List of Netmera Customer Data Platform Customers
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Since 2010, our global team of researchers has been studying Netmera Customer Data Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Netmera Customer Data Platform for Data Management Platform from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Netmera Customer Data Platform for Data Management Platform include: Avis Turkey, a Turkey based Transportation organisation with 3824 employees and revenues of $3.78 billion, Turkcell, a Turkey based Communications organisation with 20000 employees and revenues of $2.03 billion, DenizBank, a Turkey based Banking and Financial Services organisation with 14136 employees and revenues of $1.13 billion, Bein Media Group, a Qatar based Media organisation with 3058 employees and revenues of $782.0 million, Pluxee Turkey, a Turkey based Professional Services organisation with 265 employees and revenues of $120.0 million and many others.
Contact us if you need a completed and verified list of companies using Netmera Customer Data Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Netmera Customer Data Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Avis Turkey | Transportation | 3824 | $3.8B | Turkey | Netmera | Netmera Customer Data Platform | Data Management Platform | 2024 | n/a |
In 2024, Avis Turkey implemented Netmera Customer Data Platform as a Data Management Platform on its website to centralize customer data for marketing and customer engagement. The deployment is explicitly focused on web instrumentation, with the Netmera Customer Data Platform capturing on-site events and feeding unified profiles for digital marketing workflows. Avis Turkey uses the Netmera Customer Data Platform as a Data Management Platform to support marketing and digital customer engagement on its public website.
The Netmera Customer Data Platform implementation is configured to create consolidated customer profiles, perform identity resolution and audience segmentation, and drive real-time personalization and campaign orchestration, capabilities consistent with a Data Management Platform. Configuration work emphasized event tracking, profile unification, rule-based segmentation, and real-time segment evaluation to enable targeted on-site messaging and personalized web experiences. Automation covers segment refresh and trigger-based orchestration for web campaigns.
Integration scope is limited to the Avis Turkey website via frontend instrumentation and tag-level data capture, with event schemas normalized into the Netmera Customer Data Platform. Governance and operational ownership were structured around marketing and digital teams responsible for audience definitions, consent capture, and segmentation governance. Process changes focused on standardizing data collection and campaign orchestration workflows within the Netmera Customer Data Platform for on-site customer engagement.
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Bein Media Group | Media | 3058 | $782M | Qatar | Netmera | Netmera Customer Data Platform | Data Management Platform | 2017 | n/a |
In 2017, Bein Media Group implemented Netmera Customer Data Platform to support beIN CONNECT subscription engagement. The deployment used Netmera Customer Data Platform as a Data Management Platform to centralize user profiles and enable behavior-driven targeting.
Implementation emphasized advanced segmentation and unified customer profiles, combining behavioral signals and profile attributes to classify subscribers for churn reduction and win-back campaigns. Functional capabilities implemented included campaign orchestration across push, email and web channels, real-time segment evaluation, and message personalization at both cohort and individual levels. The CDP was configured to persist identifiers and attribute rich event data to support recurring campaign rules and automated segment refreshes.
Operational coverage focused on the MENA and Turkey region under the beIN CONNECT service, impacting subscription marketing and engagement teams responsible for retention and reactivation workflows. Integrations were realized with multichannel delivery endpoints including push notification providers, email systems and web messaging layers to execute behavior- and profile-based campaigns. The implementation supported ongoing campaign-level execution across channels rather than a single channel pilot.
Campaign-level outcomes reported included a 7.5% push click-through rate and higher subscription rates for targeted cohorts, reflecting improved subscription engagement from the behavior- and profile-based targeting. CDP usage is described as enabling the advanced segmentation and unified profiles that powered churn reduction and win-back strategies across push, email and web messaging.
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DenizBank | Banking and Financial Services | 14136 | $1.1B | Turkey | Netmera | Netmera Customer Data Platform | Data Management Platform | 2023 | n/a |
In 2023 DenizBank deployed the Netmera Customer Data Platform as a Data Management Platform to support mobile engagement and funnel analysis on its MobilDeniz app. The implementation targeted the Super Limit lending product and the loan application funnel in Turkey, with an emphasis on identifying drop-off points and improving conversion paths.
The deployment leveraged funnel analysis, in-app messaging and A/B testing capabilities to run segmented campaigns and iteratively optimize user flows. Netmera Customer Data Platform was used to execute personalized in-app messaging and controlled experiments, and CDP usage is inferred to have supported audience profiling and retargeting for these campaigns, enabling tighter segmentation and orchestration of messages to behavioral cohorts.
Operational coverage centered on the MobilDeniz mobile channel, aligning marketing and product teams around campaign orchestration, conversion funnels and retention workflows. Governance focused on campaign segmentation, test design and message sequencing to resolve loan-application drop-offs and coordinate cross-functional execution across digital channels in Turkey.
Reported outcomes from the initiative included Super Limit applications increasing from 34K to 357K and observed click-through rates rising by a factor of ten, demonstrating substantial uplift in applications and engagement tied to the Netmera Customer Data Platform driven campaigns. These results indicate the Data Management Platform supported both measurement of funnel performance and operationalization of targeted messaging for acquisition and conversion efforts.
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Professional Services | 265 | $120M | Turkey | Netmera | Netmera Customer Data Platform | Data Management Platform | 2025 | n/a |
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Communications | 20000 | $2.0B | Turkey | Netmera | Netmera Customer Data Platform | Data Management Platform | 2023 | n/a |
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