List of SAP Apparel and Footwear (SAP AFS) Customers
SAP
Dietmar-Hopp-Allee 16,
Walldorf, 69190,
Germany
Walldorf, 69190,
Germany
49 6 2277-47474
Professional Services
110650
$42.3B
Since 2010, our global team of researchers has been studying SAP Apparel and Footwear (SAP AFS) customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SAP Apparel and Footwear (SAP AFS) for Retail Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SAP Apparel and Footwear (SAP AFS) for Retail Management include: Nike, a United States based Retail organisation with 79400 employees and revenues of $51.36 billion, BJ's Wholesale Club, a United States based Retail organisation with 34000 employees and revenues of $20.50 billion, Kering SA, a France based Consumer Packaged Goods organisation with 44627 employees and revenues of $18.91 billion, Luxottica North America, a United States based Retail organisation with 90000 employees and revenues of $13.91 billion, Cintas, a United States based Retail organisation with 46500 employees and revenues of $9.60 billion and many others.
Contact us if you need a completed and verified list of companies using SAP Apparel and Footwear (SAP AFS), including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the ERP Services and Operations software purchases.
The SAP Apparel and Footwear (SAP AFS) customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of ERP Services and Operations software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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361 USA | Retail | 100 | $10M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2014 | n/a |
In 2014, 361 USA implemented SAP Apparel and Footwear (SAP AFS) as its Retail Management platform to support a startup footwear and apparel operating footprint that included the United States, Brazil, and Taiwan. The engagement was led by a Global SAP AFS Implementation Lead and targeted core retail operations for a company of approximately 100 employees, aligning the application with merchandising and supply chain priorities.
The implementation centered on SAP Apparel and Footwear (SAP AFS) configuration and functional enablement consistent with Retail Management requirements, with emphasis on procure to pay workflows, assortment and product definition, inventory management, pricing and basic order management capabilities. The project emphasized SAP configuration, design leadership, and business process improvement through workshop driven requirements gathering and iterative configuration cycles.
Operational coverage included procurement, supply chain collaboration, merchandising, and finance teams across the three-country footprint, with the Implementation Lead forming a small cross functional project team and managing budget, schedule and resource allocation for the rollout. The implementation model reflected a consolidated application instance configured to handle apparel and footwear specific master data and transactional processes serving multiple regional legal entities and trading channels.
Governance and rollout governance relied on cross functional workshops, centralized configuration ownership, and staged release planning across the USA, Brazil and Taiwan sites. Project governance responsibilities explicitly included time and budget management, team management, and coordination of SAP configuration and supply chain collaboration activities.
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Adidas Canada | Retail | 1800 | $1.0B | Canada | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2020 | n/a |
In 2020, Adidas Canada implemented SAP Apparel and Footwear (SAP AFS) as its core Retail Management application. The deployment centered on the company head office in Woodbridge, Ontario, and covered supply and procurement for adidas Training App and Footwear, Accessories, the Reebok assortment during divestiture activities, and product assortments for all seven Canadian NHL teams spanning over 10,000 SKUs. Business functions in scope included procurement, supply planning, demand planning, order fulfillment, logistics, and inventory management.
Configuration of SAP Apparel and Footwear (SAP AFS) focused on supply planning and procurement workflows, inventory availability and replenishment logic, and order fulfillment orchestration consistent with Apparel and Footwear category practices. The implementation included targeted configuration for article and assortment management, inventory controls to support On-Time Availability OTA objectives, and formal User Acceptance Testing and regression testing cycles to surface defects and validate system modifications. A product supply analyst role was explicitly responsible for UAT and regression testing to ensure functional quality of supply planning and procurement enhancements.
Operational integrations were established with the company analytics and reporting stack, leveraging MicroStrategy, Excel, and Power BI to produce four planning reports every two weeks and a monthly buy summary report used by senior supply chain leaders. The SAP AFS implementation supported central coordination between Demand Planning, Category Management, Order Fulfillment, and Logistics teams, enabling consolidated planning and procurement workflows across the Canadian retail footprint. Technical architecture emphasis was on centralized master data for articles and synchronized replenishment logic to manage the 10,000 SKU universe.
Governance and process changes included formal process mapping and transition management as part of a six month Reebok divestiture, where the core project team executed supply planning and procurement transition activities. Ongoing governance used structured UAT, regression cycles, and monthly reporting to drive decision making, with explicit targets to meet On-Time Availability and reduce excess stock. Reported operational outcomes tied to the implementation and associated supply planning work included a greater than $250,000 reduction in excess and obsolete inventory over a 1.5 year period, and a stated inventory reduction target of 10 percent.
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Adidas US | Retail | 6021 | $6.0B | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2010 | n/a |
In 2010, Adidas US implemented SAP Apparel and Footwear (SAP AFS) as its Retail Management application. The deployment targeted retail merchandising and inventory control across merchandising, replenishment, store operations and wholesale channels within the United States business footprint.
Configuration work centered on SAP Apparel and Footwear (SAP AFS) modules for product master and style lifecycle management, assortment and merchandise planning, allocation and replenishment, pricing and promotions, and order management, leveraging size and color matrix capabilities and seasonal forecasting workflows. Implementation activities emphasized master data consolidation, assortment cadence orchestration and replenishment workflow automation to support retail buying and store allocations.
