List of Criteo Retail Media Customers
Since 2010, our global team of researchers has been studying Criteo Retail Media customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Criteo Retail Media for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Criteo Retail Media for Marketing Automation include: Walmart, a United States based Retail organisation with 2100000 employees and revenues of $681.00 billion, Ecosmart United States, a United States based Retail organisation with 419600 employees and revenues of $147.01 billion, Target, a United States based Retail organisation with 440000 employees and revenues of $106.57 billion, Sam's Club, a United States based Retail organisation with 100000 employees and revenues of $84.30 billion, Walmart Mexico, a Mexico based Retail organisation with 233594 employees and revenues of $39.33 billion and many others.
Contact us if you need a completed and verified list of companies using Criteo Retail Media, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Criteo Retail Media customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Africam South Africa | Media | 15 | $2M | South Africa | Criteo | Criteo Retail Media | Marketing Automation | 2018 | n/a |
In 2018, Africam South Africa implemented Criteo Retail Media on its website. The Criteo Retail Media deployment supports Marketing Automation functions, providing on-site product advertising, audience targeting, and campaign management capabilities tailored to an online media storefront. The implementation is concentrated on https://www.africam.com/za and operates as the primary on-site retail media layer for customer engagement.
Deployment architecture is centered on site-level integration, with Criteo Retail Media components embedded into page inventory to serve dynamic product placements and personalized banners, consistent with typical retail media workflows for small publishers. Functional modules include dynamic catalog feed processing, audience segmentation and targeting, and a campaign management and reporting interface used by Africam South Africa marketing staff. Governance and operational control remained within the in-house marketing and site operations teams, with rollout focused on the South Africa website and alignment of ad operations with editorial workflows.
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AndhraGuide | Media | 10 | $1M | India | Criteo | Criteo Retail Media | Marketing Automation | 2014 | n/a |
In 2014 AndhraGuide implemented Criteo Retail Media as a Marketing Automation solution on its website, instrumenting the site to support retail media placements and onsite advertising operations. The deployment positioned Criteo Retail Media as the central ad stack component for sponsored product placements and display inventory managed through the vendor console, with the implementation scoped to website monetization rather than broader enterprise marketing systems.
Configuration and functional modules emphasized client side site instrumentation, campaign management via the Criteo Retail Media dashboard, audience segmentation, and creative slot management, reflecting standard Marketing Automation workflows for retail media. Implementation included feed alignment to surface relevant content on article pages, tag-based page context capture to drive product level targeting, and reporting configuration to surface campaign and inventory data to the small internal team.
Operational responsibility was concentrated within AndhraGuide's editorial and marketing functions, with centralized campaign operations and ad operations workflows used to schedule and approve sponsored placements. Governance focused on content adjacency controls, editorial review of placements, and routine dashboard monitoring, keeping the scope tightly bound to the website and publishing business function.
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Argos | Retail | 9500 | $5.2B | United Kingdom | Criteo | Criteo Retail Media | Marketing Automation | 2016 | n/a |
In 2016 Argos implemented Criteo Retail Media as a Marketing Automation solution to establish an on-site retail media program on Argos.co.uk, with explicit use of HookLogic for onsite advertising inventory and tagging. Criteo Retail Media was positioned to manage sponsored product placements and dynamic display creative within the retailer’s customer journey, providing a publisher-side retail media layer embedded into the website.
The deployment focused on category-level and product-level campaign management, audience targeting, real-time bidding for placements, and publisher reporting, reflecting standard Marketing Automation capabilities for retail media monetization and shopper-facing advertising. Criteo Retail Media was configured to orchestrate campaign workflows, creative rotation, and performance reporting, aligning with merchandising and marketing decision cycles.
Integration scope referenced the website tagging and ad inventory handshake with HookLogic, indicating operational coupling at the storefront level rather than an enterprise backend data migration. Operational ownership appears anchored in ecommerce and marketing teams, centralizing campaign configuration while coordinating with merchandising for product selection and placement rules.
Governance changes emphasized new workflows between merchandising, marketing operations, and web engineering to support campaign approvals, creative QA, and tag deployment on the site. The implementation narrative ties Argos, Criteo Retail Media, and Marketing Automation to ecommerce merchandising and marketing functions, reflecting a publisher-side retail media execution model on the Argos digital storefront.
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Leisure and Hospitality | 280 | $63M | Aruba | Criteo | Criteo Retail Media | Marketing Automation | 2017 | n/a |
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Retail | 163098 | $36.3B | France | Criteo | Criteo Retail Media | Marketing Automation | 2016 | n/a |
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Retail | 800 | $75M | Netherlands | Criteo | Criteo Retail Media | Marketing Automation | 2020 | n/a |
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Retail | 34000 | $20.5B | United States | Criteo | Criteo Retail Media | Marketing Automation | 2017 | n/a |
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Media | 10 | $1M | United States | Criteo | Criteo Retail Media | Marketing Automation | 2014 | n/a |
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Retail | 20000 | $5.5B | United States | Criteo | Criteo Retail Media | Marketing Automation | 2012 | n/a |
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Leisure and Hospitality | 10 | $1M | United States | Criteo | Criteo Retail Media | Marketing Automation | 2017 | n/a |
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Buyer Intent: Companies Evaluating Criteo Retail Media
- K-Fix Systems United Kingdom, a United Kingdom based Construction and Real Estate organization with 20 Employees
- Moelis & Company, a United States based Banking and Financial Services company with 1308 Employees
- Samsung Electronics, a South Korea based Manufacturing organization with 262647 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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