List of Ireckonu IAssitU Customers
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Since 2010, our global team of researchers has been studying Ireckonu IAssitU customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Ireckonu IAssitU for Employee Engagement from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Ireckonu IAssitU for Employee Engagement include: EVT, a Australia based Leisure and Hospitality organisation with 9000 employees and revenues of $813.0 million, Mandarin Oriental Hotel Group, a Hong Kong based Leisure and Hospitality organisation with 6077 employees and revenues of $316.9 million, Okura Nikko Hotel Management Japan, a Japan based Leisure and Hospitality organisation with 1500 employees and revenues of $300.0 million and many others.
Contact us if you need a completed and verified list of companies using Ireckonu IAssitU, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Ireckonu IAssitU customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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EVT | Leisure and Hospitality | 9000 | $813M | Australia | Ireckonu | Ireckonu IAssitU | Employee Engagement | 2024 | n/a |
In 2024 EVT implemented Ireckonu IAssitU as part of a broader Ireckonu deployment to support Employee Engagement across its Australia and New Zealand hotel brands, aligning frontline staff workflows to CRM/booking & payments. The customer story published on Ireckonu's site in 2024 documents a modernization effort that used Ireckonu CORE Middleware and the IKnowU CDP to modernize brand.com booking engines and create a unified backend.
The technical implementation combined Ireckonu CORE Middleware and IKnowU CDP to centralize guest profiles, booking flows, and payment orchestration, and IAssitU adoption is inferred as a complementary employee-facing layer to enable frontline communications and contactless service delivery. As an Employee Engagement application, Ireckonu IAssitU would be positioned to provide staff messaging, task orchestration tied to reservations, and contextual guest messaging to support CRM/booking & payments workflows.
Integrations explicitly included brand.com booking engines and a unified backend servicing CRM/booking & payments, with the IKnowU CDP providing consolidated guest data for operational routing. Operational coverage targeted EVT's Australia and New Zealand hotel brands and frontline staff who manage prepaid reservations and cancellation handling.
Governance focused on a centralized backend and CDP driven routing to operational teams, revising CRM and booking workflows to route prepaid reservation events and contactless guest tasks to staff through the employee engagement layer. The broader Ireckonu deployment, as reported on the vendor site, delivered an 80% uplift in prepaid reservations and a 60% reduction in cancellations, and Ireckonu IAssitU was adopted to support frontline employee engagement and contactless service delivery within that architecture.
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Mandarin Oriental Hotel Group | Leisure and Hospitality | 6077 | $317M | Hong Kong | Ireckonu | Ireckonu IAssitU | Employee Engagement | 2015 | n/a |
In 2015, Mandarin Oriental Hotel Group implemented CORE Middleware and a Customer Data Platform from Ireckonu and adopted Ireckonu IAssitU as part of an Employee Engagement initiative focused on CRM/guest data. The project centralized guest information across Mandarin Oriental global and APAC properties to enable data driven personalization and consistent guest profiling.
The deployment used Ireckonu CORE Middleware to orchestrate ingestion, identity stitching, and profile unification into a centralized Customer Data Platform, producing unified guest profiles and enabling targeted segmentation and content delivery. Ireckonu IAssitU is described as part of the broader Ireckonu suite and is inferred to provide frontline employee engagement and in the moment service delivery capabilities, supporting staff facing workflows and contextual guest touchpoints.
Architecturally the solution centralized customer data in a CDP with middleware orchestrating data flows between property level guest data sources, CRM feeds, and the unified profile store, supporting regional operational coverage across global and APAC properties. The configuration emphasized real time profile resolution, segmentation, and personalized content delivery to staff interfaces used by guest facing teams.
Governance established shared CRM and guest data processes to maintain unified guest profiles and consistent targeting rules across sites, with the Ireckonu partnership dating back to 2015 per vendor communications. Outcomes reported by Ireckonu include unified guest profiles and improved targeting, and IAssitU adoption is inferred as part of the suite to empower frontline employee engagement and support contextual service delivery.
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Okura Nikko Hotel Management Japan | Leisure and Hospitality | 1500 | $300M | Japan | Ireckonu | Ireckonu IAssitU | Employee Engagement | 2023 | n/a |
In 2023 Okura Nikko Hotel Management Japan implemented Ireckonu IAssitU within an Employee Engagement initiative. The deployment announcement accompanied a broader program to deploy Ireckonu CORE Middleware and CDP across the group.
The implementation centralized CRM and guest data across the Okura, Nikko and Hotel JAL City portfolios to support improved guest intimacy and marketing in Japan and internationally. Ireckonu IAssitU was deployed to surface real time guest context to frontline staff while the CORE Middleware and customer data platform consolidated identity, preference and interaction data to enable service orchestration and targeted communications.
Integrations were organized around the CORE Middleware and CDP connecting to CRM and guest data repositories, allowing Ireckonu IAssitU to feed contextual profiles into frontline systems and service workflows. Governance emphasized centralized data stewardship across portfolios and role based access for staff, the partnership was announced in 2023 and rollout was estimated to have gone live in 2024.
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