List of AddSearch Analytics Customers
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Since 2010, our global team of researchers has been studying AddSearch Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased AddSearch Analytics for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using AddSearch Analytics for Analytics and BI include: Lone Star College, a United States based Education organisation with 6772 employees and revenues of $548.0 million, Robert Gordon University, a United Kingdom based Education organisation with 1595 employees and revenues of $148.0 million, Esab Holdings, a United Kingdom based Professional Services organisation with 152 employees and revenues of $21.9 million and many others.
Contact us if you need a completed and verified list of companies using AddSearch Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The AddSearch Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Esab Holdings | Professional Services | 152 | $22M | United Kingdom | AddSearch | AddSearch Analytics | Analytics and BI | 2024 | n/a |
In 2024, Esab Holdings implemented AddSearch Analytics across 40 plus localized sites, with the Apps Category being . The deployment targeted product discovery and choice relevance for a global manufacturing product discovery use case, instrumenting site search on localized catalog pages to capture buyer intent signals and product interaction data.
AddSearch Analytics was configured to surface top search terms, no result queries, and click through rate trends, using the platform's built in analytics to drive search relevance tuning and merchandising priorities. Implementation centered on query reporting, CTR tracking on product pages, and no result analysis to inform product findability improvements and catalog adjustments.
Operational coverage included support for sales and UX teams who consumed analytics to prioritize product placements and refine navigation flows, and the rollout spanned more than 40 localized sites. The implementation produced a two to three times increase in click through rates on key products, and those CTR improvements and surfaced search signals were used to support ongoing sales and UX optimization efforts.
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Lone Star College | Education | 6772 | $548M | United States | AddSearch | AddSearch Analytics | Analytics and BI | 2024 | n/a |
In 2024, Lone Star College deployed AddSearch Analytics on its multi campus website to deliver instant AI Answers and to support more than 50,000 monthly searches focused on student engagement and admissions conversion. AddSearch Analytics was implemented as a Website search capability across public sites and admissions touchpoints to surface accurate answers and reduce friction in search-driven student journeys.
The implementation centered on AddSearch AI Answers and analytics, with configuration work that included search indexing, relevance tuning, query reporting, and dashboarding to track search volume and topical performance. AddSearch Analytics provided query telemetry and site search diagnostics to inform content adjustments and relevance rules, consistent with Website search functional workflows.
Operational coverage spanned the college website ecosystem in the United States, with the solution embedded into admissions and student services entry points and used by marketing teams to analyze search-driven intent. Governance activities inferred from the deployment included establishing search relevance review processes and analytics review cycles to prioritize content updates and query handling.
Rollout was oriented around campus site sections and admissions workflows, leveraging AddSearch Analytics to monitor monthly usage and answer accuracy, and to iterate on search behavior and content alignment. The deployment objective was explicit, improving student engagement and supporting admissions conversion through instrumented Website search and AI Answers.
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Robert Gordon University | Education | 1595 | $148M | United Kingdom | AddSearch | AddSearch Analytics | Analytics and BI | 2024 | n/a |
In 2024, Robert Gordon University implemented AddSearch Analytics, Apps Category "", to fix internal site search and make course pages, PDFs and other campus content discoverable. The switch to AddSearch coincided with a reported 30% increase in course page traffic, indicating improved search-driven discovery for prospective students. This implementation addresses an education website discovery use case in the United Kingdom and targeted the university web estate and course catalog.
AddSearch Analytics was used to index heterogeneous content types and to surface search query analytics and relevance signals, with module usage inferred from the observed traffic and search metrics. AddSearch Analytics provided analytics dashboards and query reporting that allowed the web team to identify high-value queries and tune relevance, consistent with website search and analytics capabilities. The implementation emphasized content indexing, relevance configuration, and analytics instrumentation rather than broad backend ERP or CRM integration.
Operational responsibility centered on the web and digital recruitment teams, with workflows reoriented around analytics-driven search refinement and content discoverability improvements. Rollout included iterative tuning of search relevance and content tagging to improve PDF and course page indexing and to surface program information to prospective students. Governance focused on ongoing monitoring of query performance and search analytics to sustain the traffic improvements.
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Buyer Intent: Companies Evaluating AddSearch Analytics
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