List of Apptopia Platform Customers
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United States
Since 2010, our global team of researchers has been studying Apptopia Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Apptopia Platform for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Apptopia Platform for Marketing Analytics include: Segment, a United States based Communications organisation with 300 employees and revenues of $295.0 million, Chartboost, a United States based Professional Services organisation with 120 employees and revenues of $20.0 million, Adcolony, a United States based Professional Services organisation with 100 employees and revenues of $12.0 million and many others.
Contact us if you need a completed and verified list of companies using Apptopia Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Apptopia Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Adcolony | Professional Services | 100 | $12M | United States | Apptopia | Apptopia Platform | Marketing Analytics | 2019 | n/a |
In 2019, AdColony implemented Apptopia Platform. Apptopia Platform was applied within the category to support app discovery and partner evaluation across its global business units.
Implementation centered on Apptopia’s Sales Prospector Report Builder and Custom Reports capabilities, which were configured to generate targeted partner lists, recurring publisher quality assurance reports, and segmented market intelligence exports. The deployment emphasized repeatable report templates and criteria-based filtering to surface high-quality app partners and inform partner development workflows.
Operational coverage included marketing, partner development, and publisher quality assurance teams across global regions, with the platform serving as a data source for ongoing partner screening and publisher performance monitoring. No specific system integrations were provided in the record, the work focused on report-led workflows and data-driven partner selection within those business functions.
Governance and adoption were functionally oriented, with standardized report definitions and routine distribution to stakeholder teams, and the implementation correlated with a reported approximately 12% increase in average monthly SDK integrations after adoption. The narrative consistently references Apptopia Platform as the central application supporting these marketing and partner-facing functions.
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Chartboost | Professional Services | 120 | $20M | United States | Apptopia | Apptopia Platform | Marketing Analytics | 2016 | n/a |
In 2016, Chartboost implemented Apptopia Platform. Apps Category:
The deployment used Apptopia Platform modules Sales Prospector Pro, App Insights and Ad Intelligence to support marketing and business development teams. Apptopia Platform was configured to identify publisher and ad network opportunities and to benchmark competitor SDK integrations, providing structured intelligence feeds and prospect lists for regional sellers.
Operational coverage focused on the Americas and EMEA, with the solution embedded into marketing and business development workflows. The implementation helped Chartboost increase total monthly SDK integrations by 138 percent and accelerated sales prospecting workflows across regional teams, delivering a centralized source for publisher scoring and competitor SDK benchmarking.
Rollout included the adoption of Apptopia Platform outputs into regional prospecting processes and benchmarking routines, aligning sales and marketing on publisher targeting and SDK integration priorities. Governance centered on operationalizing intelligence into outreach and integration tracking, with teams using App Insights and Ad Intelligence to prioritize opportunities and validate integration progress.
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Segment | Communications | 300 | $295M | United States | Apptopia | Apptopia Platform | Marketing Analytics | 2016 | n/a |
In 2016, Segment integrated the Apptopia Platform into its data stack to enrich account records for sales and marketing prospecting, using the marketing/CRM application layer to support outreach across its global sales organization. The integration focused on adding mobile intelligence to account profiles to streamline qualification and prospecting workflows.
The implementation used the Apptopia API to inject mobile-focused datapoints into Segment's central data warehouse and onward into Salesforce and Looker for operational use. Key data attributes implemented included MAU, SDK stack, and top app, which were mapped into CRM account records and Looker models to enable segmentation, reporting, and prospect-level research automation. Configuration included scheduled enrichment jobs and standardized field mappings to ensure the mobile signals remained current within downstream systems.
Operational coverage spanned the global sales organization, with sales and marketing teams consuming the enriched account data inside Salesforce and via Looker dashboards to accelerate prospecting and outreach in marketing/CRM workflows. The Apptopia Platform integration created a repeatable account enrichment pipeline that unified mobile telemetry with existing account attributes.
Segment enriched roughly 16,000 accounts with mobile-focused datapoints and documented that the integration saved sales representatives several hours per week in lead research. Governance emphasis was placed on data mapping and stewardship between the data warehouse, Salesforce, and Looker to maintain consistency of the enriched mobile datapoints.
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