List of PROS Revenue Management Customers
PROS Holdings
3200 Kirby Drive Suite 600,
Houston, 77098, TX,
United States
Houston, 77098, TX,
United States
1 713-335-5105
Professional Services
1501
$330M
Since 2010, our global team of researchers has been studying PROS Revenue Management customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased PROS Revenue Management for Demand Forecasting and Planning from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using PROS Revenue Management for Demand Forecasting and Planning include: Air China, a China based Transportation organisation with 104909 employees and revenues of $23.94 billion, Europcar Mobility Group, a France based Professional Services organisation with 8000 employees and revenues of $1.53 billion, SriLankan Airlines, a Sri Lanka based Transportation organisation with 6693 employees and revenues of $907.0 million and many others.
Contact us if you need a completed and verified list of companies using PROS Revenue Management, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The PROS Revenue Management customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Air China | Transportation | 104909 | $23.9B | China | PROS | PROS Revenue Management | Demand Forecasting and Planning | 2020 | n/a |
In 2020, Air China leveraged PROS Revenue Management in the Demand Forecasting and Planning category to advance seat-level pricing and network revenue controls. Air China, China’s flag carrier and a market leader in air passenger transportation and air cargo, uses PROS Revenue Management to calculate fare mixes that aim to maximize revenue uplift on every departure.
PROS Revenue Management was applied to core revenue management workflows including demand forecasting, fare valuation, network optimization science, and the computation of seat-level expected revenue. The solution determines which seats to sell to which passenger, when to sell them, and at what price, replacing manual pricing heuristics with automated forecasting and optimization that supports both point-of-sale and connecting traffic decisions.
Operational responsibility sits with Air China’s revenue management analysts, who use PROS Revenue Management to optimize inventory and controls across the carrier’s network on a day-to-day basis. The implementation covers pricing and inventory controls for connecting flights as well as point-of-sale segmentation, and it embeds forecasting and valuation outputs into analysts’ decision workflows without reported reliance on named integration products.
The PROS solution materially changed Air China’s management methodology by enabling more scientific forecasting, refined fare valuation, and improved handling of connecting itineraries, according to Xin Wang Senior Manager of Revenue Management for Air China. Moving forward the company planned to use PROS Revenue Management to fine-tune revenue management approaches in response to more volatile and dynamic demand patterns in the post-pandemic environment.
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Europcar Mobility Group | Professional Services | 8000 | $1.5B | France | PROS | PROS Revenue Management | Demand Forecasting and Planning | 2025 | Deloitte Central Europe |
In 2025, Europcar Mobility Group implemented PROS Revenue Management, a Demand Forecasting and Planning application, to scale pricing and revenue performance across its global portfolio covering operations in 140+ countries and multiple consumer brands. The implementation was completed in eight months with Deloitte Central Europe serving as the systems integrator, and the rollout included training for hundreds of users across commercial and revenue teams.
The deployment focused on demand forecasting and price optimization capabilities native to PROS Revenue Management, centralizing pricing rules, automated pricing guidance, and scenario planning into a single execution layer. Europcar configured the application to support unified price execution across brand-level commercial workflows, and the project emphasized user adoption through structured training and enablement programs for pricing analysts, revenue managers, and regional commercial leads.
Integration work emphasized seamless coupling with existing commercial and revenue operations rather than replacing named backend systems, enabling pricing recommendations to feed into day to day booking and commercial decision processes for Europcar, Goldcar, and Fox Rent A Car. Operational coverage extended across marketing, sales, and revenue management functions, with the application used as the authoritative engine for demand informed pricing and planning activities.
Governance was reorganized to support stakeholder buy in and unified execution, with centralized oversight for pricing policy and delegated execution by regional teams to preserve local commercial agility. Outcomes included exceeding stated revenue targets by more than 3X and recognition with the PROS Growth Catalyst Award, while the program documented a rapid implementation cadence, broad user enablement, and cross functional process alignment.
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SriLankan Airlines | Transportation | 6693 | $907M | Sri Lanka | PROS | PROS Revenue Management | Demand Forecasting and Planning | 2025 | n/a |
In 2025 SriLankan Airlines deployed PROS Revenue Management to modernize its Demand Forecasting and Planning capabilities within the airline revenue management function. The implementation moved the airline from a leg-based perspective to O&D based forecasting and full itinerary demand modeling, establishing real-time O&D availability as a core operational capability for revenue analysts and planners.
PROS Revenue Management Advantage was configured to deliver advanced forecasting, itinerary-level demand modeling, and AI-powered decisioning, aligning with common Demand Forecasting and Planning functional workflows such as availability control and demand ingestion. The solution surfaces analyst-facing decision support, automates forecast generation, and supports real-time availability logic consistent with airline revenue optimization practices.
The deployment is integrated across all distribution channels, supporting SriLankan Airlines direct channel growth strategy and feeding the broader digital transformation agenda. Integration across distribution channels enables synchronized availability and pricing signals, and the platform is used across the Revenue Management organization to unify O&D inventory and demand views for analysts.
Governance and operating rhythms were reoriented to accommodate O&D modeling and AI-driven recommendations, reshaping analyst workflows and centralizing itinerary-level decision processes. Reported outcomes include improved internal efficiency, smarter analyst insights, and stronger alignment with corporate digital initiatives as SriLankan Airlines continues to operationalize PROS Revenue Management across its revenue function.
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Buyer Intent: Companies Evaluating PROS Revenue Management
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating PROS Revenue Management. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating PROS Revenue Management for Demand Forecasting and Planning include:
- Garanti BBVA, a Turkey based Banking and Financial Services organization with 22724 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD PROS Revenue Management Coverage
PROS Revenue Management is a Demand Forecasting and Planning solution from PROS.
Companies worldwide use PROS Revenue Management, from small firms to large enterprises across 21+ industries.
Organizations such as Air China, Europcar Mobility Group and SriLankan Airlines are recorded users of
PROS Revenue Management for Demand Forecasting and Planning.
Companies using PROS Revenue Management are most concentrated in Transportation and Professional Services, with adoption spanning over 21 industries.
Companies using PROS Revenue Management are most concentrated in China, France and Sri Lanka, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of PROS Revenue Management across Americas, EMEA, and APAC.
Companies using PROS Revenue Management range from small businesses with 0-100 employees - 0%, to mid-sized firms with 101-1,000 employees - 0%, large organizations with 1,001-10,000 employees - 66.67%, and global enterprises with 10,000+ employees - 33.33%.
Customers of PROS Revenue Management include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified PROS Revenue Management customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Demand Forecasting and Planning.