List of EVAM Marketing Customers
Istanbul, 34758,
Turkey
Since 2010, our global team of researchers has been studying EVAM Marketing customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased EVAM Marketing for Customer Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using EVAM Marketing for Customer Engagement include: Garanti BBVA, a Turkey based Banking and Financial Services organisation with 22724 employees and revenues of $19.56 billion, Jazz, a Pakistan based Communications organisation with 3000 employees and revenues of $750.0 million, Home Credit Bank Kazakhstan, a Kazakhstan based Banking and Financial Services organisation with 3500 employees and revenues of $192.0 million and many others.
Contact us if you need a completed and verified list of companies using EVAM Marketing, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Garanti BBVA | Banking and Financial Services | 22724 | $19.6B | Turkey | EVAM | EVAM Marketing | Customer Engagement | 2023 | n/a |
In 2023, Garanti BBVA deployed EVAM Marketing as its Customer Engagement platform to run hyper-personalized, real-time campaigns across channels. The implementation was a CRM and marketing initiative based in Turkey, and it processed approximately 95 million events daily while reaching a fastest implementation milestone of six weeks.
The deployment focused on real-time decisioning and journey orchestration, with inferred use of EVAM Marketing capabilities for dynamic segmentation, individualized content selection, and cross-channel campaign orchestration. Configuration emphasized event-driven processing and decisioning rules to enable continuous personalization at the moment of engagement, simplifying the bank's marketing stack and accelerating time-to-market for campaign launches.
Operational coverage centered on marketing and CRM teams in Turkey, delivering centralized campaign management, real-time personalization, and governance controls within a single Customer Engagement platform. Integrations were centered on channel execution and event ingestion to support real-time workflows, enabling orchestration across digital and offline channels without named external systems provided in the source.
Governance and workflow changes prioritized real-time personalization oversight and campaign governance to maintain consistency across channels, aligning marketing operations with compliance needs. Outcomes explicitly stated by the vendor include a streamlined marketing stack, faster time-to-market driven by the six week implementation, and the ability to process roughly 95 million events per day using EVAM Marketing.
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Home Credit Bank Kazakhstan | Banking and Financial Services | 3500 | $192M | Kazakhstan | EVAM | EVAM Marketing | Customer Engagement | 2023 | n/a |
In 2023, Home Credit Bank Kazakhstan implemented EVAM Marketing as an event based campaign platform in a Customer Engagement deployment. The implementation targeted reactivating dormant portfolios and delivering real time offers within the bank's CRM and marketing workflows in Kazakhstan, and was configured to run more than 50 plus active campaigns while ingesting and processing over 1 million events per day.
Functional modules and configuration focused on high throughput event processing and campaign orchestration, with inferred use of segmentation, real time triggering, and personalized offer delivery consistent with Customer Engagement platforms. EVAM Marketing was configured to support campaign lifecycle operations including audience definition, multichannel event triggered execution, and ongoing campaign management, and automation reduced manual campaign activation tasks.
Architecture signals point to an event ingestion layer feeding real time decisioning and orchestration engines to enable immediate offer evaluation and execution, supporting the bank's CRM and marketing functions. Operational coverage concentrated on marketing and customer activation teams in Kazakhstan, with continuous campaign operations sized to handle the stated daily event volume.
Governance and rollout followed a campaign centric operating model, with staged onboarding of campaigns and operational monitoring of event throughput and campaign performance. The deployment reported outcomes including a six times higher conversion rate and a 36 percent increase in activation of inactive customers as described in the vendor success story, outcomes attributable to the event based campaign orchestration and real time offer capabilities implemented with EVAM Marketing.
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Jazz | Communications | 3000 | $750M | Pakistan | EVAM | EVAM Marketing | Customer Engagement | 2024 | n/a |
In 2024, Jazz implemented EVAM Marketing and launched PartnerUp, a self service data monetization marketing platform. The deployment targeted telecom marketing use cases in Pakistan and aimed to monetize telecom data while enabling partners with real time campaign tools, categorized under Customer Engagement.
The implementation centered on Evam’s PartnerUp data monetization module and a real time orchestration module, with explicit configuration of 16 real time triggers for partner and location based offers. As part of the program, teams migrated 500+ campaigns into EVAM Marketing and launched 20+ partner campaigns, establishing core capabilities for self service campaign creation, campaign migration, and automated offer orchestration.
Operational scope covered Jazz marketing, partner marketing, and campaign operations functions across Pakistan, focusing on partner enablement and location aware marketing execution. The platform delivered partner level interfaces for campaign management and real time trigger execution, supporting partner driven offers and location based targeting workflows.
Governance and rollout emphasized partner self service controls and campaign approval workflows, accompanied by trigger configuration processes to manage real time offer delivery. The project established an operational model for ongoing partner onboarding and campaign orchestration within EVAM Marketing, reflecting a programmatic shift toward partner led campaign operations.
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