List of Data Axle Salesgenie Customers
Dallas, 75240, TX,
United States
Since 2010, our global team of researchers has been studying Data Axle Salesgenie customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Data Axle Salesgenie for Lead Generation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Data Axle Salesgenie for Lead Generation include: Aflac, a United States based Insurance organisation with 12785 employees and revenues of $18.84 billion, Indiana Farm Bureau, a United States based Insurance organisation with 1200 employees and revenues of $850.0 million and many others.
Contact us if you need a completed and verified list of companies using Data Axle Salesgenie, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Data Axle Salesgenie customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Aflac | Insurance | 12785 | $18.8B | United States | Data Axle | Data Axle Salesgenie | Lead Generation | 2020 | n/a |
In 2020 Aflac implemented Data Axle Salesgenie as its Lead Generation solution to centralize prospecting for its 20,000+ independent agents. Deployment occurred during the COVID-19 pandemic and focused on enabling remote field selling across the United States.
The implementation emphasized Salesgenie prospecting and contact data capabilities, including list building, lead enrichment, and mobile access through a Salesgenie mobile app. The full application name Data Axle Salesgenie was used to standardize prospect metadata and support on-the-go lead capture for agents.
Aflac integrated Salesgenie directly into Microsoft Dynamics to automate CRM lead creation and to enable downstream sales activity tracking. The integration synchronized mobile-captured prospect records with Microsoft Dynamics so field agents could push leads from the Salesgenie mobile app into the corporate CRM.
Governance and workflow changes centralized prospecting workflows and defined CRM lead handling standards, including mapping Salesgenie data fields to Microsoft Dynamics records and assigning agent level ownership for follow up. Rollout prioritized agent enablement and remote adoption, aligning outreach workflows with virtual selling practices.
Deployment during the COVID-19 pandemic produced measurable results, including over 2.1 million leads created into the CRM, 1,165 uptick in enrollments, 7,073 meetings with decision makers, and an estimated 50% email match rate. These results indicate large scale ingestion of external prospect data into Microsoft Dynamics and increased field engagement driven by the Lead Generation implementation.
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Indiana Farm Bureau | Insurance | 1200 | $850M | United States | Data Axle | Data Axle Salesgenie | Lead Generation | 2023 | n/a |
In 2023 Indiana Farm Bureau implemented Data Axle Salesgenie as an online prospecting platform to support agent-driven acquisition across 92 counties in the United States, leveraging the application within their sales workflows as a Lead Generation tool. The deployment positioned Data Axle Salesgenie as the central prospecting interface for agents, combining search, segmentation, and outreach capabilities with a recurring data refresh cadence.
Configuration centered on Salesgenie’s prospecting workspace, quarterly data appends, and the Data Axle Match API for record enrichment, enabling standardized contact and firmographic enhancement. The implementation automated the capture and normalization of prospect attributes, and Data Axle Salesgenie was configured to push enriched leads directly into the enterprise CRM, eliminating manual entry steps.
Integrations included a bi directional CRM connection and the Data Axle Match API, creating an integration pipeline that fed enriched prospect records to agents in the field and to sales operations. Operational coverage focused on agent networks and sales teams across the 92 county footprint, aligning prospecting workflows with frontline producers and CRM based sales processes.
Governance emphasized a cadence driven data append schedule and integration led workflows to ensure consistent enrichment and record flow to the CRM. Outcomes documented by Indiana Farm Bureau included automated 100 percent lead data entry, increased CRM adoption, streamlined prospecting for agents, and attribution of the majority of new policy sales to the Salesgenie enabled prospecting process.
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Buyer Intent: Companies Evaluating Data Axle Salesgenie
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