List of Apteco FastStats Customers
Apteco
Tink-A-Tank House,
Warwick, CV34 4EH,
United Kingdom
Warwick, CV34 4EH,
United Kingdom
44 19 2640-7565
Professional Services
80
$8M
Since 2010, our global team of researchers has been studying Apteco FastStats customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Apteco FastStats for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Apteco FastStats for Marketing Analytics include: Bunting Group, a Germany based Retail organisation with 9500 employees and revenues of $1.90 billion, Carnival UK, a United Kingdom based Leisure and Hospitality organisation with 2000 employees and revenues of $1.22 billion, Grays, a Australia based Retail organisation with 400 employees and revenues of $82.0 million, famila-Handelsmarkt Kiel, a Germany based Retail organisation with 600 employees and revenues of $80.0 million, Apteco, a United Kingdom based Professional Services organisation with 80 employees and revenues of $8.0 million and many others.
Contact us if you need a completed and verified list of companies using Apteco FastStats, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Apteco FastStats customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Apteco | Professional Services | 80 | $8M | United Kingdom | Apteco | Apteco FastStats | Marketing Analytics | 2021 | n/a |
In 2021, Apteco implemented Apteco FastStats on its website. Apps Category: Apteco FastStats was embedded to capture on‑site visitor behavior and to provide analytics, segmentation, and reporting capabilities for customer engagement and campaign audience selection.
The deployment focused on Apteco FastStats analytics, segmentation, and dashboard modules, configured to support marketing and data analytics workflows. Instrumentation on the website routed first party interaction data into the Apteco FastStats analytical engine, enabling audience exports and campaign targeting processes used by marketing teams.
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Bunting Group | Retail | 9500 | $1.9B | Germany | Apteco | Apteco FastStats | Marketing Analytics | 2023 | Datalab. |
In 2023, the Bünting Group implemented Apteco FastStats as the analytics core of a multi-product Apteco deployment that also included Apteco Orbit and Apteco PeopleStage, Apps Category . The project, driven by partner DataLab. GmbH, focused on transforming MOIN CARD loyalty data to enable geographically contextualized marketing across the retailer’s Combi and famila store network in Germany, with particular operational grounding in East Frisia.
The implementation converted customer address records into longitude and latitude using the OpenStreetMaps API and Apteco FastStats geocoding workflows, creating a unified data model that links demographic, transactional and geographic dimensions. Configuration work included segment build rules based on registered profile fields and receipt transaction attributes, automated campaign flows in Apteco PeopleStage for welcome and birthday programs, and complaint handling processes orchestrated through the Apteco environment.
Operational integrations were explicit and pragmatic, the geocoding output feeding targeted email newsletters and push notification audiences, and a direct connection to a letter shop for automated generation and mailing of customer and employee cards with differing statuses. Reporting and stakeholder access were delivered through dashboards in Apteco Orbit, with role-scoped views so store managers receive only locally relevant performance and customer insight data.
Governance and process changes emphasized data quality and address normalization to reduce undelivered communications, and the establishment of automated discount allocation rules tied to MOIN CARD status and activity. Segmentation and campaign orchestration workflows were standardized within Apteco PeopleStage to support repeatable, location-specific campaigns and to operationalize complaint resolution routing.
Outcomes cited by the Bünting Group include improved addressable coverage via geocoding, reporting that roughly 27 percent more customers can be targeted and that around 97 percent of customers can receive location-related information. The implementation also positions the retailer to use geographic distribution and distance-to-store analysis for future strategic location planning and to reduce leaflet printing through more targeted, data-driven distribution.
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Carnival UK | Leisure and Hospitality | 2000 | $1.2B | United Kingdom | Apteco | Apteco FastStats | Marketing Analytics | 2020 | n/a |
In 2020, Carnival UK implemented Apteco FastStats. Apteco FastStats was provisioned to support CRM analytics for Carnival UK covering P&O Cruises and Cunard, aligned to the "" category.
The implementation emphasized audience segmentation, database marketing, and customer lifecycle management modules, configured to support data segmentation, SQL querying, HTML email templates, and data visualization workflows. Apteco FastStats served as the central analytics engine for audience build, campaign lists, and reporting, with the CRM Analytics manager acting as product owner and leading training and adoption efforts.
Apteco FastStats integrations included Snowflake for data warehousing, Upland Adestra for email delivery, and Gigya for customer identity signals, enabling stitched customer profiles and campaign execution feeds. Data flows and connectors were used to push segmented audiences from Apteco FastStats into the email platform and to ingest guest event and booking records from the Snowflake repository.
