List of Apteco FastStats Customers
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Since 2010, our global team of researchers has been studying Apteco FastStats customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Apteco FastStats for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Apteco FastStats for Marketing Analytics include: Bunting Group, a Germany based Retail organisation with 9500 employees and revenues of $1.90 billion, Carnival UK, a United Kingdom based Leisure and Hospitality organisation with 2000 employees and revenues of $1.22 billion, Grays, a Australia based Retail organisation with 400 employees and revenues of $82.0 million, famila-Handelsmarkt Kiel, a Germany based Retail organisation with 600 employees and revenues of $80.0 million, Apteco, a United Kingdom based Professional Services organisation with 80 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Apteco FastStats, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Apteco FastStats customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Apteco | Professional Services | 80 | $8M | United Kingdom | Apteco | Apteco FastStats | Marketing Analytics | 2021 | n/a |
In 2021, Apteco implemented Apteco FastStats on its website. Apps Category: Apteco FastStats was embedded to capture on‑site visitor behavior and to provide analytics, segmentation, and reporting capabilities for customer engagement and campaign audience selection.
The deployment focused on Apteco FastStats analytics, segmentation, and dashboard modules, configured to support marketing and data analytics workflows. Instrumentation on the website routed first party interaction data into the Apteco FastStats analytical engine, enabling audience exports and campaign targeting processes used by marketing teams.
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Bunting Group | Retail | 9500 | $1.9B | Germany | Apteco | Apteco FastStats | Marketing Analytics | 2023 | Datalab. |
In 2023, the Bünting Group implemented Apteco FastStats as the analytics core of a multi-product Apteco deployment that also included Apteco Orbit and Apteco PeopleStage, Apps Category . The project, driven by partner DataLab. GmbH, focused on transforming MOIN CARD loyalty data to enable geographically contextualized marketing across the retailer’s Combi and famila store network in Germany, with particular operational grounding in East Frisia.
The implementation converted customer address records into longitude and latitude using the OpenStreetMaps API and Apteco FastStats geocoding workflows, creating a unified data model that links demographic, transactional and geographic dimensions. Configuration work included segment build rules based on registered profile fields and receipt transaction attributes, automated campaign flows in Apteco PeopleStage for welcome and birthday programs, and complaint handling processes orchestrated through the Apteco environment.
Operational integrations were explicit and pragmatic, the geocoding output feeding targeted email newsletters and push notification audiences, and a direct connection to a letter shop for automated generation and mailing of customer and employee cards with differing statuses. Reporting and stakeholder access were delivered through dashboards in Apteco Orbit, with role-scoped views so store managers receive only locally relevant performance and customer insight data.
Governance and process changes emphasized data quality and address normalization to reduce undelivered communications, and the establishment of automated discount allocation rules tied to MOIN CARD status and activity. Segmentation and campaign orchestration workflows were standardized within Apteco PeopleStage to support repeatable, location-specific campaigns and to operationalize complaint resolution routing.
Outcomes cited by the Bünting Group include improved addressable coverage via geocoding, reporting that roughly 27 percent more customers can be targeted and that around 97 percent of customers can receive location-related information. The implementation also positions the retailer to use geographic distribution and distance-to-store analysis for future strategic location planning and to reduce leaflet printing through more targeted, data-driven distribution.
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Carnival UK | Leisure and Hospitality | 2000 | $1.2B | United Kingdom | Apteco | Apteco FastStats | Marketing Analytics | 2020 | n/a |
In 2020, Carnival UK implemented Apteco FastStats. Apteco FastStats was provisioned to support CRM analytics for Carnival UK covering P&O Cruises and Cunard, aligned to the "" category.
The implementation emphasized audience segmentation, database marketing, and customer lifecycle management modules, configured to support data segmentation, SQL querying, HTML email templates, and data visualization workflows. Apteco FastStats served as the central analytics engine for audience build, campaign lists, and reporting, with the CRM Analytics manager acting as product owner and leading training and adoption efforts.
Apteco FastStats integrations included Snowflake for data warehousing, Upland Adestra for email delivery, and Gigya for customer identity signals, enabling stitched customer profiles and campaign execution feeds. Data flows and connectors were used to push segmented audiences from Apteco FastStats into the email platform and to ingest guest event and booking records from the Snowflake repository.
Governance emphasized data protection and consent controls consistent with GDPR and PECR, with operational oversight by the CRM Analytics function based in Southampton, England, and a focus on training, process ownership, and embedding analytics-driven database marketing across CRM, marketing, and guest experience teams.
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Retail | 600 | $80M | Germany | Apteco | Apteco FastStats | Marketing Analytics | 2023 | Datalab. |
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Retail | 400 | $82M | Australia | Apteco | Apteco FastStats | Marketing Analytics | 2015 | n/a |
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Buyer Intent: Companies Evaluating Apteco FastStats
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