List of Agilysys Digital Marketing Customers
Alpharetta, 30005, GA,
United States
Since 2010, our global team of researchers has been studying Agilysys Digital Marketing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Agilysys Digital Marketing for Intelligent Process Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Agilysys Digital Marketing for Intelligent Process Automation include: Foxwoods Resort Casino, a United States based Leisure and Hospitality organisation with 11000 employees and revenues of $4.00 billion, Dover Downs Gaming & Entertainment, a United States based Leisure and Hospitality organisation with 1559 employees and revenues of $179.0 million, Swinomish Lodge & Casino, a United States based Leisure and Hospitality organisation with 550 employees and revenues of $85.0 million and many others.
Contact us if you need a completed and verified list of companies using Agilysys Digital Marketing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the Analytics and BI software purchases.
The Agilysys Digital Marketing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of Analytics and BI software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Dover Downs Gaming & Entertainment | Leisure and Hospitality | 1559 | $179M | United States | Agilysys | Agilysys Digital Marketing | Intelligent Process Automation | 2016 | n/a |
In 2016 Dover Downs Gaming & Entertainment implemented Agilysys Digital Marketing to support Analytics and Marketing Loyalty capabilities for its Dover Downs hotel and casino property. The deployment positioned Agilysys Digital Marketing as the central marketing orchestration and analytics layer for guest offers and loyalty interactions across on-property channels.
The implementation focused on campaign management, offer orchestration, guest segmentation, loyalty program orchestration, and analytics dashboards typical of the Analytics and Marketing Loyalty category. OfferCraft was engaged to introduce gamified guest offers and employee incentives, delivering games that allow guests to win food, shopping vouchers, and casino credits alongside the Agilysys Digital Marketing deployment to drive more compelling promotions and incentives.
Operational coverage emphasized marketing, promotions, guest services, food and beverage, retail, and casino operations, with centralized campaign governance and segmentation rules to manage offer eligibility and cadence. Agilysys Digital Marketing provided the analytics and reporting layer to track engagement and loyalty touchpoints, and operators reported enthusiastic patron reaction to the new gamified offers and incentives.
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Foxwoods Resort Casino | Leisure and Hospitality | 11000 | $4.0B | United States | Agilysys | Agilysys Digital Marketing | Intelligent Process Automation | 2017 | n/a |
In 2017, Foxwoods Resort Casino implemented Agilysys Digital Marketing in the Analytics and Marketing Loyalty category to centralize guest marketing, loyalty analytics and campaign orchestration across the Foxwoods property and FoxwoodsONLINE channels. The deployment focused on marketing and rewards workflows to support targeted promotions and loyalty program engagement for leisure and hospitality operations at the Connecticut property.
Agilysys Digital Marketing was configured with campaign management, audience segmentation, loyalty analytics and marketing automation capabilities consistent with Analytics and Marketing Loyalty platforms. Configuration work emphasized campaign orchestration, personalized messaging, and analytics dashboards to surface engagement signals for marketing operations and loyalty program managers.
Operational coverage included marketing and rewards teams and ran in parallel with a separate OfferCraft partnership for interactive promotional games and employee communications. Foxwoods partnered with OfferCraft to run interactive campaigns across stadium promotions, ticketing, holiday programs and the annual Lobster Mania event, and to deliver an Employee Communications Platform with a scrolling news feed and gamified training modules for HR.
Governance aligned marketing campaign owners with HR for employee-facing content, while Agilysys Digital Marketing provided centralized analytics and campaign execution for guest-facing loyalty activities. OfferCraft-driven initiatives produced a documented 500% increase in customer satisfaction survey response rate compared to prior efforts, and the property used gamified, photo based and multilingual training and onboarding experiences to accommodate a multilingual workforce.
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Swinomish Lodge & Casino | Leisure and Hospitality | 550 | $85M | United States | Agilysys | Agilysys Digital Marketing | Intelligent Process Automation | 2018 | n/a |
In 2018 Swinomish Lodge & Casino implemented Agilysys Digital Marketing, an Analytics and Marketing Loyalty application. The deployment covered the property marketing and guest services functions at the United States resort operator, which operates with approximately 550 employees and a full-service casino and lodge operation.
Agilysys Digital Marketing was configured to provide campaign orchestration, personalized offer management, guest profiling and segmentation, and marketing analytics reporting. Implementation work focused on centralized campaign creation, offer templating, segmentation-driven targeting, and cross-channel performance tracking to support loyalty-driven promotions and guest reengagement workflows.
Operational integration aligned Agilysys Digital Marketing with on-property operational feeds and the casino loyalty records to ensure offers were tied to guest profiles and stay history. The solution was used by marketing, casino marketing, and front desk teams to coordinate campaigns and surface analytics for campaign refinement.
Governance included establishing campaign approval workflows, a marketing calendar, and regular analytics review to operationalize offers and promotions in property workflows. Agilysys Digital Marketing was cited positively by leadership, Jay Ellenberger GM at Swinomish Lodge & Casino, who said "OfferCraft’s software delivers in a big way. Every marketing executive should be using this."
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