List of Artegic ELAINE Customers
Bonn, 53177,
Germany
Since 2010, our global team of researchers has been studying Artegic ELAINE customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Artegic ELAINE for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Artegic ELAINE for Marketing Automation include: REWE Group, a Germany based Retail organisation with 390000 employees and revenues of $99.10 billion, EDEKA Sudwest, a Germany based Retail organisation with 47000 employees and revenues of $9.40 billion, EDEKA Bergmann, a Germany based Retail organisation with 200 employees and revenues of $35.0 million and many others.
Contact us if you need a completed and verified list of companies using Artegic ELAINE, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Artegic ELAINE customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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EDEKA Bergmann | Retail | 200 | $35M | Germany | Artegic | Artegic ELAINE | Marketing Automation | 2021 | n/a |
In 2021, EDEKA Bergmann implemented Artegic ELAINE within its marketing technology stack. Artegic ELAINE Marketing Automation was introduced to centralize campaign orchestration and customer communication workflows for the retail operator.
The implementation focused on core marketing automation capabilities, including campaign management, email and newsletter production, customer segmentation, behavior based journey orchestration, template driven personalization, and reporting. Configuration work emphasized reusable campaign templates and segment definitions to align store level promotions with centralized marketing calendars.
Deployment integrated Artegic ELAINE with existing retail data sources and customer records through standard connector patterns for CRM systems, e commerce platforms, and customer data repositories, supporting loyalty and customer lifecycle use cases. Artegic ELAINE Marketing Automation is noted in vendor materials as being used by PAYBACK and 20 featured customers, which informed configuration choices around segmentation and loyalty messaging.
Governance was organized under the central marketing team with role based access for store level users and defined campaign approval workflows to control content and consent handling. The rollout followed a phased approach by functional capability, with initial focus on email campaigns and segmentation before enabling journey orchestration and automated triggers.
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EDEKA Sudwest | Retail | 47000 | $9.4B | Germany | Artegic | Artegic ELAINE | Marketing Automation | 2021 | n/a |
In 2021, EDEKA Sudwest implemented Artegic ELAINE in a Marketing Automation deployment to centralize omnichannel customer engagement and campaign orchestration. Artegic ELAINE was introduced as the vendor platform to drive personalized email and multichannel workflows for marketing and e commerce functions, with the Marketing Automation application scope emphasized across customer lifecycle activities.
The implementation focused on core Artegic ELAINE capabilities, including data driven segmentation, campaign orchestration, automated lifecycle journeys, personalization engines, AI driven multivariate testing, and micro app email content. Configuration work centered on template libraries, event triggered workflows, and campaign automation rules to enable recurring promotional and retention programs.
Operational coverage targeted marketing and e commerce teams, with processes adjusted to support centralized campaign governance, consent and preference handling, and a test and learn cadence using the platform s AI driven testing. Integrations were applied in line with Marketing Automation patterns to operationalize customer data and transactional events into the Artegic ELAINE platform for real time orchestration across email and additional channels.
Vendor reported platform outcomes are available as context for the Artegic ELAINE deployment model, for example a cited 574 percent result uplift for RTL TV Now through an integrated optimization approach, and vendor claims of broad German market reach for the ELAINE technology. These vendor level results were presented by Artegic ELAINE alongside the EDEKA Sudwest implementation.
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REWE Group | Retail | 390000 | $99.1B | Germany | Artegic | Artegic ELAINE | Marketing Automation | 2021 | n/a |
In 2021 REWE Group implemented Artegic ELAINE as a centrally provisioned customer engagement application. The implementation positioned Artegic ELAINE as the primary system for marketing-led campaign orchestration, restating the full application name Artegic ELAINE to anchor operational scope and tooling ownership.
Configuration work focused on campaign management, recipient segmentation, template-driven email orchestration, and behavior-triggered messaging workflows. The deployment emphasized reusable content templates, rules-based segmentation and personalization logic, and analytics instrumentation for campaign performance and deliverability monitoring.
Operational coverage centered on marketing and campaign operations teams, with governance structured around centralized campaign approval, content review workflows, and role-based access for marketers and content authors. Rollout was staged to align campaign cadence and to standardize campaign governance processes across business units while retaining campaign-level configuration within Artegic ELAINE.
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