List of M3 Insight Customers
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United States
Since 2010, our global team of researchers has been studying M3 Insight customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased M3 Insight for Analytics and BI from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using M3 Insight for Analytics and BI include: Hotel Equities, a United States based Leisure and Hospitality organisation with 6500 employees and revenues of $700.0 million, McKibbon, a United States based Professional Services organisation with 2500 employees and revenues of $530.0 million, The Memphian Hotel, a Tribute Portfolio Hotel, a United States based Leisure and Hospitality organisation with 50 employees and revenues of $24.0 million, Encore Enterprises Hospitality, a United States based Leisure and Hospitality organisation with 100 employees and revenues of $20.0 million, Staybridge Suites - Tharaldson Hospitality Management California, a United States based Leisure and Hospitality organisation with 150 employees and revenues of $20.0 million and many others.
Contact us if you need a completed and verified list of companies using M3 Insight, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The M3 Insight customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Dunn Hospitality Group | Leisure and Hospitality | 150 | $13M | United States | M3 | M3 Insight | Analytics and BI | 2022 | n/a |
In 2022, Dunn Hospitality Group implemented M3 Insight. The deployment introduced M3 Insight under the Analytics and BI category to extend the company’s existing cloud M3 footprint across its portfolio of 41 hotels, delivering interactive dashboards and ad hoc reporting to support operational and financial visibility.
The implementation built on Dunn’s long-standing use of M3 Accounting Core and M3 Labor Management, configuring M3 Insight to consume accounting and labor datasets for hotel-level and corporate rollups. Functional capabilities implemented include user-driven interactive dashboards, mobile compatibility, ad hoc report authoring, labor cost and attendance analytics, and drill-down operational reporting tailored for hotel managers and HR.
Integrations were executed to surface consolidated data in a customized property management system dashboard and to streamline the time clock to paycheck workflow, maintaining data continuity between M3 Labor Management and payroll processes. The operational scope covered HR, corporate finance, and hotel operations across all managed properties, with dashboards and reports accessible to hotel managers for daily monitoring and executive teams for consolidated analysis.
Governance and rollout emphasized custom report configuration and centralized dashboard governance, with HR and operations stakeholders designing labor and overtime reports to reduce manual data handling. Reported outcomes include elimination of manual export workflows and improved access to labor information at the touch of a button, while the deployment preserved Dunn Hospitality Group’s ongoing partnership model with M3 for iterative platform enhancements.
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Encore Enterprises Hospitality | Leisure and Hospitality | 100 | $20M | United States | M3 | M3 Insight | Analytics and BI | 2010 | n/a |
In 2010, Encore Enterprises Hospitality implemented M3 Insight, deploying the M3 Insight Analytics and BI application to centralize hotel accounting, reporting, and analytics across its portfolio. The cloud-based deployment was positioned to address continuity and operational risk concerns stemming from prior disaster exposure, and to provide centralized analytics for multiple brands and 88 properties.
The implementation focused on accounting and analytics capabilities within M3 Insight, instrumenting consolidated financial reporting, operational performance dashboards, trend analysis for revenue and occupancy, and automated reporting workflows consistent with Analytics and BI practices. Configuration emphasized role based reporting and data harmonization to support corporate finance and property level accounting processes.
Operational scope covered finance, accounting, and asset management functions and shifted responsibilities away from an outsourced accounting model that had relied on extensive on-site infrastructure and four to five IT staff. Governance and process restructuring centralized reporting ownership in corporate finance and embedded cloud first continuity planning, with M3 Insight serving as the primary Analytics and BI layer for ongoing operational visibility.
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Hotel Equities | Leisure and Hospitality | 6500 | $700M | United States | M3 | M3 Insight | Analytics and BI | 2020 | n/a |
In 2020, Hotel Equities deployed M3 Insight as a cloud based Analytics and BI application to centralize financial reporting and business intelligence. Hotel Equities has a portfolio that the company describes as including more than 100 hotels operating or in development across North America, and the 2020 rollout of M3 Insight extended an existing multi year M3 footprint into a dedicated analytics layer for portfolio level visibility.
The implementation configured M3 Insight business intelligence and reporting modules, including dashboarding for daily sales reports, accounts payable, general ledger views, and export capabilities to PDF and Excel or direct email distribution. The deployment reused M3s cloud based reporting module and mobile application to provide on demand access, and it leveraged M3s API rich indexing tools to surface aggregated industry analytics alongside property financials.
Operational integration connected property management system data with accounting ledgers to enable combined PMS and accounting analytics, supporting finance and operations teams and bookkeeping functions across multiple property types from boutique hotels to properties exceeding 1,000 rooms. The scope emphasized multi property visibility for asset managers and hotel finance leaders, consolidating transactional and operational reporting into a single dashboard for cross functional collaboration.
Governance and process changes focused on standardizing report formats and reducing training overhead, keeping staff aligned through a single reporting interface and enabling teams to diagnose ongoing patterns and produce actionable insight. Hotel Equities and M3 continued an iterative enhancement cadence, with ongoing add ons and mobile improvements cited as part of the application lifecycle for M3 Insight and the broader Analytics and BI deployment.
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Professional Services | 2500 | $530M | United States | M3 | M3 Insight | Analytics and BI | 2013 | n/a |
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Leisure and Hospitality | 150 | $20M | United States | M3 | M3 Insight | Analytics and BI | 2020 | n/a |
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Leisure and Hospitality | 200 | $20M | United States | M3 | M3 Insight | Analytics and BI | 2017 | n/a |
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Leisure and Hospitality | 50 | $24M | United States | M3 | M3 Insight | Analytics and BI | 2020 | n/a |
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