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Robert Gordon University Data, Technology Stack, and Enterprise Applications
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zellis Legacy Zellis MyView Employee Self Service HCM n/a 2019 2019
Learning and Development HCM 2013 2013
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
AddSearch Legacy AddSearch Analytics Analytics and BI Analytics and BI n/a 2024 2024
In 2024, Robert Gordon University implemented AddSearch Analytics, Apps Category "", to fix internal site search and make course pages, PDFs and other campus content discoverable. The switch to AddSearch coincided with a reported 30% increase in course page traffic, indicating improved search-driven discovery for prospective students. This implementation addresses an education website discovery use case in the United Kingdom and targeted the university web estate and course catalog. AddSearch Analytics was used to index heterogeneous content types and to surface search query analytics and relevance signals, with module usage inferred from the observed traffic and search metrics. AddSearch Analytics provided analytics dashboards and query reporting that allowed the web team to identify high-value queries and tune relevance, consistent with website search and analytics capabilities. The implementation emphasized content indexing, relevance configuration, and analytics instrumentation rather than broad backend ERP or CRM integration. Operational responsibility centered on the web and digital recruitment teams, with workflows reoriented around analytics-driven search refinement and content discoverability improvements. Rollout included iterative tuning of search relevance and content tagging to improve PDF and course page indexing and to surface program information to prospective students. Governance focused on ongoing monitoring of query performance and search analytics to sustain the traffic improvements.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoom Video Communications Legacy Zoom Audio Video and Web Conferencing Collaboration n/a 2020 2020
Collaboration Collaboration 2020 2020
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Content Management Content Management 2018 2018
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Personalization and Product Recommendations eCommerce 2024 2024
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2020 2020
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Incident Management ITSM 2021 2021
IT Service Management ITSM 2020 2020
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2018 2018
Digital Workspace IaaS 2017 2017
IT Decision Makers and Key Stakeholders at Robert Gordon University
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Robert Gordon University Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Robert Gordon University Technographics

Robert Gordon University is a Education organization based in United Kingdom, with around 1595 employees and annual revenues of $148.0 million.

Robert Gordon University operates a diverse technology stack with applications such as Zellis MyView, AddSearch Analytics and Zoom, covering areas like Employee Self Service, Analytics and BI and Audio Video and Web Conferencing.

Robert Gordon University has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Zellis, AddSearch and Zoom Video Communications.

Robert Gordon University recently adopted applications including AddSearch Analytics in 2024, AddSearch Personalized Search Experience in 2024 and Atlassian Jira Ops in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Robert Gordon University’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Robert Gordon University’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Robert Gordon University technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.