List of Cvent Transient Customers
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Since 2010, our global team of researchers has been studying Cvent Transient customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Cvent Transient for Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Cvent Transient for Content Management include: Best Western, a United States based Leisure and Hospitality organisation with 3000 employees and revenues of $8.30 billion, Radisson Hotel Group, a Belgium based Leisure and Hospitality organisation with 100000 employees and revenues of $7.30 billion, B&B HOTELS, a France based Leisure and Hospitality organisation with 1000 employees and revenues of $1.53 billion, Hotelrez United Kingdom, a United Kingdom based Leisure and Hospitality organisation with 30 employees and revenues of $15.0 million and many others.
Contact us if you need a completed and verified list of companies using Cvent Transient, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Cvent Transient customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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B&B HOTELS | Leisure and Hospitality | 1000 | $1.5B | France | Cvent | Cvent Transient | Content Management | 2025 | n/a |
In 2025, B&B HOTELS implemented Cvent Transient, a Content Management solution, as the cornerstone of an expanded corporate travel program across its European portfolio. The deployment extends Cvent’s Business Transient capabilities into key markets including Germany, the UK, Spain, Italy, France, and the Benelux region, aligning the application with the hotel group’s commercial B2B and loyalty objectives.
The implementation configures Cvent Transient as a central hub for corporate travel requests for proposals, leveraging Cvent’s RFP Publisher platform to publish property inventory and invite hotels to participate in corporate RFPs. Functional capabilities emphasized in the rollout include transient sourcing workflows, supplier inventory discoverability, and structured response management to streamline participation in buyer-led sourcing events.
Operational coverage encompasses B&B HOTELS’ expanding network of properties, reported as over 1,000 including contracted openings, with initial deployments building on earlier rollouts in France before broadening to the full European estate. The program directly impacts corporate travel sourcing, sales and B2B channels, and travel management companies, enabling TMCs and travel consortia to discover and invite B&B HOTELS properties into sourcing events at scale.
Governance and process changes focus on centralizing RFP management through the Cvent BT ecosystem, standardizing supplier response workflows, and consolidating corporate rate access across markets. The explicit outcomes cited include accelerated sourcing cycles, increased booking opportunities for corporate buyers, and easier access to economical hotel inventory for travel managers and procurement teams, enabled by the integration of B&B HOTELS into the Cvent Transient and RFP Publisher platforms.
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Best Western | Leisure and Hospitality | 3000 | $8.3B | United States | Cvent | Cvent Transient | Content Management | 2021 | n/a |
In 2021 Best Western implemented Cvent Transient under a 10-year agreement to manage corporate hotel rates and RFPs across approximately 4,700 properties worldwide, with operational scope focused on corporate travel and revenue management processes and headquarters in the United States. Cvent Transient is deployed as a Content Management application to centralize rate distribution and scale business transient sourcing for owner-managed properties and managed hotels within the Best Western network.
The deployment followed a cloud hosted SaaS architecture typical for enterprise sourcing platforms, establishing a central rate repository and RFP management workflows. Functional capabilities implemented include corporate rate management, RFP issuance and response orchestration, and transient sourcing controls to standardize how rates and offers are presented to corporate buyers.
Operational coverage extended globally across Best Western properties while governance remained coordinated from the company headquarters in the United States, aligning corporate travel, revenue management, and property-level commercial teams. The implementation explicitly targeted owner-managed properties to improve their RFP conversion through standardized distribution and centralized sourcing processes.
Rollout and governance focused on centralizing rate distribution policies and standardizing RFP workflows, including configuration of approval routing and commercial controls to support corporate travel sourcing. The 10-year agreement provided a long-term contract horizon to embed these process changes and sustain centralized management across Best Western hotel operations.
The implementation addressed corporate travel and revenue management processes to scale and streamline business transient sourcing, centralize rate distribution, and improve RFP conversion for owner-managed properties, reflecting Best Western Cvent Transient Content Management alignment with corporate sourcing and revenue functions.
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Hotelrez United Kingdom | Leisure and Hospitality | 30 | $15M | United Kingdom | Cvent | Cvent Transient | Content Management | 2023 | n/a |
In 2023, Hotelrez United Kingdom implemented Cvent Transient to centralize corporate RFP management across its international portfolio. Cvent Transient was deployed as a Content Management application to manage corporate travel and RFP processes for more than 2,500 independent properties within the Hotelrez distribution network.
The implementation focused on centralizing bid intake and improving bid visibility through standardized response templates, automated workflow routing, and centralized reporting. Functional configuration emphasized RFP ingestion and proposal templating, automated notifications for bid lifecycles, and dashboarding to surface opportunity status for corporate account and property teams.
The rollout targeted UK corporate travel workflows and scaled to global property operations, impacting corporate sales, revenue management, and sourcing functions. The deployment relied on Cvent Transient native content management and workflow capabilities to unify bid management and response coordination across regional operations.
Governance changes introduced centralized RFP governance and standardized acceptance criteria to align property responses with corporate contract objectives. The program delivered higher RFP volume and improved acceptance rates for the 2024 contract period, with explicit improvements in bid visibility and automation across the international portfolio.
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Leisure and Hospitality | 100000 | $7.3B | Belgium | Cvent | Cvent Transient | Content Management | 2020 | n/a |
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