List of FANUC iRVision Customers
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United States
Since 2010, our global team of researchers has been studying FANUC iRVision customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased FANUC iRVision for Optical Simulation and Design from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using FANUC iRVision for Optical Simulation and Design include: General Motors, a United States based Automotive organisation with 162000 employees and revenues of $187.44 billion, Lakeside Book Company, a United States based Manufacturing organisation with 5400 employees and revenues of $1.20 billion, Latham Pool Products, a United States based Distribution organisation with 2388 employees and revenues of $630.5 million, Invio Automation, a United States based Manufacturing organisation with 500 employees and revenues of $150.0 million and many others.
Contact us if you need a completed and verified list of companies using FANUC iRVision, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The FANUC iRVision customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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General Motors | Automotive | 162000 | $187.4B | United States | FANUC America | FANUC iRVision | Optical Simulation and Design | 2021 | n/a |
In 2021, General Motors deployed FANUC iRVision in an Optical Simulation and Design initiative on its vehicle assembly lines in the United States. The deployment used FANUC iRVision 3DL together with FANUC M-710iC robots to automate body plug insertion, aiming to reduce manual handling, improve ergonomics, and add error-proofing to assembly operations.
The implementation was structured as robot-mounted and cell-based vision cells, with FANUC iRVision 3DL providing 3D part detection, pose estimation, and guidance cues to the M-710iC manipulators. Configuration efforts emphasized vision-to-motion coordination, tool path adjustments based on real-time 3D localization, and automated error detection to trigger recovery routines or stop conditions. Optical Simulation and Design capabilities such as 3D localization, pattern recognition, and verification checks were applied to confirm plug seating and support quality gates within the assembly cell.
Integration work and system acceptance testing were conducted by FANUC, with testing and on-site integration activities performed around 2021 prior to production rollout. Operational coverage was focused on manufacturing and assembly lines in the United States, impacting assembly operators, ergonomic safety protocols, and quality assurance workflows. The rollout established cell-level governance including vision calibration and periodic verification procedures, and delivered reported ergonomic relief and productivity improvements following FANUC-conducted testing and integration.
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Invio Automation | Manufacturing | 500 | $150M | United States | FANUC America | FANUC iRVision | Optical Simulation and Design | 2023 | n/a |
In 2023, Invio Automation implemented FANUC iRVision to advance its controls engineering and machine vision capabilities within the Optical Simulation and Design category. The deployment was centered in the Solutions division to support single station robotic cells, multi-station fabrication and assembly lines, and vision system applications used by Controls Engineers and project teams.
Configuration focused on camera to robot calibration, 2D and 3D image processing, part location and inspection workflows, and vision guided robot guidance routines consistent with Optical Simulation and Design functional expectations. FANUC iRVision was incorporated into deliverables for design specifications, system design, implementation and test, and was used to generate vision-based inspection and alignment routines that feed into control logic and HMI displays.
The implementation interfaced with project level control architectures including PLC and HMI stacks, variable frequency drives and servo controllers, and articulated FANUC robot controllers, using fieldbus networks such as Ethernet/IP and Profinet where project specifications required. Operational coverage included the engineering department, Controls Engineers on project teams, system startup activities, and rollout across Invio Automation’s North American locations.
Governance and process integration required Controls Engineers to use FANUC iRVision outputs during design reviews, proposal development, and startup, with controlled code incident management and logging of customer specification deviations. Change control, cross discipline coordination with pneumatic, mechanical and electrical teams, and adherence to Invio processes were enforced as part of the system lifecycle and operational readiness activities.
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Lakeside Book Company | Manufacturing | 5400 | $1.2B | United States | FANUC America | FANUC iRVision | Optical Simulation and Design | 2024 | APT MANUFACTURING |
In 2024, Lakeside Book Company implemented FANUC iRVision as part of an automated depalletizing solution in its fulfillment operations. FANUC iRVision is an Optical Simulation and Design application deployed to support mixed case depalletizing using vision guided robotics and inline inspection workflows.
The deployment combined a FANUC R-2000 cell with the 3DV/1600 vision head and FANUC AI Box Locator software to detect and orient variable cases, and FlexPAC was used for cell control and orchestration. Functional capabilities implemented include vision based box localization, robot motion sequencing, and automated pick sequencing configured to handle high variability in case size and orientation.
The system was delivered in the United States by FANUC in partnership with APT MANUFACTURING, integrating robotic hardware, vision processing, and cell control into Lakeside Book Company fulfillment workflows. Operational scope centered on material handling and fulfillment functions within the distribution center, automating mixed case depalletizing tasks across the facility.
Governance and rollout were executed as a coordinated hardware and software integration, with FANUC and APT MANUFACTURING providing implementation services and FlexPAC based orchestration for cell level control. The deployment achieved throughput of over nine cases per minute and eliminated manual handling of roughly 45 million pounds annually as part of the implemented solution.
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Distribution | 2388 | $630M | United States | FANUC America | FANUC iRVision | Optical Simulation and Design | 2023 | KC Robotics |
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