List of Integrate ABM Advertising Customers
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Since 2010, our global team of researchers has been studying Integrate ABM Advertising customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Integrate ABM Advertising for Account Based Marketing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Integrate ABM Advertising for Account Based Marketing include: Splunk, a United States based Professional Services organisation with 8000 employees and revenues of $3.75 billion, Ivanti, a United States based Professional Services organisation with 3070 employees and revenues of $1.00 billion, Tenable, a United States based Professional Services organisation with 1872 employees and revenues of $900.0 million, Módulo LLC, a Brazil based Professional Services organisation with 220 employees and revenues of $25.0 million and many others.
Contact us if you need a completed and verified list of companies using Integrate ABM Advertising, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Integrate ABM Advertising customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Ivanti | Professional Services | 3070 | $1.0B | United States | Integrate | Integrate ABM Advertising | Account Based Marketing | 2021 | n/a |
In 2021, Ivanti engaged Integrate's Demand Acceleration Platform, with usage of Integrate ABM Advertising inferred from Integrate's ABM focused case materials, to support global demand generation and Account Based Marketing programs. Integrate supported Ivanti’s global demand generation and account based marketing programs to improve lead quality and pipeline attribution, according to Integrate customer materials. The account level advertising and attribution capabilities are presented in the case materials under the Integrate ABM Advertising usage narrative.
The implementation scope described by Integrate covers marketing and demand generation functions globally, aligning programmatic advertising, audience segmentation, and lead to account mapping as core capabilities consistent with the Account Based Marketing category. Configuration and operationalization are described in terms of campaign orchestration and attribution workflows to feed higher quality leads into sales processes, reflecting standard ABM platform capabilities such as audience targeting and pipeline attribution. Governance emphasis in the materials centers on marketing operations coordination to improve pipeline attribution and cross functional handoffs between marketing and sales.
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Módulo LLC | Professional Services | 220 | $25M | Brazil | Integrate | Integrate ABM Advertising | Account Based Marketing | 2018 | n/a |
In 2018, Módulo LLC implemented Integrate ABM Advertising as an Account Based Marketing solution to evolve personalized display ads targeted to the best leads only. The deployment centered on an orchestrated display advertising campaign that used lead scoring, personalization, and nurturing to identify high value prospects on Módulo's website and present a progressively tailored message to each lead over time.
Integrate ABM Advertising was configured with core ABM capabilities including lead scoring workflows, personalization logic for display creatives, and automated nurturing sequences. Campaign orchestration focused on audience segmentation and time based nurture sequencing, while personalization rules were mapped to behavioral signals captured from site interactions.
The implementation integrated directly with Módulo's website to ingest behavioral signals and feed the lead scoring and personalization engines, enabling the ABM application to identify and retarget individual prospects. Operational scope covered Módulo's marketing and demand generation functions, aligning advertising execution with inbound engagement signals to prioritize outreach.
Governance included establishing lead qualification thresholds within the scoring model and formalizing nurture cadences to standardize campaign progression and sales engagement triggers. Integrate ABM Advertising provided the technical foundation for scripted ABM workflows, centralized campaign orchestration, and controlled personalization governance across the organization.
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Splunk | Professional Services | 8000 | $3.8B | United States | Integrate | Integrate ABM Advertising | Account Based Marketing | 2020 | n/a |
In 2020 Splunk implemented Integrate ABM Advertising to support its Account Based Marketing and precision demand initiatives. Integrate featured Splunk in its Precision Marketing Champions content describing how Splunk’s marketing team reconnected around precision demand and account-based approaches to improve campaign orchestration and measurement, establishing the implementation context and business intent for the Integrate ABM Advertising deployment.
The implementation centered on category-aligned capabilities common to Account Based Marketing platforms, including account identification and segmentation, campaign orchestration and audience sequencing, and measurement and analytics to support campaign-level attribution and performance monitoring. Integrate ABM Advertising was used to coordinate multi-channel account-level campaigns and to centralize orchestration workflows and reporting for demand generation and marketing operations teams.
Governance and process changes emphasized tighter cross-functional orchestration, with marketing reorganizing campaign planning and measurement processes around account-based workflows to improve orchestration and measurement. The narrative published by Integrate highlights the operational focus on precision demand and account-centric campaign orchestration driven through Integrate ABM Advertising, and frames the implementation as part of Splunk’s broader shift to account-based marketing practices.
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Professional Services | 1872 | $900M | United States | Integrate | Integrate ABM Advertising | Account Based Marketing | 2021 | n/a |
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