List of Bullseye Recognition & Rewards Customers
Stafford, 77477, TX,
United States
Since 2010, our global team of researchers has been studying Bullseye Recognition & Rewards customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Bullseye Recognition & Rewards for Employee Recognition and Rewards Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Bullseye Recognition & Rewards for Employee Recognition and Rewards Management include: General Motors, a United States based Automotive organisation with 162000 employees and revenues of $187.44 billion, Novo Nordisk, a Denmark based Life Sciences organisation with 78554 employees and revenues of $45.92 billion, Marriott International, a United States based Leisure and Hospitality organisation with 418000 employees and revenues of $25.10 billion and many others.
Contact us if you need a completed and verified list of companies using Bullseye Recognition & Rewards, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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General Motors | Automotive | 162000 | $187.4B | United States | Bullseye Engagement | Bullseye Recognition & Rewards | Employee Recognition and Rewards Management | 2021 | n/a |
In 2021, General Motors implemented Bullseye Recognition & Rewards as part of broader talent development initiatives for GM's US workforce. The deployment used Bullseye Recognition & Rewards to deliver peer recognition and manager-driven awards within the Employee Recognition and Rewards Management category, aligning the application to HR objectives around engagement and formal recognition programs.
Bullseye Recognition & Rewards was configured to support core Employee Recognition and Rewards Management capabilities, including peer-to-peer recognition feeds, manager nomination and award workflows, a configurable rewards catalog with points accrual, and reporting dashboards to surface participation and award distributions. Configuration emphasized role based access for HR administrators, managers, and individual contributors, with automation of award approvals and configurable program rules to govern eligibility and reward issuance.
The SaaS go-live occurred in 2021 and operational scope emphasized GM's United States employee population, with primary business function impact on HR, talent development, and people managers. Governance and rollout included defined award approval workflows, administrative controls owned by HR and talent teams, and phased sequencing to manager cohorts and business units as part of GM's broader talent development efforts.
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Marriott International | Leisure and Hospitality | 418000 | $25.1B | United States | Bullseye Engagement | Bullseye Recognition & Rewards | Employee Recognition and Rewards Management | 2022 | n/a |
In 2022 Marriott International implemented Bullseye Recognition & Rewards as an Employee Recognition and Rewards Management application to support HR-driven employee engagement across its US operations, with the stated aim of boosting recognition and retention. The purchase and SaaS go-live were estimated in 2022, aligning the Bullseye Recognition & Rewards deployment timeline with Marriott’s HR engagement objectives.
The implementation focused on category-aligned capabilities commonly associated with Employee Recognition and Rewards Management, including peer to peer recognition workflows, manager-driven recognition, a configurable rewards catalog and points-based redemption, social recognition feeds, and analytics dashboards for program visibility. Bullseye Recognition & Rewards was configured to support configurable recognition workflows and administrative controls, reflecting typical module usage inferred from Bullseye Engagement’s published selected clients information.
Deployment was delivered as a cloud-hosted SaaS solution with a 2022 go-live, scoped to Marriott’s US operations and intended to cover frontline hotel teams and corporate HR administrators. Operational coverage emphasized HR program administration, manager and employee access to recognition tools, and centralized visibility for HR and talent teams across sites in the United States.
Governance and rollout were organized under HR ownership, with program rules for recognition eligibility, approval flows, and reward redemption managed through Bullseye Recognition & Rewards. Training and adoption activities were directed at HR administrators and manager cohorts to embed recognition workflows into existing people processes, while the program objective remained focused on increasing visibility of employee contributions and supporting retention efforts.
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Novo Nordisk | Life Sciences | 78554 | $45.9B | Denmark | Bullseye Engagement | Bullseye Recognition & Rewards | Employee Recognition and Rewards Management | 2023 | n/a |
In 2023, Novo Nordisk implemented Bullseye Recognition & Rewards for its United States organization. Bullseye Recognition & Rewards is classified as Employee Recognition and Rewards Management and was provisioned as a SaaS solution to support HR-led engagement and service recognition programs, intended to improve employee appreciation and retention.
The deployment emphasized core recognition and rewards capabilities common to the category, including peer-to-peer recognition workflows, service anniversary and tenure awards, a configurable reward catalog with points-based redemptions, and administrative dashboards for program configuration and reporting. Configuration work focused on role-based administration, award approval workflows, and catalog management to align with HR policy and recognition governance.
Rollout coverage was scoped to Novo Nordisk's United States HR organization with a SaaS go-live estimated in 2023. Module usage is inferred from Bullseye Engagement's published 'Selected Clients' list, and the implementation was positioned to centralize HR ownership of engagement programs while embedding recognition workflows into routine service recognition processes.
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