
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Analytics and BI | Analytics and BI |
|
2017 | 2017 |
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Analytics and BI | Analytics and BI |
|
2018 | 2018 |
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Analytics and BI | Analytics and BI |
|
2017 | 2017 |
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Data Warehouse | Analytics and BI |
|
2017 | 2017 |
|
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP Ariba Invoice | AP Automation | ERP Financial Management | n/a | 2018 | 2019 | |
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AR Automation | ERP Financial Management |
|
2005 | 2005 |
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ERP Financial | ERP Financial Management |
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2018 | 2018 |
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ERP Financial | ERP Financial Management |
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2017 | 2017 |
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ERP Financial | ERP Financial Management |
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2017 | 2019 |
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Expense Management | ERP Financial Management |
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2011 | 2011 |
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Expense Management | ERP Financial Management |
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2008 | 2008 |
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Expense Management | ERP Financial Management |
|
2018 | 2019 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 | |
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Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
|
2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Database Management | IaaS |
|
2021 | 2021 |
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Database Management | IaaS |
|
2017 | 2017 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Performance Management | ITSM |
|
2021 | 2021 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Apps Development | PaaS |
|
2020 | 2020 |
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Apps Development | PaaS |
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2021 | 2021 |
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Master Data Management | PaaS |
|
2016 | 2017 |
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Operating System (OS) | PaaS |
|
2017 | 2017 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Candidate Relationship Management | HCM |
|
2016 | 2016 |
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Compensation Management | HCM |
|
2018 | 2018 |
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Core HR | HCM |
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2019 | 2019 |
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Employee Engagement | HCM |
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2022 | 2022 |
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Employee Experience | HCM |
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2022 | 2022 |
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Learning and Development | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2019 | 2019 |
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Performance and Goal Management | HCM |
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2018 | 2018 |
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Recruiting Chatbot | HCM |
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2020 | 2020 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Recruiting, Applicant Tracking System | HCM |
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2022 | 2022 |
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Succession and Leadership Planning | HCM |
|
2018 | 2018 |
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Time and Attendance | HCM |
|
2021 | 2021 |
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Workforce Analytics | HCM |
|
2005 | 2005 |
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Workforce Analytics | HCM |
|
2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Collaboration | Collaboration |
|
2013 | 2013 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Community Management | CRM |
|
2010 | 2010 |
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Customer Support | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Referral Management | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2019 | 2019 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Content Management | Content Management |
|
2017 | 2017 |
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Contract Lifecycle Management | Content Management |
|
2018 | 2019 |
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Digital Asset Management | Content Management |
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2015 | 2015 |
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Digital Signing | Content Management |
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2023 | 2023 |
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Enterprise Content Management | Content Management |
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2019 | 2019 |
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Video Editing | Content Management |
|
2025 | 2025 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
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Demand Forecasting and Planning, Advanced Planning and Scheduling | SCM |
|
2012 | 2013 |
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Inventory Management | SCM |
|
2021 | 2021 |
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Order Management | SCM |
|
2023 | 2024 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
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eCommerce | eCommerce |
|
2012 | 2012 |
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Product Information Management | eCommerce |
|
2015 | 2015 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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EPM | EPM |
|
2011 | 2011 |
|
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Generative AI Platforms | AI Development |
|
2025 | 2025 |
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Generative AI Platforms | AI Development |
|
2025 | 2025 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
|
|
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Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
|
|
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Treasury Management | TRM |
|
2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Procure to Pay | Procurement |
|
2018 | 2019 |
|
|
|
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Procurement | Procurement |
|
2009 | 2010 |
|
|
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Procurement | Procurement |
|
2018 | 2019 |
|
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Procurement | Procurement |
|
2018 | 2019 |
|
|
|
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|
Sourcing | Procurement |
|
2018 | 2019 |
|
|
|
|
|
Supplier Relationship Management | Procurement |
|
2009 | 2009 |
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Retail Management | ERP Services and Operations |
|
2018 | 2018 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||