List of Apty Customers
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Since 2010, our global team of researchers has been studying Apty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Apty for Digital Adoption from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Apty for Digital Adoption include: Mattel, a United States based Retail organisation with 34000 employees and revenues of $5.38 billion, Wiley, a United States based Media organisation with 6400 employees and revenues of $1.87 billion and many others.
Contact us if you need a completed and verified list of companies using Apty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Apty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Mattel | Retail | 34000 | $5.4B | United States | Apty | Apty | Digital Adoption | 2023 | n/a |
In 2023, Mattel implemented Apty, a Digital Adoption Platform, to embed multilingual, contextual guidance across Workday HCM and accelerate HR adoption. Mattel Apty Digital Adoption Platform supported HR operations by standardizing 30 plus critical HR workflows and delivering guidance in six languages to more than 9,000 employees.
The deployment focused on in-application contextual onboarding guidance and step-by-step instructions, personalized workflow branching for regional HR variations, embedded validation to enforce data quality, and analytics for visibility into adoption and process execution. Apty was configured to instrument and surface guidance directly inside Workday HCM, enabling self-service task completion and process ownership without modifying core Workday systems.
Integrations were limited to embedding Apty within Workday HCM as the primary operational surface, the implementation covered global HR operations and multiple regional HR teams, and it centralized process execution across identified priority workflows. All guidance and automation ran without code changes to Workday, preserving existing system SLAs while delivering localized, language-aware assistance.
Governance and rollout were organized around a prioritized list of more than 30 HR processes, rapid configuration cycles, and phased enablement for end users, delivering a business-wide rollout within a single quarter. The initiative produced explicit, stated outcomes including 90 percent platform utilization within 60 days, a significant reduction in HR support tickets, and faster, clearer onboarding for more than 9,000 employees.
Mattel continues to expand Apty by extending self-service knowledge layers and scaling guidance to additional business units, maintaining centralized process standards and measurement for HR task completion and adoption.
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Wiley | Media | 6400 | $1.9B | United States | Apty | Apty | Digital Adoption | 2023 | n/a |
In 2023 Wiley deployed Apty as a Digital Adoption Platform to formalize guided employee experiences across its web application estate. The deployment positioned Apty to provide structured digital adoption support and proactive analytics within Wiley, aligning the vendor product Apty with Wiley business needs in employee onboarding and application proficiency.
The implementation configured core capabilities of Apty including guided walkthroughs and in-application guidance, proactive analytics for adoption and usage patterns, and a best practices methodology for digital adoption to enforce process compliance. Configuration work emphasized instrumenting web-based workflows and shaping in-app guidance libraries, enabling role-based guidance and context sensitive assistance consistent with Digital Adoption Platform functionality.
Apty was provisioned as a cloud based SaaS solution and integrated at the user interaction layer of Wiley’s web applications, leveraging Apty’s telemetry to surface adoption analytics and data hygiene signals. The scope extended to Wiley’s enterprise web applications used by employees, and the vendor notes that millions of users worldwide interact with Apty monthly which informed configuration scale and monitoring choices at Wiley.
Governance centered on adopting Apty’s best practices methodology for digital adoption, establishing stewardship for guidance content, analytics review cycles, and process compliance controls. Wiley used Apty to increase employee engagement and improve data hygiene, and the relationship is summarized as Wiley Apty Digital Adoption Platform supporting employee training, application onboarding, and process compliance.
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