List of Oracle OPERA Cloud Loyalty Customers
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Since 2010, our global team of researchers has been studying Oracle OPERA Cloud Loyalty customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Oracle OPERA Cloud Loyalty for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Oracle OPERA Cloud Loyalty for Customer Loyalty include: Vail Resorts, a United States based Leisure and Hospitality organisation with 6800 employees and revenues of $2.96 billion, Omni Hotels & Resorts, a United States based Leisure and Hospitality organisation with 15000 employees and revenues of $2.00 billion, Pestana Hotel Group, a Portugal based Leisure and Hospitality organisation with 6000 employees and revenues of $1.40 billion, OUTRIGGER Resorts & Hotels, a United States based Leisure and Hospitality organisation with 4700 employees and revenues of $519.0 million and many others.
Contact us if you need a completed and verified list of companies using Oracle OPERA Cloud Loyalty, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Oracle OPERA Cloud Loyalty customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Omni Hotels & Resorts | Leisure and Hospitality | 15000 | $2.0B | United States | Oracle | Oracle OPERA Cloud Loyalty | Customer Loyalty | 2025 | n/a |
In 2025, Omni Hotels & Resorts implemented Oracle OPERA Cloud Loyalty as part of a broader OPERA Cloud Central and Simphony Cloud POS rollout across approximately 50 North American properties. This Customer Loyalty deployment is a combined CRM and property management initiative in the United States, intended to centralize guest data and operationalize Omni’s Select Guest program.
Oracle OPERA Cloud Loyalty and OPERA Cloud Central were configured to centralize guest profiles, synchronize reservation and stay data, and feed loyalty events directly into Omni’s Select Guest program. Simphony Cloud POS was integrated at property point of sale to capture real-time spend and earn events, supporting loyalty accrual and personalized offer eligibility across channels.
The implementation covers front desk, food and beverage, and marketing workflows at participating properties, enabling unified guest profile management, segmentation, and targeted offer orchestration. Oracle explicitly states that data will flow into Omni’s Select Guest program as part of the OPERA Cloud implementation, enabling more personalized offers and improved distribution while creating a centralized governance surface for guest data and loyalty entitlements.
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OUTRIGGER Resorts & Hotels | Leisure and Hospitality | 4700 | $519M | United States | Oracle | Oracle OPERA Cloud Loyalty | Customer Loyalty | 2024 | n/a |
In 2024, OUTRIGGER Resorts & Hotels implemented Oracle OPERA Cloud Loyalty as part of its broader Oracle OPERA Cloud Property Management rollout in the United States Hawaii resort portfolio. Oracle OPERA Cloud Loyalty sits in the Customer Loyalty category and was introduced to extend guest engagement and merchandising capabilities alongside property management functions.
The implementation configures guest engagement workflows and loyalty-native functionality aligned with Customer Loyalty systems, including guest profile consolidation, enrollment and preference capture, and offer orchestration across stays and ancillary services. Oracle OPERA Cloud Loyalty is integrated with OPERA Cloud property management modules to align reservations, folios, and guest history with loyalty activities and guest communications.
Operational integration is orchestrated via Oracle Hospitality Integration Platform, which accelerates partner integrations and data exchanges between property systems and external partners. The deployment scope is focused on resort operations in Hawaii and is explicitly intended to accelerate resort openings, speed partner integrations, and enable faster product development across OUTRIGGER resorts.
Governance emphasis is on centralized guest profile management and standardized engagement workflows to support merchandising and loyalty use cases inferred from OPERA Cloud guest engagement capabilities. OUTRIGGER Resorts & Hotels Oracle OPERA Cloud Loyalty Customer Loyalty guest engagement implementation leverages the Oracle Hospitality Integration Platform to streamline partner onboarding and product rollout orchestration.
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Pestana Hotel Group | Leisure and Hospitality | 6000 | $1.4B | Portugal | Oracle | Oracle OPERA Cloud Loyalty | Customer Loyalty | 2025 | n/a |
In 2025 Pestana Hotel Group implemented Oracle OPERA Cloud Loyalty to extend its guest engagement and loyalty capabilities across its portfolio. The deployment follows Pestana’s rollout of Oracle OPERA Cloud Property Management across more than 100 hotels, and aligns loyalty and guest-experience use cases across Portugal and its global sites.
Oracle OPERA Cloud Loyalty was configured to leverage centralized guest profiles maintained in OPERA Cloud, enabling CRM and guest-experience workflows that surface personalized offers and mobile guest services. Functional capabilities emphasized include loyalty account management, profile unification for CRM use, and orchestration of personalized guest interactions, with the full application name Oracle OPERA Cloud Loyalty cited within operational documentation.
The implementation integrated explicitly with point-of-sale systems and the Oracle Hospitality Integration Platform to enable POS-triggered offers and profile-driven personalization at property touchpoints. Operational scope centers on property operations and guest experience teams, with governance focused on central profile stewardship and cross-property offer orchestration to support unified customer loyalty processes under the Customer Loyalty category.
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Vail Resorts | Leisure and Hospitality | 6800 | $3.0B | United States | Oracle | Oracle OPERA Cloud Loyalty | Customer Loyalty | 2025 | n/a |
In 2025, Vail Resorts implemented Oracle OPERA Cloud Loyalty to strengthen guest and residential owner engagement across its resort network. The Oracle OPERA Cloud Loyalty deployment was provisioned alongside Oracle Hospitality OPERA Cloud Property Management, OPERA Cloud Central, and OPERA Cloud Distribution to create an integrated customer management stack supporting stay, booking, and distribution events.
The Customer Loyalty implementation centralizes membership profiles, points accrual and redemption workflows, tier management, and campaign segmentation within OPERA Cloud Loyalty, aligning loyalty mechanics with property operations. Integration with OPERA Cloud Property Management provides real time stay and reservation signals into loyalty profiles, and OPERA Cloud Distribution surfaces offer entitlements across booking channels.
Operational scope encompasses Vail Resorts destination and close to home resorts including Vail Mountain, Whistler Blackcomb, and Park City Mountain, impacting marketing, guest services, revenue management, and residential owner relations. Governance was organized to centralize loyalty data through OPERA Cloud Central and to standardize enrollment, earning and redemption policies across sites, enabling coordinated loyalty campaign orchestration without separate third party loyalty middleware.
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Buyer Intent: Companies Evaluating Oracle OPERA Cloud Loyalty
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD Oracle OPERA Cloud Loyalty Coverage
Oracle OPERA Cloud Loyalty is a Customer Loyalty solution from Oracle.
Companies worldwide use Oracle OPERA Cloud Loyalty, from small firms to large enterprises across 21+ industries.
Organizations such as Vail Resorts, Omni Hotels & Resorts, Pestana Hotel Group and OUTRIGGER Resorts & Hotels are recorded users of
Oracle OPERA Cloud Loyalty for Customer Loyalty.
Companies using Oracle OPERA Cloud Loyalty are most concentrated in Leisure and Hospitality, with adoption spanning over 21 industries.
Companies using Oracle OPERA Cloud Loyalty are most concentrated in United States and Portugal, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of Oracle OPERA Cloud Loyalty across Americas, EMEA, and APAC.
Companies using Oracle OPERA Cloud Loyalty range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 75%, and global enterprises with 10,000+ employees - 25%.
Customers of Oracle OPERA Cloud Loyalty include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified Oracle OPERA Cloud Loyalty customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Loyalty.