List of Aprimo Distributed Marketing Customers
Chicago, 60606, IL,
United States
Since 2010, our global team of researchers has been studying Aprimo Distributed Marketing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Aprimo Distributed Marketing for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Aprimo Distributed Marketing for Marketing Automation include: Bank of America, a United States based Banking and Financial Services organisation with 213000 employees and revenues of $101.89 billion, Honkamp Krueger & Co., P.C., a United States based Banking and Financial Services organisation with 460 employees and revenues of $71.0 million, Telarus, a United States based Communications organisation with 300 employees and revenues of $30.0 million and many others.
Contact us if you need a completed and verified list of companies using Aprimo Distributed Marketing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Aprimo Distributed Marketing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Bank of America | Banking and Financial Services | 213000 | $101.9B | United States | Aprimo | Aprimo Distributed Marketing | Marketing Automation | 2018 | n/a |
In 2018, Bank of America deployed Aprimo Distributed Marketing as a Multi-channel Marketing Campaigns application to centralize campaign planning and approvals across its marketing organization. The Aprimo Distributed Marketing implementation was positioned to provide visibility across the organization and to align marketing projects to corporate objectives.
The deployment standardized campaign operations and introduced automated creative approval workflows, while provisioning executive dashboard reporting in Aprimo Distributed Marketing that includes custom snapshots of project performance and Six Sigma ratings. It also established centralized, real time views of financial information to support decision making and shorten invoice processing cycles. Functional capabilities implemented included campaign orchestration, approval automation, and executive reporting components consistent with Multi-channel Marketing Campaigns platforms.
The rollout expanded the Aprimo user community to more than 1,000 users and covered marketing, communications, and finance stakeholders, enabling visibility across functions and strengthened governance. Business functions impacted included marketing operations, campaign management, creative management, communications, and financial operations related to invoice research and processing. Bank of America used the platform to identify and implement marketing best practices and to produce executive dashboard reports for easier access to marketing measurements.
Reported outcomes after the Aprimo Distributed Marketing implementation included increased accuracy of financial data, reduction in invoice research time, shortened invoice processing cycles, productivity increases through existing personnel resources, and simplified automated creative approvals. Governance changes emphasized centralized campaign governance and standardized measurement using the new dashboards, enabling ongoing process refinement. The deployment of Aprimo Distributed Marketing as a Multi-channel Marketing Campaigns solution created a single operational framework for campaign lifecycle, approvals, and marketing measurement.
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Honkamp Krueger & Co., P.C. | Banking and Financial Services | 460 | $71M | United States | Aprimo | Aprimo Distributed Marketing | Marketing Automation | 2006 | n/a |
In 2006, Honkamp Krueger & Co., P.C. implemented Aprimo Distributed Marketing as an online tax credit processing system, deploying the application to support client communications and campaign-driven tax credit workflows under the Multi-channel Marketing Campaigns category. The deployment concentrated on centralizing campaign assets and standardizing outbound communications for the CPA firm's tax credit services while enabling distributed execution across practice groups.
Configuration work focused on distributed campaign orchestration, asset and template management, permissioned workflow approvals for tax credit submissions, and multi-channel outbound communications using Aprimo Distributed Marketing platform capabilities. The implementation emphasized template-driven messaging, approval chains for client-facing materials, and role-based access controls to segregate tax preparer, reviewer, and client service responsibilities.
The technical deployment aligned with a Microsoft-centric stack, leveraging ASP.NET and C# for front-end application logic, JavaScript and HTML for client interfaces, and SQL Server as the data tier, with SharePoint employed for document and content management. This architecture supported integration of campaign and document workflows within the firm and was consistent with related eCommerce and commerce site work executed for other enterprise clients in the implementer’s portfolio.
Operational coverage included Tax, Accounting, and Client Services teams, with governance implemented through standardized templates, approval workflows, and centralized campaign governance while permitting localized execution by office teams. Training and workflow restructuring were part of the rollout to ensure consistent, auditable handling of tax credit communications within the Aprimo Distributed Marketing environment.
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Telarus | Communications | 300 | $30M | United States | Aprimo | Aprimo Distributed Marketing | Marketing Automation | 2018 | n/a |
In 2018, Telarus implemented Aprimo Distributed Marketing. The deployment targeted channel marketing operations to streamline the process of creating customized channel content and to give agents more self-service capabilities, reflecting the company focus on agent enablement. Aprimo Distributed Marketing is a Multi-channel Marketing Campaigns application that Telarus configured to support template-driven content creation and controlled distribution across channels.
Configuration emphasized a centralized content repository, template-based campaign assets, a self-service agent portal, approval workflows, and distribution orchestration to channel endpoints. The implementation enabled marketing to author brand-aligned materials and publish configurable templates that agents can personalize within governance constraints, reducing friction in local campaign execution.
Operational scope covered the marketing organization and Telarus agent network, with governance implemented through template controls and approval workflows managed centrally by marketing. Ease of use was a decisive factor in the purchasing decision, and the rollout prioritized intuitive agent UX to elevate agent business capabilities, resulting in a streamlined customized content process and expanded agent self-service.
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Buyer Intent: Companies Evaluating Aprimo Distributed Marketing
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