List of Guru CMS Customers
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United States
Since 2010, our global team of researchers has been studying Guru CMS customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Guru CMS for Content Management from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Guru CMS for Content Management include: John Deere, a United States based Manufacturing organisation with 73100 employees and revenues of $44.67 billion, Bread Financial, a United States based Banking and Financial Services organisation with 6000 employees and revenues of $3.84 billion, Space Center Houston, a United States based Non Profit organisation with 527 employees and revenues of $62.0 million, San Francisco Museum of Modern Art, a United States based Leisure and Hospitality organisation with 500 employees and revenues of $50.0 million and many others.
Contact us if you need a completed and verified list of companies using Guru CMS, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Guru CMS customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Bread Financial | Banking and Financial Services | 6000 | $3.8B | United States | Guru Technologies | Guru CMS | Content Management | 2022 | n/a |
In 2022 Bread Financial deployed Guru CMS as its Content Management platform to centralize knowledge for Revenue Operations and Sales enablement. The Guru CMS implementation was led by Revenue Operations and a technical project manager who executed a rollout to over 800 users across Revenue, Sales Enablement and commercial sales teams. Guru CMS served as the primary content management repository for process documentation, structured how-to articles, and text and video training assets used to support Sales Cloud driven workflows.
Configuration and operational work included designing content taxonomy, ongoing content curation, and governance workflows to update knowledge as processes changed. Integrations and operational controls explicitly included SSO and SCIM based user provisioning tied to Active Directory, user provisioning and deprovisioning workflows, and coordination of contracts and licenses with InfoSec and vendor management. The implementation team managed permissions and user setups, produced training materials and rollout communications, maintained the Guru CMS knowledge base, and aligned Guru CMS content with Salesforce automations and adjacent tools such as Slack and DocuSign to streamline operational processes.
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John Deere | Manufacturing | 73100 | $44.7B | United States | Guru Technologies | Guru CMS | Content Management | 2021 | n/a |
In 2021, John Deere implemented Guru CMS to deliver museum and museum-like visitor mobile guide experiences in the United States. Guru CMS is used as the Content Management platform to author and publish audio tours, VR experiences and scavenger hunt content for the Visit John Deere mobile guide.
The implementation leverages Guru CMS modules aligned to mobile guide content, multimedia asset management and visitor engagement capabilities, including content authoring, media cataloging and playlisted delivery to mobile clients. Guru CMS supports structuring interpretive content as discrete exhibits and tour nodes, which aligns with the app features of audio tours, VR experiences and scavenger hunts.
Operational scope centers on museum and visitor experience functions within John Deere in the United States, with business functions impacted including interpretive services, marketing and visitor experience management. Content workflows appear oriented to frequent multimedia updates and curated visitor journeys, supporting seasonal exhibits and guided tour sequencing.
Governance and workflow practices are consistent with Content Management implementations, emphasizing editorial workflows, role based publishing controls and versioning to manage interpretive content lifecycles for the Visit John Deere mobile guide. The deployment emphasizes mobile content delivery and multimedia orchestration through Guru CMS to support on‑site and remote visitor engagement.
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San Francisco Museum of Modern Art | Leisure and Hospitality | 500 | $50M | United States | Guru Technologies | Guru CMS | Content Management | 2022 | n/a |
In 2022 San Francisco Museum of Modern Art deployed Guru CMS to deliver mobile and web visitor experiences across its museum environment. Guru CMS is used as a Content Management platform to support visitor engagement and interpretation, powering digital guides, audio tours and location aware content for on site audiences in the United States.
The implementation focused on CMS modules for audio tours, wayfinding and content publishing, configured to manage multimedia assets, timed audio playback and geofenced content triggers. Guru CMS was configured to support editorial content models and media asset management for exhibition narration, scripted audio files and interpretive text, enabling channel specific publishing to mobile and web digital guides.
Operational coverage emphasized visitor experience and interpretation functions, with content authored by curatorial and education teams and published to front of house digital guides and web channels. The deployment included location aware content delivery within museum sites and routing for wayfinding scenarios, aligning content taxonomy with exhibition structures and visitor journey stages.
Governance and workflow changes centered on establishing publishing roles and editorial approvals to control exhibition and tour content, with scheduled content update processes to align with rotating exhibitions. The narrative reflects the use of Guru CMS as a Content Management solution by San Francisco Museum of Modern Art for museum digital interpretation and visitor engagement.
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Non Profit | 527 | $62M | United States | Guru Technologies | Guru CMS | Content Management | 2023 | n/a |
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