List of Lumen5 Customers
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Since 2010, our global team of researchers has been studying Lumen5 customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Lumen5 for Video Editing from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Lumen5 for Video Editing include: Siemens, a Germany based Manufacturing organisation with 312000 employees and revenues of $84.55 billion, Swiss Re Group, a Switzerland based Insurance organisation with 15000 employees and revenues of $46.76 billion, Emerson Electric, a United States based Manufacturing organisation with 73000 employees and revenues of $17.49 billion and many others.
Contact us if you need a completed and verified list of companies using Lumen5, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Lumen5 customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Emerson Electric | Manufacturing | 73000 | $17.5B | United States | Lumen5 | Lumen5 | Video Editing | 2022 | n/a |
In 2022, Emerson Electric implemented Lumen5 for Video Editing across its global marketing and communications functions. Emerson Electric adopted Lumen5 to convert technical long form content into short, localized social videos, creating a centralized content to video capability for marketing and PR.
The deployment emphasized rapid clip generation and localization, leveraging Lumen5 features and typical Video Editing workflows such as automated text to scene conversion, templated social formats, and captioning processes. The implementation supported batch production workflows and social export configurations to accelerate platform specific publishing. Usage reported in the case study shows more than 1,600 videos created in a single year, with weekly active usage by 60+ users.
Operational coverage was global and focused on Emerson marketing and PR teams across regions, and the case study note that teams had worked with Lumen5 for three years at publication time underpins the 2022 start year. The rollout concentrated on enabling communications teams to convert technical long form assets into short form localized video assets for social channels.
Governance shifted toward centralized video creation ownership within marketing and communications and established recurring inbound content conversion workflows to sustain high volume production. Outcomes explicitly stated include the production volume of 1,600+ videos in one year and ongoing weekly use by 60+ users, reflecting an operationalized Video Editing capability with Lumen5.
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Siemens | Manufacturing | 312000 | $84.5B | Germany | Lumen5 | Lumen5 | Video Editing | 2021 | n/a |
In 2021, Siemens implemented Lumen5 to democratize digital communications and scale branded video production. The deployment provisioned Lumen5 as a cloud-first Video Editing platform for global communications and marketing teams to create on-brand video assets without relying on external agencies.
The implementation emphasized template-driven production, centralized brand asset management, automated rendering workflows, captioning and export capabilities, and collaborative editing with approval routing. Lumen5 was configured to support self-service content creation workflows, enabling marketing and communications practitioners to assemble, edit, and publish short-form videos using pre-approved templates and components.
Governance and rollout focused on balancing distributed content creation with centralized control, applying role-based permissions, brand templates, and standardized approval processes to maintain consistency across markets. Training and process documentation were used to operationalize creator guidelines and approval gates for global teams while enabling scale.
As reported in the published case materials, Siemens produced 4,360 videos in 12 months using Lumen5, achieved a 98.3% faster turnaround, and realized roughly 25x cost savings compared with agency-produced video work. The Lumen5 Video Editing deployment therefore served as a scalable, governed platform to increase production velocity and lower external spend for corporate communications.
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Swiss Re Group | Insurance | 15000 | $46.8B | Switzerland | Lumen5 | Lumen5 | Video Editing | 2021 | n/a |
Swiss Re Group implemented Lumen5 in 2021 to support its Corporate Voice team, adopting the web-based Lumen5 application within corporate communications and marketing. The deployment leverages the Video Editing category to produce short, branded thought-leadership and social videos for EMEA and global channels.
The implementation is centered on web-based production workflows that prioritize rapid assembly and brand consistency, using Lumen5 for template-driven editing, brand asset reuse, captioning and export to social formats. Functional capabilities emphasized include short video storyboarding, automated text to scene mapping, and quick rendering to social media formats, aligning the toolset with communications content planning and editorial schedules.
Operational scope remained focused on the Corporate Voice group within corporate communications and marketing, with a rollout pattern that standardized creative templates and content approvals to maintain brand governance. The Corporate Voice use case reduced average production time to approximately 30 minutes and produced 551 videos in a single year, reflecting sustained high-volume short form output enabled by Lumen5.
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Buyer Intent: Companies Evaluating Lumen5
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