Governance emphasized data protection and consent controls consistent with GDPR and PECR, with operational oversight by the CRM Analytics function based in Southampton, England, and a focus on training, process ownership, and embedding analytics-driven database marketing across CRM, marketing, and guest experience teams.
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famila-Handelsmarkt Kiel | Retail | 600 | $80M | Germany | Apteco | Apteco FastStats | Marketing Analytics | 2023 | Datalab. |
In 2023 famila-Handelsmarkt Kiel implemented Apteco FastStats as part of a Marketing Analytics initiative coordinated with Apteco partner DataLab. GmbH, aligning the store level CRM work with the Bünting Group MOIN CARD loyalty program. The deployment is positioned to support marketing and CRM functions by converting existing customer records into analytically usable profiles that combine demographic, transactional and geographic dimensions.
The implementation uses Apteco FastStats together with Apteco Orbit and Apteco PeopleStage to deliver segmentation, campaign orchestration and stakeholder-specific reporting. Apteco FastStats is used for customer profiling and geospatial segmentation, Apteco PeopleStage for automated campaign flows such as welcome and birthday campaigns and automated discount allocation, and Apteco Orbit for dashboarding tailored to roles like store managers and marketing leads.
The solution integrates with the OpenStreetMaps API to geocode customer address data into longitude and latitude coordinates, and includes a direct connection to a letter shop for automated generation and distribution of customer and employee cards. Geocoding enables location-based communication channels including targeted newsletters and push notifications, and it is being applied for analytical use cases such as customer movement analysis and future strategic site planning. Operational coverage spans the Bünting Group retail footprint including Combi and famila stores using the MOIN CARD program, with marketing, store operations, CRM and complaints management included in scope.
Data governance and process changes include unified address syntax to improve data quality, rule-based customer selection using registered data, receipt data and geographic attributes, and automated workflows for campaign delivery and complaints handling. Outcomes reported by the customer include higher data quality and more personalized communications, a stated ability to address an additional 27 percent of customers more precisely and reach approximately 97 percent of customers with location-related information, and the expected future use of geospatial analysis for site planning and reduced leaflet printing to support more sustainable marketing operations.
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Grays | Retail | 400 | $82M | Australia | Apteco | Apteco FastStats | Marketing Analytics | 2015 | n/a |
In 2015, Grays implemented Apteco FastStats as its Marketing Analytics platform to centralize campaign and behavioral analysis within the Digital Marketing Team. The deployment of Apteco FastStats was positioned to support analysis and reporting across Sales, Auctions, Web Traffic and Behaviours and Email, servicing both scheduled reporting and ad hoc analytical requests.
Apteco FastStats was configured to deliver segmentation, campaign analytics, report automation and ad hoc query workflows, with SQL-driven data preparation and model support to enable marketing audience creation and behavioral reporting. The implementation emphasized the platform’s analytics modules and reporting canvases, aligning Apteco FastStats with the company’s marketing measurement and campaign orchestration practices.
Integrations include Microsoft SQL Server for data ingestion and persistence, Adobe Analytics and Google Analytics for web and behavioral metrics, and Oracle Responsys for email campaign context, reflecting a connected stack used by the Lead Data Analyst. Operational scope was focused on Grays Digital Marketing Team based in Sydney, New South Wales, Australia, with the platform serving marketing and sales auction analysis use cases.
Governance centered on centralized reporting workflows and analyst-driven request handling, with the Lead Data Analyst responsible for SQL extraction, dataset preparation and FastStats configuration to support ongoing campaign segmentation and reporting. The implementation narrative shows Grays using Apteco FastStats as its primary Marketing Analytics application to operationalize marketing measurement and audience segmentation.
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FAQ - APPS RUN THE WORLD Apteco FastStats Coverage
Apteco FastStats is a Marketing Analytics solution from Apteco.
Companies worldwide use Apteco FastStats, from small firms to large enterprises across 21+ industries.
Organizations such as Bunting Group, Carnival UK, Grays, famila-Handelsmarkt Kiel and Apteco are recorded users of
Apteco FastStats for Marketing Analytics.
Companies using Apteco FastStats are most concentrated in Retail, Leisure and Hospitality and Professional Services, with adoption spanning over 21 industries.
Companies using Apteco FastStats are most concentrated in Germany, United Kingdom and Australia, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Apteco FastStats across Americas, EMEA, and APAC.
Companies using Apteco FastStats range from small businesses with 0-100 employees - 20%, to mid-sized firms with 101-1,000 employees - 40%, large organizations with 1,001-10,000 employees - 40%, and global enterprises with 10,000+ employees - 0%.
Customers of Apteco FastStats include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Apteco FastStats customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics.