List of Fifth Quadrant Customers
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Since 2010, our global team of researchers has been studying Fifth Quadrant customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Fifth Quadrant for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Fifth Quadrant for Customer Experience include: PayPal UK Ltd., a United Kingdom based Professional Services organisation with 2000 employees and revenues of $2.07 billion, PayPal Australia Pty Limited, a Australia based Professional Services organisation with 200 employees and revenues of $459.0 million, Pepper Money UK, a United Kingdom based Banking and Financial Services organisation with 400 employees and revenues of $50.0 million, PayPal Spain, a Spain based Banking and Financial Services organisation with 14 employees and revenues of $2.0 million and many others.
Contact us if you need a completed and verified list of companies using Fifth Quadrant, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Fifth Quadrant customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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PayPal Australia Pty Limited | Professional Services | 200 | $459M | Australia | Fifth Quadrant | Fifth Quadrant | Customer Experience | 2023 | n/a |
In 2023, PayPal Australia Pty Limited engaged Fifth Quadrant under the Customer Experience category. Fifth Quadrant produced the PayPal eCommerce Index research, with fieldwork conducted July to August 2023, which PayPal Australia referenced to support product launches and merchant communications in the region.
The Fifth Quadrant engagement delivered an eCommerce index and associated consumer insights modules, including payment preference profiling, conversion driver analysis, and recommendation sets for checkout feature optimization. Fifth Quadrant’s output emphasized shopper payment preferences and conversion triggers, and provided structured findings that map to typical Customer Experience workflows such as consumer segmentation, journey analysis, and checkout optimization guidance.
Operationally the research was applied across product marketing, merchant outreach, and payments product teams to shape local positioning for PayPal Complete Payments in Australia. The scope of use was Australia focused, informing messaging, merchant-facing collateral, and go-to-market timing for new commerce capabilities.
Governance and workflow changes centered on incorporating research outputs into campaign planning and product rollout checklists, ensuring merchant communications and checkout feature roadmaps referenced the Fifth Quadrant findings. The study explicitly informed PayPal’s local positioning for PayPal Complete Payments and highlighted payment preferences and conversion drivers that were used to optimize checkout features and merchant outreach.
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PayPal Spain | Banking and Financial Services | 14 | $2M | Spain | Fifth Quadrant | Fifth Quadrant | Customer Experience | 2023 | n/a |
In 2023, PayPal Spain engaged Fifth Quadrant as a research application to support its Customer Experience activities. Fifth Quadrant was the research partner for the PayPal eCommerce Index reported for Spain, providing consumer and business survey data and index outputs that were used directly by PayPal Spain for localized decision making in product and marketing functions.
Fifth Quadrant delivered survey datasets and index reporting capabilities that were consumed by PayPal Spain teams, including segmentation and trend reporting aligned with eCommerce behavior, payment preferences, and security perceptions. The implementation functioned as a research-to-insight layer, with Fifth Quadrant outputs integrated into marketing planning and product messaging workflows to inform payment option positioning, security communications, and checkout optimization guidance.
Operational scope was explicitly Spain, with PayPal Spain product and marketing teams leveraging Fifth Quadrant findings to shape local messaging for Spanish merchants. Governance centered on a research-driven cadence where Fifth Quadrant survey releases and the eCommerce Index results were used as formal input to local go-to-market messaging and checkout experience recommendations, intended to help boost conversion for Spanish merchants.
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PayPal UK Ltd. | Professional Services | 2000 | $2.1B | United Kingdom | Fifth Quadrant | Fifth Quadrant | Customer Experience | 2023 | n/a |
In 2023, PayPal UK Ltd. engaged Fifth Quadrant as a Customer Experience application to produce the October 2023 PayPal eCommerce Index in the United Kingdom. Fifth Quadrant conducted the eCommerce Index research and delivered analytical reports and market insight that PayPal UK used to inform its payments and customer experience strategy. The description of the work identifies Fifth Quadrant as the application and research vendor driving index publication and insight delivery.
The Fifth Quadrant engagement focused on research, index analytics, and insight handoffs to commercial and product teams, with operational scope centered on PayPal UK and its merchant-facing functions. Outputs from Fifth Quadrant were incorporated into merchant messaging and product decision workflows to influence checkout conversion tactics and payment choice strategy for UK merchants. Governance changes emphasized using index findings as an input to merchant communications and product planning rather than ad hoc market input.
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Banking and Financial Services | 400 | $50M | United Kingdom | Fifth Quadrant | Fifth Quadrant | Customer Experience | 2020 | n/a |
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Buyer Intent: Companies Evaluating Fifth Quadrant
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