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List of Caltat Customers

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Logo Customer Industry Empl. Revenue Country Vendor Application Category When SI Insight
Absolut Bank Russia Banking and Financial Services 2600 $617M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2019 n/a
In 2019, Absolut Bank Russia implemented Caltat on its corporate website. Caltat was deployed to provide Marketing Analytics,Marketing Automation capabilities across the bank's digital channels and to support marketing and online engagement functions. The deployment positioned Caltat as the primary analytics and campaign orchestration layer for customer-facing web experiences. Implementation followed a web-focused architecture with client-side tag-based instrumentation feeding a cloud-hosted analytics and automation engine. Functional modules configured included web event tracking, audience segmentation, campaign automation and rule-based orchestration, and real-time behavioral profiling consistent with Marketing Analytics,Marketing Automation platforms. Operational ownership was assigned to digital marketing and CRM teams, with governance enforced through tagging standards, campaign approval workflows and data retention policies to coordinate cross-channel campaign execution.
Allpn Media 10 $1M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2020 n/a
In 2020, Allpn implemented Caltat on their website, deploying the Caltat application to support Marketing Analytics,Marketing Automation for the 10-person media company. The deployment is explicitly web-facing, with Caltat embedded in site pages to collect behavioral events and feed marketing orchestration processes. Configuration centers on core Marketing Analytics,Marketing Automation capabilities including event-level tracking, audience segmentation, campaign orchestration, conversion funnel reporting, and automated messaging workflows. Caltat provides analytics dashboards and rule-based automation typical of the category, and configurations emphasize tagging, event taxonomy, and campaign rule engines to align data capture with marketing use cases. Operational ownership resides with marketing and digital product functions, with administration focused on site script management, event naming governance, and staged activation across pages. Rollout details consist of progressive embedding on the website and configuration of automation workflows, with governance practices to maintain consent controls and consistent event definitions for reliable analytics and automation execution.
AlpIndustria Retail 28 $3M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2018 n/a
In 2018 AlpIndustria implemented Caltat on its website to introduce web-based marketing instrumentation and campaign automation. The deployment uses the Caltat application to deliver Marketing Analytics,Marketing Automation functionality for the retail operator based in Russia, aligning the vendor product with the company marketing function. The implementation focused on embedding Caltat tracking on customer touchpoints of the public storefront, configuring web analytics and visitor event capture, and establishing segmentation and campaign orchestration workflows typical for Marketing Analytics,Marketing Automation platforms. Caltat was configured to support behavior tracking, audience segmentation, and automated engagement sequences that drive online marketing and e commerce communications. Operational coverage centered on the marketing and ecommerce functions within AlpIndustria, with the solution operating on the corporate website as the primary data source. Integrations were executed at the website layer to collect behavioral signals and feed campaign triggers, while data was used by marketing staff to plan and execute digital campaigns. Governance and operating model were scaled for a small retail organization, with centralized control by marketing staff and phased activation of tracking and automation across site pages. Training and configuration management were applied to maintain campaign templates and audience definitions in Caltat, ensuring ongoing use of the Caltat application for Marketing Analytics,Marketing Automation needs.
Caltat Professional Services 10 $1M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2021 n/a
In 2021, Caltat implemented Caltat on its website as an application in the Marketing Analytics,Marketing Automation category. The deployment is a web-embedded instance of Caltat focused on site-level tracking and campaign orchestration. Functional modules and capabilities configured include web analytics and event tracking, on-site lead capture and forms, contact segmentation, and automated campaign workflows encompassing email sequencing and behavior-based triggers. Caltat was configured to ingest engagement signals and execute marketing automation logic consistent with Marketing Analytics,Marketing Automation functionality. Operational coverage is centered on the marketing function for a small professional services firm of about 10 employees, with the corporate website acting as the principal channel for lead generation and customer engagement. Integrations and handoff were scoped around website instrumentation and inbound lead routing, with workflows designed to transfer contacts into sales intake and contact management processes. Governance and operational ownership were concentrated at the marketing owner level, with automation rules, consent capture, and campaign configuration centralized for iterative updates. The relationship is Caltat Caltat Marketing Analytics,Marketing Automation supporting marketing and lead generation on the company website.
Cars Family Automotive 63 $45M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2022 n/a
In 2022, Cars Family deployed Caltat on its customer facing website. Caltat is being used for Marketing Analytics,Marketing Automation to capture behavioral signals and to orchestrate automated marketing workflows across the site. The implementation centers on web based data capture and campaign orchestration, with configuration focused on session level tracking, audience segmentation, lead capture forms, automated campaign triggers, and real time analytics dashboards. Caltat was configured to support campaign lifecycle management and message personalization, aligning typical Marketing Analytics,Marketing Automation capabilities with Cars Family marketing operations. The deployment includes dashboarding and reporting capabilities to support marketing planning and execution. Operationally the platform touches marketing and sales enablement functions and is scoped to the company website as the primary customer engagement channel. Governance emphasis is on centralized campaign orchestration and standardizing workflow approvals for automated campaigns and data usage. The narrative reflects a site embedded deployment of Caltat, with features and workflows consistent with Marketing Analytics,Marketing Automation use by a mid size automotive retailer.
Retail 300 $30M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2019 n/a
Professional Services 400 $35M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2020 n/a
Communications 10 $1M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2020 n/a
Distribution 10 $1M Russia Caltat Caltat Marketing Analytics,Marketing Automation 2020 n/a
Distribution 10 $1M United States Caltat Caltat Marketing Analytics,Marketing Automation 2018 n/a
Showing 1 to 10 of 13 entries

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FAQ - APPS RUN THE WORLD Caltat Coverage

Caltat is a Marketing Analytics, Marketing Automation solution from Caltat.

Companies worldwide use Caltat, from small firms to large enterprises across 21+ industries.

Organizations such as Absolut Bank Russia, Skyeng Russia, Cars Family, IBS DataFort Russia and Fashion House Russia are recorded users of Caltat for Marketing Analytics, Marketing Automation.

Companies using Caltat are most concentrated in Banking and Financial Services, Education and Automotive, with adoption spanning over 21 industries.

Companies using Caltat are most concentrated in Russia, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Caltat across Americas, EMEA, and APAC.

Companies using Caltat range from small businesses with 0-100 employees - 69.23%, to mid-sized firms with 101-1,000 employees - 15.38%, large organizations with 1,001-10,000 employees - 15.38%, and global enterprises with 10,000+ employees - 0%.

Customers of Caltat include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.

Contact APPS RUN THE WORLD to access the full verified Caltat customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Marketing Analytics, Marketing Automation.