List of SessionM Loyalty Platform Customers
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Since 2010, our global team of researchers has been studying SessionM Loyalty Platform customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased SessionM Loyalty Platform for Customer Loyalty from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using SessionM Loyalty Platform for Customer Loyalty include: Lowe'S, a United States based Retail organisation with 270000 employees and revenues of $83.67 billion, Red Robin, a United States based Leisure and Hospitality organisation with 21443 employees and revenues of $1.24 billion, Lotus's (Thailand), a Thailand based Retail organisation with 3200 employees and revenues of $500.0 million, M Session, a United States based Professional Services organisation with 113 employees and revenues of $12.0 million and many others.
Contact us if you need a completed and verified list of companies using SessionM Loyalty Platform, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The SessionM Loyalty Platform customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Lotus's (Thailand) | Retail | 3200 | $500M | Thailand | SessionM | SessionM Loyalty Platform | Customer Loyalty | 2022 | n/a |
In 2022, Lotus's (Thailand) deployed the SessionM Loyalty Platform as its Customer Loyalty system to launch the My Lotus's membership and centralize loyalty campaign operations. The initial implementation established membership provisioning, campaign ownership workflows, and promotional cost tracking for CRM and promotion teams.
The SessionM Loyalty Platform was configured to support core loyalty functions including member enrollment and identity, rewards orchestration, segmentation for targeted promotions, and campaign lifecycle management. Configuration work explicitly included building automation journeys in Salesforce Marketing Cloud to power event driven communications and retention campaigns.
Integrations implemented during the rollout included Salesforce Marketing Cloud for automation journeys, and connections to e commerce and digital experience stacks identified in operations such as Magento, Adobe Experience Manager and Google Analytics for customer data and campaign analytics. Operational coverage spanned Lotus's Thailand CRM, loyalty program operations, promotions and customer insight teams, and managed over 10 million membership records as part of day to day campaign execution.
Governance centered on a campaign owner model, with responsibilities for campaign configuration, cost controls and CRM coordination assigned to loyalty operations. The program launch and subsequent operational model emphasized standardized campaign workflows, automated journey orchestration through Salesforce Marketing Cloud, and centralized membership management on the SessionM Loyalty Platform.
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Lowe'S | Retail | 270000 | $83.7B | United States | SessionM | SessionM Loyalty Platform | Customer Loyalty | 2018 | n/a |
In 2018 Lowe'S implemented the SessionM Loyalty Platform as a Customer Loyalty initiative focused on acquiring, engaging, and retaining Small and Medium PRO customers by delivering member only experiences and a customer identification method to enable personalized omnichannel benefits. The deployment centered on integrating a customer data warehousing backbone with SessionM Loyalty Platform to surface member-level identifiers and enable targeted PRO experiences for the Marketing Business team and PRO sales tracking across tenders and channels.
The technical implementation populated new Teradata tables and views to hold customer loyalty and risk scores, enforce referential integrity, and support high volume transaction analytics. Teams developed complex Teradata SQL macros, stored procedures, and performance tuned queries, alongside COBOL DB2 programs to format customer extracts, and Python scripts to transform large CSV transaction volumes into JSON payloads for consumption by the SessionM Loyalty Platform.
Data movement used Teradata utilities including BTEQ, FastExport, FastLoad, MultiLoad, and TPUMP for extraction and loads, and FTP jobs with PGP encryption and unique keys to deliver data to SessionM and third party partners Google, Facebook, Salesforce, and LiveRamp. Production orchestration and monitoring were handled with Zeke scheduler for recurring jobs and Teradata ViewPoint for query monitoring, establishing an operational pipeline from mainframe and DB2 sources into the Customer Data Warehouse and onward to the SessionM Loyalty Platform.
Governance and program cadence were implemented through JIRA and Confluence for sprint tracking, ServiceNow for operational tickets, and continuously updated operating procedure documentation to capture processes and standards. Compliance workstreams implemented California Consumer Privacy Act requirements during 2018 to 2019, and performance tuning efforts explicitly reported query performance improvements of 35 to 40 percent after rewrites and statistics collection.
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M Session | Professional Services | 113 | $12M | United States | SessionM | SessionM Loyalty Platform | Customer Loyalty | 2011 | n/a |
In 2011, M Session implemented the SessionM Loyalty Platform on its website. The SessionM Loyalty Platform serves as the company Customer Loyalty solution, centralizing digital member engagement and rewards for the US based professional services firm with 113 employees.
The deployment emphasizes core Customer Loyalty capabilities typical of the category, including points and rewards accounting, tier and status management, campaign orchestration, redemption workflows, and unified customer profiles. Configuration covers program rule engines, real time event capture from web interactions, segmentation driven campaign management, and embedded analytics instrumentation to inform member engagement and promotional cadence.
Operational ownership is aligned with marketing and client engagement functions, with the platform embedded into the company website to handle member registration, transaction capture, and online redemptions. Governance focuses on centralized rule configuration and campaign workflow control within the SessionM Loyalty Platform, enabling marketing led program administration and lifecycle management.
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Leisure and Hospitality | 21443 | $1.2B | United States | SessionM | SessionM Loyalty Platform | Customer Loyalty | 2020 | n/a |
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Buyer Intent: Companies Evaluating SessionM Loyalty Platform
- Mastercard, a United States based Banking and Financial Services organization with 35300 Employees
- Banco Ripley, a Chile based Banking and Financial Services company with 500 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
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