List of Amazon Lex Customers
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Since 2010, our global team of researchers has been studying Amazon Lex customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Amazon Lex for Chatbots and Conversational AI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Amazon Lex for Chatbots and Conversational AI include: Airbus, a France based Aerospace and Defense organisation with 56000 employees and revenues of $33.95 billion, Morrisons, a United Kingdom based Retail organisation with 101138 employees and revenues of $22.35 billion, County of Ventura, a United States based Government organisation with 9503 employees and revenues of $2.45 billion, NHS Business Services Authority, a United Kingdom based Government organisation with 4566 employees and revenues of $976.0 million, American Heart, a United States based Non Profit organisation with 2900 employees and revenues of $710.0 million and many others.
Contact us if you need a completed and verified list of companies using Amazon Lex, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Amazon Lex customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Airbus | Aerospace and Defense | 56000 | $34.0B | France | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2019 | n/a |
Airbus implemented Amazon Lex in 2019 within a Customer Services proof of concept based at Blagnac, Toulouse, Apps Category . The engagement positioned Amazon Lex as the conversational front end to improve how customers interact with Airbus digital information sources and to surface semantic search capabilities across disparate content.
Amazon Lex was configured to provide natural language understanding, intent classification, dialogue management and multi-turn conversations, aligning with standard conversational AI workflows. The implementation paired Amazon Lex with DynamoDB for session and state persistence, AWS Lambda for serverless business logic and request processing, and elastic search services for semantic indexing and retrieval of Airbus content.
The project scope covered Customer Services and included iterative R and T proof of concept cycles, collaboration with UX designers and co-creation sessions with end users to refine intents and responses. Technical handoff plans were created to translate research prototypes into industrialized deployments with Airbus IT, emphasizing modular Lambda functions, conversational models in Amazon Lex, and search index orchestration.
Governance emphasized iterative release, compliance awareness and cross-functional coordination between R and T, IT and Customer Services teams. The stated outcome for the implementation was a measurable step toward improving customer satisfaction through more effective conversational engagement and search within Airbus information assets.
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American Heart | Non Profit | 2900 | $710M | United States | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2019 | n/a |
In 2019 American Heart deployed Amazon Lex on its website through Amazon Web Services to provide a conversational interface for site visitors. Amazon Lex was implemented as the conversational AI component, classified under the Apps Category .
The implementation integrated Amazon Lex into the public website front-end chat channel and was configured to use intent recognition, slot elicitation, prompt sequencing, and session management to route user queries within the web experience. Operational ownership focused on web and digital teams, with configuration and content governance centralized to manage utterances, training phrases, and response flows for CPR and training related inquiries.
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Asd Electronics | Distribution | 10 | $1M | United States | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2019 | n/a |
Asd Electronics implemented Amazon Lex in 2019 on its public website, Apps Category "". The deployment uses Amazon Web Services infrastructure to host the conversational bot and expose runtime endpoints to the company website, positioning Amazon Lex as the primary conversational interface for customer-facing inquiries.
The implementation configured Amazon Lex with intent schemas, slot types, utterance training and session management to support product lookups and simple order status inquiries through the site. Amazon Lex was integrated into the web UI using standard web client calls to Amazon Lex service endpoints and leverages AWS service hosting for runtime and logging of conversation sessions.
Operational coverage focused on customer service and e-commerce touchpoints on the website, with content and intent management handled by the small internal team. Governance centered on bot content updates and version control of intent models, and operational processes emphasize ongoing tuning of utterances and slot resolution to maintain accuracy of the Amazon Lex implementation.
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County of Ventura | Government | 9503 | $2.4B | United States | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2019 | n/a |
In 2019, County of Ventura deployed Amazon Lex on its public website, using Amazon Web Services as the vendor. The County implemented Amazon Lex as a conversational interface under the Chatbots and Conversational AI category to provide automated question and answer capabilities and guided interactions for site visitors. The deployment is scoped to the county website and focuses on public-facing citizen engagement and online service inquiries.
Configuration emphasizes conversational flows, intent recognition, and slot filling to map citizen inquiries to scripted responses and follow-up prompts, consistent with Chatbots and Conversational AI functional patterns. The implementation integrates Amazon Lex with the website front end through embedded web scripting to invoke the Lex runtime and process natural language understanding requests. Operational coverage is limited to web-delivered interactions, and content and dialogue script maintenance is managed through the county's existing site update workflows.
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Daikin Airconditioning Pte | Manufacturing | 270 | $30M | Singapore | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2021 | n/a |
In 2021, Daikin Airconditioning Pte implemented Amazon Lex on its Singapore corporate website to provide conversational customer interactions. Daikin Airconditioning Pte uses Amazon Lex within Chatbots and Conversational AI to manage inbound website queries and surface automated responses for product and support questions on daikin.com.sg.
The Amazon Lex deployment leverages Lex as the core conversational engine, configured for intent recognition, slot filling, multi turn dialogue management and fallback handling through the Amazon Lex console. The service is hosted on Amazon Web Services and is surfaced to site visitors via an embedded web chat interface, with conversational flows and utterance training maintained in the Lex runtime.
Operational coverage is focused on customer facing web interactions on the Singapore site, with conversational content and versioning governed centrally by Daikin’s digital or support team. Governance controls include role based AWS access to the Lex environment and iterative updates to intents and dialog models to keep conversational content aligned with customer support needs.
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Retail | 101138 | $22.4B | United Kingdom | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2019 | n/a |
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Government | 4566 | $976M | United Kingdom | Amazon Web Services (AWS) | Amazon Lex | Chatbots and Conversational AI | 2018 | n/a |
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Buyer Intent: Companies Evaluating Amazon Lex
- Grange School Nigeria, a Nigeria based Education organization with 180 Employees
- Toomey Leasing Group, a United Kingdom based Automotive company with 60 Employees
- Grace Preschool Milpitas, a United States based Education organization with 10 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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