List of Dealer Inspire Digital Marketing Customers
Naperville, 60540, IL,
United States
Since 2010, our global team of researchers has been studying Dealer Inspire Digital Marketing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Dealer Inspire Digital Marketing for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Dealer Inspire Digital Marketing for Marketing Automation include: Honda, a United States based Automotive organisation with 30000 employees and revenues of $60.00 billion, Subaru of America, a United States based Automotive organisation with 5900 employees and revenues of $23.60 billion, Ford Motor Company, a United States based Automotive organisation with 175000 employees and revenues of $18.73 billion and many others.
Contact us if you need a completed and verified list of companies using Dealer Inspire Digital Marketing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Dealer Inspire Digital Marketing customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Ford Motor Company | Automotive | 175000 | $18.7B | United States | Dealer Inspire | Dealer Inspire Digital Marketing | Marketing Automation | 2021 | n/a |
In 2021 Ford Motor Company via FordDirect selected Dealer Inspire as a preferred website and technology platform provider for approximately 3,000 U.S. dealerships. The selection designated Dealer Inspire Digital Marketing to deliver website, digital marketing and advertising capabilities across the United States, and it aligns the application with Marketing Automation use cases such as campaign orchestration, lead capture and digital advertising management.
Deployment follows a vendor platform model that provisions dealer websites and regional digital advertising operations, with FordDirect providing centralized governance and onboarding for the dealer network. Module usage is inferred from the OEM press release to include marketing automation and digital advertising modules rather than called out at the individual dealer level, and operational coverage is the United States dealer network of roughly 3,000 sites. The implementation narrative centers on website provisioning, campaign automation, advertising orchestration and lead management workflows consistent with Marketing Automation platforms.
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Honda | Automotive | 30000 | $60.0B | United States | Dealer Inspire | Dealer Inspire Digital Marketing | Marketing Automation | 2020 | n/a |
In 2020 Honda selected Dealer Inspire Digital Marketing as a website and technology platform provider for roughly 997 U.S. dealerships. The 2020 U.S.-based implementation established a connected, customizable website platform integrated with digital advertising and related services across Honda's dealer network.
Dealer Inspire Digital Marketing was implemented to provide Marketing Automation capabilities at the dealer level, including digital advertising orchestration, lead capture workflows originating from dealer websites, and CRM-aligned marketing automation to support customer engagement and prospect nurturing. Configuration emphasized customizable dealer templates, centralized content delivery, and campaign management features consistent with Marketing Automation platform functionality.
Integrations highlighted in the selection included connections to digital advertising and related services to coordinate paid media with dealer websites and lead flows. Operational coverage was explicitly U.S. focused, spanning roughly 997 Honda dealerships and impacting dealership marketing teams and sales lead handling processes.
Governance for the program centered on a preferred provider model, enabling centralized provisioning of the website and marketing platform while preserving dealer-level configuration and customization. The approach standardized web presence and marketing orchestration across Honda's U.S. dealer network through Dealer Inspire Digital Marketing.
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Subaru of America | Automotive | 5900 | $23.6B | United States | Dealer Inspire | Dealer Inspire Digital Marketing | Marketing Automation | 2022 | n/a |
In 2022 Subaru of America named Dealer Inspire as a Certified Website Provider and deployed Dealer Inspire Digital Marketing through its Certified Retailer Program to support digital website and marketing efforts across its U.S. retail network. The certification covers a U.S.-region deployment scope and extends to more than 570 U.S. retailers, establishing Dealer Inspire Digital Marketing as the platform used to coordinate site engagement and dealer-facing digital experiences under the program.
Dealer Inspire Digital Marketing was applied to core Marketing Automation capabilities typical of automotive retail digital platforms, including website engagement and onsite messaging, digital advertising management, search engine optimization workflows, digital retailing features and marketing automation for campaign orchestration. The implementation emphasis, as described in the certification announcement, aligns Dealer Inspire Digital Marketing with dealer-level campaign automation, lead capture and audience segmentation functions alongside SEO and advertising management.
Rollout governance was structured through Subaru of America’s Certified Retailer Program, which formalized certification standards and retailer onboarding for the Dealer Inspire Digital Marketing deployment. Operational coverage is stated at the retailer network level in the United States, with business functions impacted including marketing, digital retail operations and dealership customer engagement, while individual dealer module usage and per-dealer implementation details were not enumerated in the announcement.
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