List of Google Channel Intelligence Customers
Mountain View, 94043, CA,
United States
Since 2010, our global team of researchers has been studying Google Channel Intelligence customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Google Channel Intelligence for Product Information Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Google Channel Intelligence for Product Information Management include: Target, a United States based Retail organisation with 440000 employees and revenues of $106.57 billion, Best Buy, a United States based Retail organisation with 85000 employees and revenues of $41.53 billion, Neiman Marcus, a United States based Retail organisation with 10000 employees and revenues of $5.00 billion and many others.
Contact us if you need a completed and verified list of companies using Google Channel Intelligence, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Google Channel Intelligence customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Best Buy | Retail | 85000 | $41.5B | United States | Google Channel Intelligence | Product Information Management | 2013 | n/a |
In 2013 Best Buy implemented Google Channel Intelligence as a Product Information Management capability to support product listing and shopping engine workflows in the United States. The account was listed among Channel Intelligence’s large retail customers leveraging product listing and referral technology to drive online sales.
The deployment emphasized product catalog management, attribute normalization, feed generation for shopping endpoints, and search and recommendation tuning consistent with Product Information Management functionality. Google Channel Intelligence provided product listing and referral modules alongside a shopping engine, enabling Best Buy to orchestrate SKU level descriptors, pricing and availability attributes and to produce merchant feeds for comparison and referral channels.
Operational coverage focused on e-commerce merchandising and online marketing teams within Best Buy in the United States, aligning catalog outputs to storefront search and external referral endpoints. Integrations centered on Channel Intelligence’s shopping engine and product listing pathways, with catalog and feed processes feeding outward to affiliate and comparison shopping flows.
Governance practices inferred from the implementation included catalog governance, attribute taxonomy standardization, and feed quality controls to manage product data consistency and referral link attribution. The Best Buy account was subsumed into Google Channel Intelligence capability after the 2013 acquisition, consolidating the product listing and shopping engine relationship under Google Channel Intelligence.
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Neiman Marcus | Retail | 10000 | $5.0B | United States | Google Channel Intelligence | Product Information Management | 2013 | n/a |
In 2013, Neiman Marcus implemented Google Channel Intelligence to support online product discovery and purchase flows in the United States. Google Channel Intelligence is referenced in the Product Information Management category and was applied to Neiman Marcus’s product and catalog processes to enable where-to-buy and product referral experiences.
The implementation emphasized product search and where-to-buy capabilities, using online shopping and product referral tooling to connect product listings to purchase pathways. Configuration work included catalog feed normalization, SKU-level metadata alignment, and product-level search relevance tuning consistent with Product Information Management workflows.
Operational coverage focused on Neiman Marcus’s U.S. e-commerce storefront and involved merchandising, product management, and customer experience functions to improve discoverability and purchase routing. The record notes that Channel Intelligence’s capabilities became part of Google following Google’s 2013 acquisition of Channel Intelligence, and the deployed tooling specifically helped customers find and purchase products online in the United States.
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Target | Retail | 440000 | $106.6B | United States | Google Channel Intelligence | Product Information Management | 2013 | n/a |
In 2013, Target implemented Google Channel Intelligence to enhance online product discovery and commerce referral workflows. Google Channel Intelligence delivered product search and where-to-buy commerce referral services in the United States, aligning with Product Information Management requirements for catalog search and referral orchestration.
Functional usage centered on product search and where-to-buy capabilities, inferred as product information and catalog management components of a Product Information Management solution. The Google Channel Intelligence implementation included search indexing, product matching and referral link orchestration to connect product listings to buying options, consistent with standard Product Information Management workflows for catalog enrichment and search relevance. These capabilities were applied to Target’s online product listings and discovery layers.
Operational scope covered Target’s United States e-commerce and merchandising teams, integrating Google Channel Intelligence outputs into online storefront discovery and commerce referral flows. Governance implied coordination between merchandising, search operations and referral program owners to manage product metadata, search relevance tuning and referral attribution. The capability became part of Google following Google’s 2013 acquisition of Channel Intelligence, and Target’s use of Channel Intelligence focused on improving online product discovery and driving referral sales.
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Buyer Intent: Companies Evaluating Google Channel Intelligence
Discover Software Buyers actively Evaluating Enterprise Applications
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