Salesforce
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San Francisco, 94105, CA,
United States
San Francisco, 94105, CA,
United States
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Professional Services
Salesforce Technographics
Salesforce Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Salesforce and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 76453 Salesforce employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Salesforce has purchased the following applications: Oracle Cloud ERP Accounts Payable for AP Automation in 2018, Workday Absence Management for Absence and Leave Management in 2017, Together Enterprise Platform for Generative AI Platforms in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Salesforce is running and its propensity to invest more and deepen its relationship with Oracle , TekStream Solutions , Coupa Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Salesforce revenues, which have grown to $37.90 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Salesforce intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Salesforce Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP Accounts Payable | AP Automation | ERP Financial Management | n/a | 2018 | 2018 |
In 2018 Salesforce initiated a company-wide deployment of Oracle Cloud Fusion Financials (R13 19B), selecting Oracle Cloud ERP Accounts Payable as the AP Automation component to replace a legacy finance system. The program combined Business Process Reengineering of existing finance processes with a standard ERP rollout model that included implementation, unit testing, end‑to‑end integration testing, user acceptance testing, regression testing and ongoing production support.
Functional teams implemented and configured core financial modules—Accounts Receivable, Accounts Payable, General Ledger, Fixed Assets, Cash Management, i‑Expense, e‑Business Tax, Subledger Accounting and Oracle Payments—executing functional mapping for data conversions, preparing BR100/MD050 documentation, running CRP cycles and developing TE040/TE050 test scripts for UAT. The project delivered detailed AR/AP/GL setups (auto‑invoice and revenue recognition, payment manager and payment process profiles, primary/secondary ledgers, chart of accounts, calendars, cross‑validation and consolidation rules), validated custom integrations between Oracle Apps and legacy applications, and provided user training and production support for Salesforce’s finance organization.
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AP Automation | ERP Financial Management |
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2017 | 2018 |
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AP Automation | ERP Financial Management |
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2018 | 2019 |
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ERP Financial | ERP Financial Management |
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2020 | 2020 |
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ERP Financial | ERP Financial Management |
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2022 | 2023 |
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ERP Financial | ERP Financial Management |
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2022 | 2023 |
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ERP Financial | ERP Financial Management |
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2014 | 2014 |
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Expense Management | ERP Financial Management |
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2017 | 2017 |
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Expense Management | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2018 | 2019 |
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Tax Management | ERP Financial Management |
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2018 | 2018 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Absence Management | Absence and Leave Management | HCM | n/a | 2017 | 2017 |
Salesforce in 2017 selected and deployed Workday Absence Management (Apps Category: Absence and Leave Management) to replace a legacy absence system as part of a broader global Workday program. The implementation was delivered alongside core HCM, Payroll, Global Time Tracking and Benefits; a central Workday systems team led delivery, translating business requirements into functional designs and applying agile governance with bi-weekly release cycles, bi-annual upgrades, monthly backlog reviews and quarterly resource planning.
Workday Absence Management was integrated with Global Time Tracking and Payroll and tied into the program’s analytics and security reporting. The larger Workday rollout included an AMER Payroll implementation that impacted 24k+ employees, engaged 8 cross-functional stakeholder groups, 10 external vendors and 3 consulting teams, produced 27 inbound/outbound integrations and 5,000+ test scenarios, and achieved 100% data conversion accuracy for payroll; the team also led QA/UAT, created system model maps and supported Shared Services, Legal and Finance on SOX compliance and reporting.
