List of Calltracks Customers
Waltham Cross, EN8 7AP,
United Kingdom
Since 2010, our global team of researchers has been studying Calltracks customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Calltracks for Call Tracking and Recording from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Calltracks for Call Tracking and Recording include: Close Brothers Savings, a United Kingdom based Banking and Financial Services organisation with 2860 employees and revenues of $1.67 billion, Close Brothers, a United Kingdom based Banking and Financial Services organisation with 3700 employees and revenues of $1.21 billion, Citygate Automotive, a United Kingdom based Automotive organisation with 623 employees and revenues of $549.0 million, London & Country Mortgages, a United Kingdom based Banking and Financial Services organisation with 800 employees and revenues of $125.0 million, Vansdirect, a United Kingdom based Automotive organisation with 39 employees and revenues of $111.0 million and many others.
Contact us if you need a completed and verified list of companies using Calltracks, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Calltracks customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Able Group | Professional Services | 70 | $7M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2021 | n/a |
In 2021, Able Group implemented Calltracks for Call Tracking and Recording on their website. The deployment embeds Calltracks tracking code on Able Group's public site to capture and record inbound voice interactions originating from digital channels and online contact points. This implementation centralizes web-originated call capture and enables attribution of calls to campaign touchpoints and session-level signals for marketing analysis.
Calltracks was configured to surface recorded call audio and associated metadata to internal marketing and sales users for lead qualification and campaign performance review. Operational coverage focuses on customer-facing functions within Able Group in the United Kingdom, with configuration scaled to a 70-person professional services organization. Governance emphasis included restricting access to recordings and embedding call review into existing lead handling workflows.
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Carpenter Box | Banking and Financial Services | 250 | $26M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2014 | n/a |
In 2014 Carpenter Box implemented Calltracks on their website as a Call Tracking and Recording application to capture inbound call attribution from digital channels. Carpenter Box deployed Calltracks' web-embedded tracking across marketing landing pages and corporate site entry points to instrument caller attribution and session-level call metadata for downstream review.
The implementation focused on standard Call Tracking and Recording capabilities, including web tracking script deployment, dynamic number insertion and session linking to marketing touchpoints, call recording and centralized reporting for marketing and sales use. Operational coverage centered on the firm’s marketing, sales and client services workflows across its United Kingdom operations, with configuration governance directed at role-based access to call records and campaign attribution reporting to support campaign measurement and sales follow-up processes.
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Citygate Automotive | Automotive | 623 | $549M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2023 | n/a |
In 2023 Citygate Automotive deployed Calltracks on their website as a Calltracks implementation for Call Tracking and Recording. The deployment is web‑facing and instrumented at the site level to capture inbound phone interactions originating from digital channels, reflecting a UK production footprint for a 623 employee automotive retailer.
Calltracks is configured to provide standard Call Tracking and Recording capabilities, including inbound call capture, call recording for QA, session level call attribution to online campaigns, dynamic number insertion on web pages, and centralized call analytics and reporting. The implementation is positioned to support sales, marketing, and customer service workflows by delivering call-level attribution and recorded interactions for lead qualification and campaign measurement, with governance focused on recorded call handling and analytics consumption rather than changes to core back office systems.
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Close Brothers | Banking and Financial Services | 3700 | $1.2B | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2014 | n/a |
In 2014 Close Brothers implemented Calltracks, deploying Calltracks as a web-based Call Tracking and Recording solution on its CloseInvoice website. The deployment targeted inbound telephone interactions that originate from online channels, establishing a persistent capture point for calls initiated via site contact forms and phone links.
The Calltracks implementation delivers core Call Tracking and Recording capabilities, including session-level call attribution, recorded call capture, and consolidated event logging for web-originated calls, consistent with category functionality. Configuration work centered on embedding tracking assets into site contact flows and mapping web sessions to unique call identifiers for downstream analysis.
Operational scope for the Calltracks deployment is centered on the CloseInvoice web property, with practical implications for marketing attribution and sales and service intake workflows that handle phone leads. As is typical for Call Tracking and Recording deployments, captured call metadata and recordings are positioned to feed marketing reporting and sales follow up processes, supporting alignment between digital acquisition channels and voice interactions.
Governance of the Calltracks implementation aligns with contact handling and compliance responsibilities, requiring controls around recorded call access and retention managed by the teams responsible for customer contact. The narrative reflects an implementation focused on integrating web-originated voice interactions into Close Brothers business workflows using Calltracks in the Call Tracking and Recording category.
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Close Brothers Savings | Banking and Financial Services | 2860 | $1.7B | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2015 | n/a |
In 2015, Close Brothers Savings deployed Calltracks on its public website, using Call Tracking and Recording to capture inbound telephone interactions initiated from web channels. The presence of Calltracks on the site indicates a web‑based instrumentation approach to capture caller metadata and session context and to surface those interactions in a centralized call reporting interface.
The implementation aligns with core Call Tracking and Recording capabilities, including dynamic number insertion, session level attribution, call recording and playback, and a browser‑accessible reporting console for call logs. Operational scope is focused on the customer‑facing website and impacts marketing, contact center and customer service workflows by providing call‑level visibility tied to web sessions. Governance items typical for this deployment include configuration of recording retention, inbound number management and site instrumentation standards to ensure consistent attribution and reporting.
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Life Sciences | 17 | $6M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2013 | n/a |
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Professional Services | 60 | $8M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2019 | n/a |
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Professional Services | 85 | $9M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2015 | n/a |
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Retail | 20 | $2M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2016 | n/a |
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Banking and Financial Services | 800 | $125M | United Kingdom | Calltracks | Calltracks | Call Tracking and Recording | 2016 | n/a |
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Buyer Intent: Companies Evaluating Calltracks
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