List of smg360 Customers
Service Management Group
1737 Mcgee St,
Kansas City, 64108-1423, MO,
United States
Kansas City, 64108-1423, MO,
United States
1 816-448-4500
Professional Services
170
$20M
Since 2010, our global team of researchers has been studying smg360 customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased smg360 for Customer Experience from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using smg360 for Customer Experience include: DICK’S Sporting Goods, a United States based Retail organisation with 50000 employees and revenues of $13.00 billion, Michaels Stores, a United States based Retail organisation with 40000 employees and revenues of $5.00 billion, Sally Beauty, a United States based Retail organisation with 13000 employees and revenues of $3.82 billion, Carters, a United States based Retail organisation with 15350 employees and revenues of $2.84 billion, C. & J. Clark International Ltd, a United Kingdom based Retail organisation with 13000 employees and revenues of $2.40 billion and many others.
Contact us if you need a completed and verified list of companies using smg360, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The smg360 customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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Big O Tires | Automotive | 50 | $5M | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2020 | n/a |
In 2020, Big O Tires implemented smg360 on its website. The smg360 deployment serves as a Customer Experience application embedded in the corporate website to capture guest feedback and session based experience signals.
Implementation emphasizes web embedded survey and experience measurement modules, configured to collect onsite and post transaction customer feedback across the company website. Captured feedback is used to drive customer experience workflows and reporting consumed by store operations and customer service functions, supporting feedback management, experience analytics, and continuous improvement processes. The deployment is web delivered and instrumented on the site, and the narrative centers on smg360 as the primary Customer Experience tool for Big O Tires.
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Bluewave Energy Services | Utilities | 1000 | $300M | Canada | SMG (Service Management Group) | smg360 | Customer Experience | 2020 | n/a |
In 2020, Bluewave Energy Services deployed smg360 as its Customer Experience application on its public website. The implementation positioned smg360 to capture web-based customer feedback and service sentiment directly from digital touchpoints, establishing Bluewave Energy Services smg360 Customer Experience data flows into operational teams.
The deployment included configuration of survey orchestration and feedback collection workflows, with smg360 dashboards and reporting configured for role-based access. Configuration work focused on web-triggered feedback, survey templates aligned to service and billing interactions, and real-time analytics views to support frontline response and trending analysis.
Integration architecture centered on embedding smg360 components within Bluewave Energy Services' website, enabling direct capture of customer responses and routing of qualitative feedback into customer service and operations workflows. Operational scope covered customer service, field operations, and billing teams, with feedback visibility provided to regional support leads and site supervisors to inform service recovery and issue triage.
Governance and rollout followed a phased approach, using role-based permissions, content governance for survey messaging, and defined escalation pathways for incident feedback. Training and change management emphasized agent workflows for handling inbound feedback and using smg360 dashboards for daily operational reviews, ensuring the application was operationalized across business functions responsible for customer experience.
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C. & J. Clark International Ltd | Retail | 13000 | $2.4B | United Kingdom | SMG (Service Management Group) | smg360 | Customer Experience | 2018 | n/a |
In 2018, C. & J. Clark International Ltd implemented smg360 on its website as a Customer Experience application. The deployment uses smg360 to capture on site customer feedback, surface structured survey metrics and open text commentary, and provide CX analytics and dashboards tailored for digital retail operations.
The implementation scope centers on clarks.co.uk and supports ecommerce, customer service, and digital merchandising teams across the United Kingdom, aligning smg360 with customer experience management, feedback routing, and response workflows. Governance work focused on configuring survey triggers, feedback widgets, role based dashboard access, and escalation rules within smg360 to channel input to CX and contact center stakeholders.
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Calhoun Management Corporation | Professional Services | 3000 | $500M | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2021 | n/a |
In 2021 Calhoun Management Corporation deployed smg360 on its public website to capture guest experience data and operational feedback. The deployment is categorized under Customer Experience and uses SMG's smg360 application as the visible feedback and reporting layer for web channels.
The implementation emphasizes survey capture and centralized reporting, using smg360 survey management, real time dashboards, and analytics capabilities to collect quantitative scores and open text comments. Configuration work focused on embedding web survey widgets, defining scoreback metrics and KPI dashboards inside smg360, and enabling role based access to reporting for operations and management.
Operational coverage includes the company website and the SMG reporting endpoint used for consolidated views, with data accessible to customer experience, property operations, and regional management teams. Integrations are limited to the website embedding and SMG reporting portal as indicated by the reporting URL, positioning smg360 as the primary customer feedback ingestion and visualization engine for the organization.
Governance centered on centralized feedback handling and escalation workflows, with smg360 configured to route alerts and allocate response responsibilities to operations and guest experience owners. The implementation standardized survey configuration and reporting hierarchies to support consistent handling of web collected feedback across the United States.
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Carters | Retail | 15350 | $2.8B | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2020 | n/a |
In 2020, Carters deployed smg360 as a Customer Experience application on its public website, embedding the full smg360 experience platform to capture on-site customer feedback and session-level experience signals. The implementation places smg360 directly in the digital storefront to collect survey responses, event-driven feedback, and behavioral cues tied to web interactions.
smg360 was configured to provide survey orchestration, experience analytics, dashboarding, and text analytics to support customer experience workflows, with capabilities oriented around NPS and CSAT style measurement, comment capture, and real-time reporting. The deployment emphasizes data collection at point of interaction and centralized analytics for continuous visibility into customer sentiment on the site.
Operational scope centers on the public e-commerce site and spans customer experience, e-commerce merchandising, customer service, and digital marketing functions. Governance is organized around web instrumentation and CX reporting, with configuration and content management implemented through smg360’s on-site widgets and administrative dashboards to align feedback collection with online commerce and service processes.
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Retail | 1500 | $400M | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2021 | n/a |
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Retail | 50 | $5M | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2023 | n/a |
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Retail | 50000 | $13.0B | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2019 | n/a |
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Retail | 2275 | $536M | United Kingdom | SMG (Service Management Group) | smg360 | Customer Experience | 2019 | n/a |
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Leisure and Hospitality | 120 | $223M | United States | SMG (Service Management Group) | smg360 | Customer Experience | 2021 | n/a |
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Buyer Intent: Companies Evaluating smg360
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| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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FAQ - APPS RUN THE WORLD smg360 Coverage
smg360 is a Customer Experience solution from SMG (Service Management Group).
Companies worldwide use smg360, from small firms to large enterprises across 21+ industries.
Organizations such as DICK’S Sporting Goods, Michaels Stores, Sally Beauty, Carters and C. & J. Clark International Ltd are recorded users of
smg360 for Customer Experience.
Companies using smg360 are most concentrated in Retail, with adoption spanning over 21 industries.
Companies using smg360 are most concentrated in United States and United Kingdom, with adoption tracked across 195 countries worldwide. This global distribution highlights the popularity of smg360 across Americas, EMEA, and APAC.
Companies using smg360 range from small businesses with 0-100 employees - 16.67%, to mid-sized firms with 101-1,000 employees - 12.5%, large organizations with 1,001-10,000 employees - 41.67%, and global enterprises with 10,000+ employees - 29.17%.
Customers of smg360 include firms across all revenue levels — from $0-100M, to $101M-$1B, $1B-$10B, and $10B+ global corporations.
Contact APPS RUN THE WORLD to access the full verified smg360 customer database with detailed Firmographics such as industry, geography, revenue, and employee breakdowns as well as key decision makers in charge of Customer Experience.