List of Acquia Digital Experience Platform Customers
Boston, 2109, MA,
United States
Since 2010, our global team of researchers has been studying Acquia Digital Experience Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Acquia Digital Experience Platform for Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Acquia Digital Experience Platform for Content Management include: Mars, a United States based Consumer Packaged Goods organisation with 135000 employees and revenues of $47.00 billion, United Rentals, a United States based Professional Services organisation with 26300 employees and revenues of $14.33 billion, The King Arthur Baking Company, formerly The King Arthur Flour Company, a United States based Manufacturing organisation with 500 employees and revenues of $150.0 million and many others.
Contact us if you need a completed and verified list of companies using Acquia Digital Experience Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Acquia Digital Experience Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Mars | Consumer Packaged Goods | 135000 | $47.0B | United States | Acquia | Acquia Digital Experience Platform | Content Management | 2020 | Cognizant |
In 2020, Mars implemented Acquia Digital Experience Platform to centralize and scale brand sites across regions, the Apps Category . The deployment used Acquia Digital Experience Platform components including Site Factory, Content Hub and Drupal-based tooling to provide a unified content management and site provisioning layer for global marketing operations.
The implementation configured Site Factory for multi-site orchestration and provisioning, Content Hub for centralized content reuse and synchronization, and a set of Drupal starter-kit templates to accelerate site builds. Mars used starter-kit site templates and shared component libraries to speed rollout of brand-specific sites, enabling rapid launches and consistent UX patterns across brands.
Cognizant acted as the system integrator for the rollout, implementing centralized orchestration, template-driven site provisioning and content hub mappings to support regional brand teams. Operational scope focused on marketing and content management for global operations, with governance surfaced through centralized content models, role-based publishing workflows and template ownership between corporate web operations and brand marketing teams.
Rollout execution delivered scale and operational simplification, with Mars reporting more than 200 sites launched in approximately 18 months and a reported reduction in maintenance costs of roughly 40 percent. Governance changes emphasized template stewardship and centralized content services to sustain faster site provisioning and lower ongoing maintenance overhead.
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The King Arthur Baking Company, formerly The King Arthur Flour Company | Manufacturing | 500 | $150M | United States | Acquia | Acquia Digital Experience Platform | Content Management | 2019 | Third and Grove |
In 2019, The King Arthur Baking Company implemented Acquia Digital Experience Platform as the foundation for a content-driven direct-to-consumer initiative focused on marketing and content management for the Apps Category. The project was motivated by the need to absorb pandemic-driven traffic spikes and to better integrate rich editorial content with commerce workflows on the company web storefront.
The implementation rebuilt the D2C site using Acquia Cloud and Drupal, centering on content management, editorial workflow automation, and tighter content to commerce linkages. Configuration work emphasized scalable site delivery and content orchestration so marketing teams could publish commerce-linked storytelling, product guides, and seasonal campaigns with reduced manual intervention.
Operational coverage was concentrated in the United States and targeted e-commerce and marketing functions, with the Acquia Digital Experience Platform hosting the Drupal application layer and content assets. Third and Grove managed the implementation engagement and deployment processes, coordinating development, environment promotion, and production cutover on Acquia Cloud.
Governance changes included centralized content ownership and marketing-driven publishing workflows to align editorial and e-commerce teams, plus operational readiness for traffic surges. Outcomes reported by the company include approximately 260 percent traffic growth and roughly 200 percent year over year e-commerce sales growth following the deployment.
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United Rentals | Professional Services | 26300 | $14.3B | United States | Acquia | Acquia Digital Experience Platform | Content Management | 2020 | VML |
In 2020, United Rentals implemented Acquia Digital Experience Platform in the Apps Category . The company partnered with VML and Acquia to centralize product information and digital assets using Acquia PIM, DAM and Cloud, with a primary focus on improving content quality for used equipment and increasing e-commerce lead capture.
The Acquia Digital Experience Platform deployment consolidated product information management and digital asset management capabilities, enabling structured product catalogs, asset syndication and content orchestration across the commerce site. Configuration work included PIM data modeling, DAM taxonomy and metadata standardization, content publication workflows and cloud provisioning to support marketing driven commerce content.
Integrations connected Acquia PIM and DAM outputs to United Rentals web commerce channels and lead capture workflows within the United States, aligning published product content with e-commerce listing pages and inquiry routing. Operational coverage centered on marketing, e-commerce and product teams in the US, with VML providing implementation services alongside Acquia for configuration, integration and rollout coordination.
Outcomes reported for the US commerce and content project included an approximate 36% increase in conversion rate and an approximate 43% year over year increase in used-equipment leads, attributed to improved content quality and centralized asset management. Governance changes emphasized content ownership, standardized workflows and asset stewardship to maintain consistency across commerce touchpoints.
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