List of InterMail IM Loyalty Customers
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Since 2010, our global team of researchers has been studying InterMail IM Loyalty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased InterMail IM Loyalty for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using InterMail IM Loyalty for Customer Loyalty include: KappAhl, a Sweden based Retail organisation with 4000 employees and revenues of $4.50 billion, Jaktia AB, a Sweden based Distribution organisation with 10 employees and revenues of $1.0 million, PUKY, a Germany based Consumer Packaged Goods organisation with 15 employees and revenues of $1.0 million and many others.
Contact us if you need a completed and verified list of companies using InterMail IM Loyalty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The InterMail IM Loyalty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Jaktia AB | Distribution | 10 | $1M | Sweden | InterMail | InterMail IM Loyalty | Customer Loyalty | 2014 | n/a |
In 2014, Jaktia AB implemented InterMail IM Loyalty to establish a formal customer club and standardized customer engagement capability, deploying the InterMail IM Loyalty Customer Loyalty solution to support marketing and customer engagement functions. The implementation targeted a compact Swedish distribution business model and prioritized centralized membership management appropriate for an organization of Jaktia ABs size.
InterMail IM Loyalty was configured to deliver standard Customer Loyalty functional modules including membership enrollment and profile management, points accrual and redemption, tiering rules and loyalty segmentation, campaign orchestration and automated customer communications, and reporting for program monitoring. Configuration work emphasized rule-based accrual and redemption workflows, digital membership provisioning and loyalty ledger control, reflecting the solution design patterns common to Customer Loyalty platforms.
Operational governance was organized under marketing and customer service owners who defined membership rules, campaign approval workflows and data stewardship for loyalty records. Deployment covered Jaktia ABs Swedish customer base across retail and direct distribution touchpoints, with program operationalization focused on enrollment, ongoing campaign execution and periodic reporting. InterMail IM Loyalty is described by the vendor as built on more than 30 years of experience and is used by companies including Vacker, Jaktia, ST Studio and Puky.
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KappAhl | Retail | 4000 | $4.5B | Sweden | InterMail | InterMail IM Loyalty | Customer Loyalty | 2008 | n/a |
In 2008, KappAhl implemented InterMail IM Loyalty as part of a Customer Loyalty initiative for its retail operations. The deployment targeted campaign automation and multi-channel engagement capabilities, and KappAhl was one of several retail accounts included in the program alongside Brothers, Sisters, JC, Polarn och Pyret, Intersport, and Cervera.
InterMail IM Loyalty was configured to support campaign management and multi-channel orchestration, with standard Customer Loyalty functional modules such as membership and rewards management, customer segmentation and targeting, campaign scheduling, and reporting and analytics. Configuration work emphasized campaign templates and automation rules to support recurring promotional cycles and loyalty enrollment workflows.
The implementation included integration touchpoints typical for Customer Loyalty deployments, connecting InterMail IM Loyalty to client CRM instances, email and SMS delivery channels, and retail data feeds for transaction and membership activity. Operational coverage centered on marketing and CRM teams and extended to store operations and customer service for enrollment and redemption processes in Sweden.
Governance and delivery reflected a product owner model combined with IT project management, with responsibility for project management and business development on existing CRM clients and product development ownership for the new Campaign Multi-channel tool. Rollout and client-specific configuration were managed per account, driven by the IT project manager who oversaw both new initiatives and ongoing client relationships.
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PUKY | Consumer Packaged Goods | 15 | $1M | Germany | InterMail | InterMail IM Loyalty | Customer Loyalty | 2014 | n/a |
In 2014, PUKY implemented InterMail IM Loyalty to operate its customer club and loyalty program using a Customer Loyalty platform that InterMail positions as based on more than 30 years of experience in developing customer clubs and loyalty programs. The implementation was tailored to PUKY as a small German consumer packaged goods company, centralizing membership records and structuring processes for points accrual, reward redemption and customer communications within the InterMail IM Loyalty environment.
InterMail IM Loyalty was configured to deliver standard Customer Loyalty functional modules including membership management, points accrual and balance tracking, tiering and reward catalog management, campaign-driven communications and reporting. Operational ownership was aligned to front office functions, enabling marketing and customer service to manage enrollment, segmentation and targeted outreach workflows directly through InterMail IM Loyalty, with configuration focused on out of the box loyalty capabilities and administrative tooling rather than bespoke integrations.
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