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BackGround Screening | HCM |
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2019 | 2019 |
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Benefits Administration | HCM |
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2017 | 2017 |
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Compensation Management | HCM |
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2020 | 2021 |
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Core HR | HCM |
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2020 | 2022 |
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Digital Coaching | HCM |
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2021 | 2021 |
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Employee Engagement | HCM |
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2022 | 2022 |
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Employee Experience | HCM |
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2025 | 2025 |
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Employee Self Service | HCM |
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2020 | 2020 |
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Payroll | HCM |
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2020 | 2022 |
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Performance and Goal Management | HCM |
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2020 | 2020 |
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Skills Intelligence | HCM |
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2024 | 2024 |
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Talent Assessment | HCM |
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2020 | 2020 |
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Time and Attendance | HCM |
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2017 | 2017 |
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Workforce Analytics | HCM |
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2022 | 2023 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Together AI | Legacy | Together Enterprise Platform | Generative AI Platforms | AI Development | n/a | 2024 | 2024 |
In 2024, Salesforce integrated the Together Enterprise Platform through a strategic collaboration with Together AI to provide exclusive access to the LlamaRank reranker via Together's Rerank API in the United States. The deployment is positioned under the Generative AI Platforms category and is intended to improve retrieval and RAG relevance while lowering downstream LLM costs for enterprise search workloads.
Together Enterprise Platform embeds the LlamaRank reranker into serverless rerank endpoints and pairs those endpoints with dedicated inference capabilities. The implementation focuses on neural reranking as a post-retrieval step, reshaping candidate ordering returned to retrieval systems and RAG pipelines, which is a standard capability within Generative AI Platforms for improving context relevance.
Operational coverage for the integration is explicitly scoped to the United States, with the collaboration targeting search and knowledge retrieval in customer support, knowledge base search, and developer workflow contexts. The integration model concentrates on API-level rerank calls from existing retrieval systems into Together's serverless Rerank API and dedicated inference infrastructure, enabling separation of rerank compute from primary LLM inference.
Governance and rollout emphasize exclusive access and managed inference capacity through Together's platform, aligning access controls and dedicated inference to contain rerank workloads. The stated outcomes include improved search quality for support and knowledge scenarios and reduced downstream LLM consumption costs by reranking and better prioritizing retrieved candidates before costly generative calls.
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ML and Data Science Platforms | AI Development |
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2020 | 2020 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2016 | 2016 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2019 | 2019 |
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Analytics and BI | Analytics and BI |
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2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2020 | 2021 |
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Event Management | Collaboration |
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2020 | 2020 |
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Online Meeting Scheduling | Collaboration |
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2019 | 2019 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2019 | 2019 |
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Contract Lifecycle Management | Content Management |
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2018 | 2018 |
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Digital Signing | Content Management |
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2010 | 2010 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Document Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2012 | 2012 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Customer Analytics | CRM |
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2020 | 2021 |
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2019 | 2019 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Environmental, Social, and Governance (ESG) | EPM |
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2018 | 2018 |
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EPM | EPM |
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2020 | 2020 |
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EPM | EPM |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Quality Management | PLM and Engineering |
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2021 | 2021 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2025 | 2025 |
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Project Portfolio Management | PPM |
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2022 | 2022 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Procurement | Procurement |
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2020 | 2020 |
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Procurement | Procurement |
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2018 | 2019 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Configure Price Quote (CPQ) | SPM |
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2017 | 2017 |
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Configure Price Quote (CPQ) | SPM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Risk Management | TRM |
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2019 | 2019 |
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Risk Management | TRM |
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2022 | 2023 |
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Treasury Management | TRM |
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2014 | 2014 |
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Treasury Management | TRM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Cloud Storage | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2003 | 2003 |
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Cloud Storage | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Single Sign-On (SSO) | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Endpoint Detection and Response (EDR), EMM / MDM / MAM | CyberSecurity |
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2017 | 2017 |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Salesforce
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Salesforce Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Salesforce Technographics
Salesforce is a Professional Services organization based in United States,
with around 76453 employees and annual revenues of $37.90 billion.
Salesforce operates a diverse technology stack with applications such as
Oracle Cloud ERP Accounts Payable, Workday Absence Management and Together Enterprise Platform,
covering areas like AP Automation, Absence and Leave Management and Generative AI Platforms.
Salesforce has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Workday and Together AI.
Salesforce recently adopted applications including
HR Acuity Employee Relations in 2025, Basecamp in 2025 and Google Cloud Managed Lustre in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Salesforce’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Salesforce’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Salesforce technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.