List of Qualtrics People Analytics Customers
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Since 2010, our global team of researchers has been studying Qualtrics People Analytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Qualtrics People Analytics for Workforce Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Qualtrics People Analytics for Workforce Analytics include: Chalhoub Group, a United Arab Emirates based Professional Services organisation with 16000 employees and revenues of $4.00 billion, Zillow, a United States based Construction and Real Estate organisation with 6730 employees and revenues of $2.30 billion, Volkswagen Group Australia, a Australia based Automotive organisation with 350 employees and revenues of $73.0 million and many others.
Contact us if you need a completed and verified list of companies using Qualtrics People Analytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Qualtrics People Analytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Chalhoub Group | Professional Services | 16000 | $4.0B | United Arab Emirates | Qualtrics | Qualtrics People Analytics | Workforce Analytics | 2018 | n/a |
In 2018, Chalhoub Group began deployment of Qualtrics People Analytics as part of a broader Qualtrics EmployeeXM program to establish continuous listening across recruitment, onboarding and the employee lifecycle, aligning the rollout with Workforce Analytics capabilities. The deployment timeline started at the beginning of 2018 and emphasized ongoing employee journey measurement and experience instrumentation across HR processes.
Qualtrics People Analytics was configured to deliver continuous listening workflows, employee journey analytics and survey orchestration across recruiting, onboarding and lifecycle touchpoints. Implementation included configuration of survey engines, segmentation and experience metrics such as eNPS, plus manager actions tied to survey signals and interactive manager dashboards to operationalize responses.
The implementation integrated SAP operational data to enrich experience analytics and to populate role based dashboards and manager action workflows, enabling HR and people managers to view operational context alongside survey signals. Operational scope targeted HR, talent acquisition and people operations functions, and the program produced consolidated reporting for managers across the Middle East.
Governance emphasized role based access to Qualtrics People Analytics dashboards and formal manager action processes to close feedback loops, with phased rollout across lifecycle stages. The program delivered explicit outcomes reported by the company, including double digit eNPS growth and a 75% survey response rate in the Middle East.
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Volkswagen Group Australia | Automotive | 350 | $73M | Australia | Qualtrics | Qualtrics People Analytics | Workforce Analytics | 2016 | n/a |
In 2016 Volkswagen Group Australia implemented Qualtrics People Analytics as a Workforce Analytics solution, deploying the application to align employee experience measurement with customer experience across its dealer network. Volkswagen Group Australia used Qualtrics People Analytics to centralize EX data streams and establish a single analytical layer for HR and CX functions across the organization.
The implementation combined employee feedback programs with operational metrics feeds, enabling correlation of engagement signals with dealership performance indicators. Qualtrics People Analytics was configured to support pulse and programmatic employee surveys, experience segmentation, and analytics dashboards that linked workforce sentiment to customer experience outcomes.
Deployment scope covered all 104 Volkswagen dealerships in Australia, with operational coverage spanning HR processes and customer experience measurement workflows at the site level. The project integrated employee feedback collection with existing dealership operational metrics and CX measurement activities to create cross-functional visibility between HR and CX teams.
Public filings attribute program results to the 2016 through 2020 timeframe, and Volkswagen Group Australia reported reduced employee churn and substantial net promoter score gains in Australia as part of the Qualtrics EX program. The deployment therefore positioned Qualtrics People Analytics as the analytical bridge between workforce signals and customer experience management for the group.
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Zillow | Construction and Real Estate | 6730 | $2.3B | United States | Qualtrics | Qualtrics People Analytics | Workforce Analytics | 2014 | n/a |
In 2014 Zillow deployed Qualtrics XM to run full-lifecycle employee feedback during a rapid post-acquisition scale-up. The effort incorporated Qualtrics People Analytics as part of a Workforce Analytics strategy to help HR identify drivers of intent to stay and to operationalize EmployeeXM programs.
The implementation emphasized full-lifecycle feedback and automated driver analysis capabilities, enabling programmed pulse and lifecycle surveys, statistical driver modeling, and the creation of manager playbooks and action planning workflows. Qualtrics People Analytics and EmployeeXM functionality were used to surface engagement drivers and translate survey insights into manager-facing guidance and intervention templates.
Operationally the rollout focused on HR and people operations and on preparing managers to act on insights, with governance centered on standardized manager playbooks and cadence-based feedback loops. Zillow reported improved key engagement metrics following the program, with People Analytics capabilities supporting ongoing analysis of retention intent and targeted manager interventions.
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