List of Hawke AI Customers
Santa Monica, 90404, CA,
United States
Since 2010, our global team of researchers has been studying Hawke AI customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Hawke AI for Marketing Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Hawke AI for Marketing Analytics include: Masienda, a United States based Consumer Packaged Goods organisation with 25 employees and revenues of $5.0 million, East Olivia, a United States based Retail organisation with 20 employees and revenues of $3.0 million, Kettl, a United States based Retail organisation with 10 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using Hawke AI, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Hawke AI customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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East Olivia | Retail | 20 | $3M | United States | Hawke AI | Hawke AI | Marketing Analytics | 2024 | Hawke Media |
In 2024 East Olivia implemented Hawke AI for Marketing Analytics to benchmark paid social campaigns and monitor performance in real time for its DTC ecommerce operations in the United States. The deployment was delivered through Hawke Media and focused on dashboard-driven campaign benchmarking and live performance monitoring to accelerate optimization of paid social and media spend.
The implementation concentrated on Hawke AI dashboards and reporting, enabling campaign-level benchmarking, real-time KPI tracking, and decision workflows for media spend optimization that supported the marketing function. Hawke Media operated the dashboards and reporting, and reported that the engagement led to lowered ad spend and reduced cost per acquisition while stabilizing revenue performance for East Olivia.
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Kettl | Retail | 10 | $1M | United States | Hawke AI | Hawke AI | Marketing Analytics | 2024 | Hawke Media |
In 2024, Kettl implemented Hawke AI to support Marketing Analytics for the Kettl Tea brand. Hawke AI was used to provide lifecycle program benchmarking and segmentation analytics as part of the companys marketing analytics capability portfolio.
The deployment emphasized lifecycle benchmarking and cohort segmentation capabilities typical of Marketing Analytics solutions, with configuration focused on benchmarking lifecycle programs, informing segmentation strategies, and generating campaign-level performance insights. Hawke AI is referenced by Hawke Media as the benchmarking engine used to evaluate lifecycle programs, and the application name Hawke AI is embedded in the case material describing lifecycle and segmentation work.
Hawke Media served as the implementation and agency partner, running paid search and lifecycle marketing for Kettl and ingesting Hawke AI benchmarking outputs into campaign planning and lifecycle program design. The operational scope described in the case material centers on paid search and lifecycle marketing activities across the United States, tying Hawke AI outputs to campaign and lifecycle orchestration decisions.
Governance and workflow changes were agency led, with Hawke Media benchmarking lifecycle programs via Hawke AI and using those benchmarks to shape segmentation and campaign execution. Hawke Media reported substantial revenue growth from its paid search and lifecycle marketing efforts in the United States, and Hawke AI usage for Kettl is inferred from Hawke Media content that states it benchmarks lifecycle programs using Hawke AI while the case study emphasizes paid search and lifecycle outcomes.
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Masienda | Consumer Packaged Goods | 25 | $5M | United States | Hawke AI | Hawke AI | Marketing Analytics | 2024 | Hawke Media |
In 2024, Masienda implemented Hawke AI, a Marketing Analytics application, through Hawke Media. The deployment centralized multi-channel campaign data for Masienda's ecommerce operations in the United States and established a single analytical surface for performance reporting and peer benchmarking.
Hawke AI dashboards were configured to ingest campaign-level metrics across paid search and paid social and to surface real-time optimization signals for media buying decisions. Configuration work focused on campaign performance visualization, industry peer benchmarking, and analytics controls that supported expansion into YouTube and TikTok as additional paid channels.
Operational coverage included marketing and growth teams and executive reporting workflows, with dashboards used to accelerate decision-making and produce clearer executive summaries. Hawke Media acted as the implementation partner providing dashboard configuration, data mapping, and ongoing analytics support while Hawke AI served as the centralized Marketing Analytics layer for Masienda's ecommerce marketing function.
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