List of Burt Intelligence Platform Customers
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United States
Since 2010, our global team of researchers has been studying Burt Intelligence Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Burt Intelligence Platform for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Burt Intelligence Platform for Analytics and BI include: Ziff Davis, a United States based Professional Services organisation with 3800 employees and revenues of $1.40 billion, Vox Media, a United States based Media organisation with 1400 employees and revenues of $700.0 million, The Cw Network, a United States based Media organisation with 300 employees and revenues of $50.0 million and many others.
Contact us if you need a completed and verified list of companies using Burt Intelligence Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Burt Intelligence Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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The Cw Network | Media | 300 | $50M | United States | Burt Intelligence | Burt Intelligence Platform | Analytics and BI | 2023 | n/a |
In 2023, The CW Network implemented the Burt Intelligence Platform in the Analytics and BI category to centralize advertising operations and revenue analytics. The deployment prioritized consolidation of ad performance data, automation of reconciliation and reporting workflows, and generation of actionable forecasts to support sales and finance teams in the United States. Vendor press materials identify The CW Network as a Burt customer and the implementation year is estimated from those announcements and recruiting pages.
The Burt Intelligence Platform configuration emphasized ingestion and normalization of campaign and yield data, a reconciliation automation layer, operational reporting, and forecasting capabilities. Functional modules implemented include data consolidation, automated reconciliation, revenue analytics reporting, and forecast generation, with workflows oriented to advertising operations and revenue handoffs to sales and finance. Operational scope explicitly covered advertising operations, sales, and finance teams in the US, and governance centered on reconciled reporting and forecast delivery into commercial and finance processes.
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Vox Media | Media | 1400 | $700M | United States | Burt Intelligence | Burt Intelligence Platform | Analytics and BI | 2023 | n/a |
In 2023, Vox Media deployed the Burt Intelligence Platform for Analytics and BI to support ad-sales and ad-operations analytics across its United States operations. Vendor materials list Vox Media as a Burt Intelligence customer and the 2023 implementation timing is estimated from Burt press releases and company job postings, aligning the Burt Intelligence Platform with Vox Media business reporting efforts.
The Burt Intelligence Platform implementation focuses on unifying disparate advertising feeds, automating recurring reporting, and reconciling data discrepancies between ad-sales and ad-operations records. Functional capabilities configured include feed normalization and ingestion, automated report generation and distribution, variance detection and reconciliation workflows, and the surfacing of forecasting insights for revenue planning.
Integrations center on ingesting multiple advertising feeds and consolidating them into a single analytics layer, enabling ad-sales and ad-operations teams to operate from a unified dataset. The deployment supports operational coverage in the US and is used by commercial teams for campaign reporting, revenue reconciliation, and short horizon forecasting in programmatic and direct-sold channels.
Governance changes emphasized automated reconciliation processes and standardized reporting cadences, with the Burt Intelligence Platform instrumented as the authoritative analytics layer for ad operations. Outcomes documented in vendor materials include improved reporting accuracy and operational efficiency within Vox Media United States ad operations.
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Ziff Davis | Professional Services | 3800 | $1.4B | United States | Burt Intelligence | Burt Intelligence Platform | Analytics and BI | 2023 | n/a |
In 2023, Ziff Davis deployed the Burt Intelligence Platform to support ad-sales, yield optimization, and revenue operations. The Burt Intelligence Platform is an Analytics and BI application that aggregates and normalizes advertising data across programmatic and direct channels in the United States, centralizing commercial measurement for sales and revenue teams.
The implementation emphasized data ingestion and normalization pipelines, automated report workflows, and billing and reconciliation capabilities to align programmatic and direct revenue streams. Operational scope covered ad-sales, yield optimization, and revenue operations teams, with role-based reporting and scheduled automation to streamline reconciliation and billing processes and improve billing and reconciliation accuracy.
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