List of Octeth Platform Customers
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Since 2010, our global team of researchers has been studying Octeth Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Octeth Platform for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Octeth Platform for Marketing Automation include: UniCredit, a Italy based Banking and Financial Services organisation with 75265 employees and revenues of $31.83 billion, Concentrix, a United States based Professional Services organisation with 450000 employees and revenues of $9.62 billion, Strikepoint Media, a United States based Professional Services organisation with 12 employees and revenues of $2.0 million and many others.
Contact us if you need a completed and verified list of companies using Octeth Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Concentrix | Professional Services | 450000 | $9.6B | United States | Octeth | Octeth Platform | Marketing Automation | 2021 | n/a |
In 2021 Concentrix deployed the Octeth Platform for Marketing Automation to support email and customer communications across its global contact-center and CX operations. Public vendor listings indicate Concentrix uses the Octeth Platform for email marketing and automation along with deliverability infrastructure, aligning the application to campaign orchestration and transactional messaging workflows. The implementation supports marketing automation business functions tied directly to contact center communication and customer experience management.
Deployment design is centered on Octeth Platform email and deliverability services, configured for campaign management, automated messaging workflows, and deliverability monitoring to maintain consistent outbound communications across contact center teams. Configuration likely includes tenant and campaign segmentation, suppression and consent controls, and automated trigger workflows to integrate programmatic customer messaging with operational CX queues. Governance appears to centralize campaign orchestration and deliverability oversight to align Marketing Automation processes with contact center operational requirements.
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Strikepoint Media | Professional Services | 12 | $2M | United States | Octeth | Octeth Platform | Marketing Automation | 2022 | n/a |
In 2022, StrikePoint Media implemented the Octeth Platform to power email marketing and ESP integration via SendGrid for its digital marketing and lead-generation operations in the United States. StrikePoint Media implemented the Octeth Platform for Marketing Automation to support its digital marketing and lead-generation business functions, focusing on campaign orchestration, deliverability controls, and subscriber management across a compact internal marketing team.
Deployment centered on the Octeth Platform's marketing automation and ESP integration capabilities, with configuration of campaign orchestration, automated drip sequences, list segmentation, template management, and deliverability monitoring. Integration with SendGrid provided API and SMTP level sending control, enabling centralized campaign sending, sender reputation management, and inbox placement optimization tied to campaign workflows.
Operational coverage included the company's marketing and lead-generation functions in the United States, with routine campaign operations and configuration managed by the internal team. Governance emphasized standardized templates, scheduled automation workflows, and ongoing deliverability monitoring, and the implementation improved campaign management and deliverability as reported.
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UniCredit | Banking and Financial Services | 75265 | $31.8B | Italy | Octeth | Octeth Platform | Marketing Automation | 2020 | n/a |
In 2020, UniCredit implemented the Octeth Platform for Marketing Automation to support email marketing and customer communications across its European marketing and customer outreach programs. Octeth lists UniCredit among referenced organizations on its website, indicating use of the Octeth Platform as part of UniCredit's digital marketing technology stack.
Module usage is inferred to center on core email marketing and automation capabilities, including campaign orchestration, segmentation, template management, and automated workflows typical of Marketing Automation deployments, with configuration focused on targeted communications and lifecycle program orchestration. The Octeth Platform implementation is presented as a self-hosted model, aligning with control over message delivery settings and mailbox management features common to email-centric marketing platforms.
Operational scope is concentrated within UniCredit's European marketing and customer outreach teams, with governance emphasis on data residency and consent management to meet GDPR requirements. The self-hosted deployment model supports UniCredit's need for retained data control relevant to GDPR, and operational ownership likely sits with centralized marketing operations and compliance functions.
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