Operational talent profiles documented experience with Manhattan WMS and analytics tooling such as Alteryx and Arena, aligning warehouse execution and data preparation workflows with SAP AFS for improved inventory visibility. Those staff skills indicate coordination between SAP AFS and warehouse management and analytics tooling to support distribution, returns processing and omnichannel inventory reconciliation.
Governance centered on merchandising and supply chain process ownership, with controls for product master governance, pricing approval workflows and assortment signoffs to maintain consistent retail operations. The rollout affected merchandising, supply chain planning, store replenishment and e-commerce operations, and required stronger capabilities in data mining, advanced analytics and advanced Excel for SAP AFS operational reporting.
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Aldo Group | Retail | 20000 | $2.5B | Canada | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2015 | n/a |
In 2015 Aldo Group implemented SAP Apparel and Footwear (SAP AFS) as a central merchandising and retail operations platform. SAP Apparel and Footwear (SAP AFS) was framed within a Retail Management program aligned to SAP’s Fashion Management System and H4Hana to support merchandising for retail, wholesale, private label and finance functions.
The implementation established SAP Apparel and Footwear as the company’s core merchandising system, emphasizing assortment and merchandise planning, inventory control and purchase order management consistent with Retail Management workflows. Configuration focused on retail and wholesale merchandising processes and private label product flows, with finance integration points to maintain cost and accounting alignment across those functional areas.
Integrations included formal handoffs to the company Learning Management System, implemented through SAP’s WPB program, and operational coordination with an external translation firm to localize training materials. Operational scope explicitly covered merchandising teams and business users across retail, wholesale, private label and finance, and the rollout impacted over 800 associates.
Governance and organizational change management were staffed internally, with ownership of the training calendar, training logistics, project communications and associate engagement assigned to designated OCM resources. Activities included course setup in the corporate LMS, coordination with translation vendors, and communications to impacted associates to support adoption of SAP Apparel and Footwear within the Retail Management environment.
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Alexander McQueen USA | Retail | 400 | $50M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2009 | n/a |
In 2009, Alexander McQueen USA deployed SAP Apparel and Footwear (SAP AFS) as its Retail Management platform. The deployment positioned SAP Apparel and Footwear (SAP AFS) as the industry-specific backbone for apparel merchandising and inventory workflows and integrated with SAP ECC alongside SAP VMS and SAP FMS components described in the project context.
Configuration emphasized apparel-specific capabilities, including product master and size and color matrices, assortment and merchandising controls, inventory visibility, demand planning and order-to-cash processes. The implementation applied SAP AFS retail functional patterns to support wholesale and retail assortment management and merchandising execution within a single suite.
Architecture and system integration incorporated ERP, SCM, CRM, and Business Intelligence systems, with middleware and enterprise application integration used to orchestrate master data, transactional order flows and replenishment messages between SAP AFS, SAP ECC, SAP VMS and SAP FMS. The technical scope covered cross-system data synchronization for product, pricing, inventory and sales reporting to support merchandising, supply chain and finance functions across the United States.
Program governance standardized product master ownership and pricing authorities, formalized order management and replenishment workflows, and organized phased integration and testing across merchandising, supply chain and retail operations. The project emphasized tightly coordinated system integration activities and industry solution configuration to align SAP Apparel and Footwear (SAP AFS) with Alexander McQueen USA business processes.
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Retail | 540 | $190M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2009 | n/a |
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Retail | 76 | $13M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2017 | n/a |
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Manufacturing | 9700 | $2.8B | Finland | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2008 | n/a |
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Retail | 400 | $483M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2009 | n/a |
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Retail | 100 | $20M | United States | SAP | SAP Apparel and Footwear (SAP AFS) | Retail Management | 2015 | n/a |
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Buyer Intent: Companies Evaluating SAP Apparel and Footwear (SAP AFS)
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP Apparel and Footwear (SAP AFS). Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP Apparel and Footwear (SAP AFS) for Retail Management include:
- Tickeri, a United States based Leisure and Hospitality organization with 270 Employees
- Elon University, a United States based Education company with 3000 Employees
- AxCrypt, a Sweden based Professional Services organization with 30 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD SAP Apparel and Footwear (SAP AFS) Coverage
SAP Apparel and Footwear (SAP AFS) is a Retail Management solution from SAP.
Companies worldwide use SAP Apparel and Footwear (SAP AFS), from small firms to large enterprises across 21+ industries.
Organizations such as Nike, BJ's Wholesale Club, Kering SA, Luxottica North America and Cintas are recorded users of
SAP Apparel and Footwear (SAP AFS) for Retail Management.
Companies using SAP Apparel and Footwear (SAP AFS) are most concentrated in Retail and Consumer Packaged Goods, with adoption spanning over 21 industries.
Companies using SAP Apparel and Footwear (SAP AFS) are most concentrated in United States and France, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of SAP Apparel and Footwear (SAP AFS) across Americas, EMEA, and APAC.
Companies using SAP Apparel and Footwear (SAP AFS) range from small businesses with 0-100 employees - 11.76%, to mid-sized firms with 101-1,000 employees - 33.09%, large organizations with 1,001-10,000 employees - 44.85%, and global enterprises with 10,000+ employees - 10.29%.
Customers of SAP Apparel and Footwear (SAP AFS) include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified SAP Apparel and Footwear (SAP AFS) customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Retail Management.